Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Yext Listings: Why don't I see new inbound links?
-
The company I work for recently switched over to Yext to manage the local listings for our 275+ locations. Our listings have now been live with Yext for over 3 weeks and I'm wondering A. when should I expect to see new inbound links from these yext listings? and B. In what ways can I expedite the process?
I've already re-crawled our site, but is there anything else I can do? This is my first experience with Yext so any thoughts or suggests about how to get the most out of the product would also be appreciated.
Thanks,
-
You most likely won't see any new links from Yext because they use a URL redirect on all sites they control. Check the live listings an confirm. If you're using Yext for link building/gaining do-follow links on directories... It's probably best to consider alternative options. Most of the links to your website from those directories will actually pass through a redirect set up by Yext, then land you at the final destination (your website). One benefit of that redirect is so they can track click data in your Yext dashboard.
I could be wrong, but you should check and see if you're seeing any new links from a Yext subdomain. I haven't used Yext in a while, but I remember seeing a redirect for past clients (when I was working in an agency. That might be worth checking out.
Either way, you should have reporting in your Yext dashboard on all the listings that are live. Once again I'll stress that you should not be using Yext simply for building links.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Hi all, we recently started to claim Apple Maps listings on behalf of our agency's clients, is it possible to transfer ownership of an Apple Maps listing from one Apple ID account to another Apple ID account?
We'd like to claim and complete our clients' Apple Maps listings with our agency Apple ID, then once we're finished completing and verifying each listing, transfer to the client's Apple ID. Is it possible to transfer ownership of an Apple Maps listing from one Apple ID to another? Thanks
Local Listings | | NOUS-Australia0 -
Why won't a business show up in the local pack when all signs point to that it should?
Hello! I've been trying to figure out why a business won't show up in the local pack even though their GMB has more reviews, seems to be doing everything right, and just doesn't show. The business is "A Senior Journey", and should be showing up for searches relating to "senior placement services tucson" or "senior placement tucson", but no dice. Been doing a competitor analysis and they are doing better or on par with all of their competitors. The same businesses in Tucson that are competitors show up both times, even Phoenix locations, but not A Senior Journey...any ideas? Thank you!
Local Listings | | WebMO-Tech-Rep0 -
Why is a Google Listing Showing Up in a Different Town Than Its Address?
I have a client who runs a dental office on the outskirts of Racine, WI. His address specifically shows up as being in Racine, however, his GMB profile has always showed with the category of "Dentist in Mount Pleasant, WI" displaying below the photos. (Mount Pleasant is the next town over and his office straddles the line between the two towns in Google's overlay map of the town.) Obviously this is frustrating and I'm concerned that his location is hurting his ability to rank in the larger, more populous town of Racine. Have any other SEOs ever encountered this? And if so, how have you approached the issue? Location pages? Mentions of the location more often on the pages? tsLvH2B
Local Listings | | formandfunctionagency1 -
Google Business Listing with no physical office location
Hey, everyone! As a business owner who works from home and doesn't have a physical office location. Is setting up a Google business listing without location going to hurt my local search ranking? Should I get a virtual office so I have a physical location? Thank you!! 😃
Local Listings | | ichorstudios0 -
Business Name Not Showing Up in Google's Maps
I have a client whose name in not currently showing up on Google maps. Their business location only shows once their name or related keywords are searched, but their business name does not show when you only look for it on the map regardless of how far zoomed in you are to the actual location. I am wondering if anyone else has experienced this, or knows of a way to fix this. I have already contacted Google multiple times, and they told me that “business’ names are just randomly pulled”. The client is an HVAC store front business with good rankings and a fully optimized Google profile, so these reasons did not answer the issue. Client’s GMB profile: https://www.google.com/search?sourceid=chrome-psyapi2&ion=1&espv=2&ie=UTF-8&q=rothheating oak creeek&oq=rothheating oak creeek&rlz=1C1JPGB_enUS685US685&aqs=chrome..69i57j0.5919j0j4 DBZfF
Local Listings | | JohnWeb120 -
Another Business is Using My Client's Address
This morning my client contacted me that another business is using their address as their own! They received a Google verification postcard with pin number on it, but luckily had the foresight to not give it to the person when they called. After some research, we also found out that they are using our address on Facebook and LinkedIn as well. The kicker is: this business is another SEO firm! You would think they would know that using our address would cause NAP issues for their own business. Has anyone dealt with another business trying to hijack their address for local rankings? Any advice on steps to take to report this abuse would be appreciated. Since this person is obviously unscrupulous, we don't want to provoke them into taking any other negative action online that could affect our business.
Local Listings | | IlluminousGwen0 -
Listing a physical address on an ecommerce website?
Hey Mozzers! Got a question for you. I’ve been assigned my first ecommerce client. He doesn’t want to list his physical business location, as he fears that including his address will hurt him on a national level (he ships all over the world). He’s not particularly interested in ranking locally, although he wouldn’t mind it. He only wants to show a PO box address. Will this help or hurt him? I believe it’s the latter. Also, he has 16 shipping points across the U.S. Is it helpful to add these cities and states to the site? Thanks in advance! -Kanya
Local Listings | | RainmanCreative0 -
What would Cause listing to fall off local search map spot?
Any reason a listing that was showing in Google between the 3 and 5 spot on local map search would suddenly disappear all together from the map position for a specific keyword?
Local Listings | | scott3150