Subdomain optimization - advices
-
Hi,
I need some specific advices on which is the best way to optimize the subdomain of a main domain. Besides meta title, description, etc.
Br.
-
Hi Tormar!
I agree with Gaston—the subdomain will be seen as a separate domain, so you should really just optimize it as you would any other domain.
Is there anything more specific you're looking for, here?
-
Hi Tormar,
Remember that googles treats subdomains as an URL, separare from the main domain. What I mean:
acb.domain.com, domain.com and www.domain.com all three are different URLs for google, even more, are different web pages. So there isn't any specific optimization when it's about a subdomain.
My advice: Optimize it as is it a separate site from the main domain.
Hope it's helpful.
GR
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Advice needed on canonical paginated pages
Hi there. I use Genesis and StudioPress themes. I recently noticed that the canonical link for blog pages points to the first page on all paginated pages, which I understand is an SEO no-no. I found some code here that adds a unique canonical link to each paginated page but for categories only. It works fine. I only have one category for my site. My question is: is there a downside (or even upside) to not having a blog page and placing a link to my category page in the navigation bar instead, using the category page as the blog page? It looks good and works. What do you think? I find it odd that this seems to be an issue across the Internet and the only solution that comes up relies on the Yoast plugin, which I don't want to use (don't want to use a plugin for SEO). Thanks in advance.
Intermediate & Advanced SEO | | Nobody16165422281340 -
Site with both subfolders and subdomains
Hi everyone,
Intermediate & Advanced SEO | | medi_
I'm working on a website that has a quite extensive subfolder structure for product and multilingual purposes.
domain.com/en
domain.com/it
domain.com/fr
domain.com/en/category
domain.com/it/category
domain.com/fr/category
domain.com/en/category/product
domain.com/it/category/product
domain.com/fr/category/product
domain.com/en/category/product/region
domain.com/it/category/product/region
domain.com/fr/category/product/region
and so on... We will soon be launching a completely different service, which would make the subfolder structure become even more complex. As John Mueller recently stated that Subdomains and Subfolders are treated the same by Google, I am now considering building that new service under subdomains for product reason, and for the sake of clarity. 1- Would my subdomains inherit the authority of my main domain?
2- Do I have to keep the language folders with the subdomain structure?
e.g.:
new-service.domain.com/en
nouveau-service.domain.com/fr
nuovo-servizio.domain.com/it OR
new-service.domain.com
nouveau-service.domain.com
nuovo-servizio.domain.com Looking forward to reading you!0 -
Need advice and smart solution for H1
Hi! I've been quite a long time trying to find a solution to the html structure of a webpage that I'am auditing right now. But I need your valuable help! The problem is the following: Actually, they have different sections inside. The structure is something like this Masters - Degrees - Programs - About us - News And if you go to the Masters Section you will find something like this Masters Master number 1 in Tourism (brand.com/master/master-number-1-tourism) Presentation
Intermediate & Advanced SEO | | teconsite
(brand.com/master/master-number-1-tourism) Objectives
(brand.com/master/master-number-1-tourism/objectives) Professional opportunites
(brand.com/master/master-number-1-tourism/professional-opportunities) Faculty
(brand.com/master/master-number-1-tourism/faculty) Qualification
(brand.com/master/master-number-1-tourism/qualification) Financial
(brand.com/master/master-number-1-tourism/financial) Master number 2 with a long name Presentation Objetives Profesisional opportunities Faculty ... Master number 3 in Sports and so on The Degrees section, has inside exactly the same structure with the same names. My doubt is related with the use of h1 tag What would be the best h1 strategy for each content page? Each master has 6 pages (presentation, objectives, faculty,...) For page Objetives,
brand.com/master/master-number-1-tourism/objectives If I choose to use as H1 just the word Objetives, what will happen is that I will have a lot of pages (one per master, degree or program), with the same H1, because each master will have its own page Objectives. If we have 10 masters + 10 degrees + 2 programs y will have 22 pages with the same H1 Objecives If I choose to use as H1 the following: "Objectives of the Master Number 1 in Tourisim and so on with long name" it will be difficult for the users to visually see the difference between the different pages. for instance Objectives of the Master Number 1 in Tourisim and so on with long name and Faculty of the Master Number 1 in Tourisim and so on with long name because they only differ in one word. What do you think of this solution? Objectives Master Number 1 in Tourisim and so on with long name is it correct to do this inside the h1? or would you use combinations of h1 and h2 like these
h1: Objectives
h2: Master Number 1 in Tourisim and so on with long name would be this appropiate?0 -
Subdomains vs. Subfolders vs. New Site
Hello geniuses!!! Here's my Friday puzzle: We have a plastic surgery client who already has a website that's performing fairly well and is driving in leads. She is going to be offering a highly specialized skincare program for cancer patients, and wants a new logo, new website and new promo materials all for this new skincare program. So here's the thing - my gut reaction says NO NEW WEBSITE! NO SUBDOMAIN! because of everything I've read about moving things on and off subdomains, etc (I just studied this: http://moz.com/blog/subdomains-vs-subfolders-rel-canonical-vs-301-how-to-structure-links-optimally-for-seo-whiteboard-friday). And, why wouldn't we want to use the authority of her current site, right? While she doesn't necessarily have a high authority domain - we're not talking WebMD, here - she does have some authority that we've built over time. But, because this is a pretty separate product from her general plastic surgery practice, what would you guys do? Since we'll be creating a logo and skincare "look and feel" for this product, and there will likely be a lot of information involved with it, I don't think we'll be able to just create one page. Is it smart to: a) build a separate site in a subfolder of her current site? (plasticsurgerypractice.com/skincare) b) build a subdomain? (skincare.plasticsurgerypractice.com) c) build her a new site (plasticsurgeryskincare.com)
Intermediate & Advanced SEO | | RachelEm0 -
I am SEO amameur and have bee adding links slowly to site. I cannot seem to increase my domain authority from 20 however, Anyone any advice please????
I updated meta tags on website 2/3 months ago and saw a significant improvements in rankings for keyowrds, however since then I have been dropping back down. I am wondering if this is because of low domain authoriyty. it is currentyly 20. www.babskibay.com
Intermediate & Advanced SEO | | babski0 -
How can I tell which website pages are hosted on the root domain vs the www subdomain?
One of the SEOmoz help desk professionals told me this today regarding some of my website pages. "it looks like you have pages hosted as separate pages on both the root domain and the www subdomain, which means that these pages are competing for rankings and authority. You may want to consider a 301 redirect or the use of rel=canonical tags.". Can anyone help me understand this? How can I tell which pages are which?
Intermediate & Advanced SEO | | webestate0 -
Should subdomains be avoided for brand new websites?
When creating a brand new website, will setting it up as a subdomain provide ranking benefits? I understand that if it's an existing domain, it's better to use a subfolder because a subdomain is treated as a different domain. But is there any reason not to start a website with the keyword in the subdomain? For example: keyword.domain.com The SERP's are dominated by websites which contain some variation of the head term, but the disadvantage of doing a similar this is your website looks very similar. Thanks!
Intermediate & Advanced SEO | | JonDavies540 -
Subdomains - duplicate content - robots.txt
Our corporate site provides MLS data to users, with the end goal of generating leads. Each registered lead is assigned to an agent, essentially in a round robin fashion. However we also give each agent a domain of their choosing that points to our corporate website. The domain can be whatever they want, but upon loading it is immediately directed to a subdomain. For example, www.agentsmith.com would be redirected to agentsmith.corporatedomain.com. Finally, any leads generated from agentsmith.easystreetrealty-indy.com are always assigned to Agent Smith instead of the agent pool (by parsing the current host name). In order to avoid being penalized for duplicate content, any page that is viewed on one of the agent subdomains always has a canonical link pointing to the corporate host name (www.corporatedomain.com). The only content difference between our corporate site and an agent subdomain is the phone number and contact email address where applicable. Two questions: Can/should we use robots.txt or robot meta tags to tell crawlers to ignore these subdomains, but obviously not the corporate domain? If question 1 is yes, would it be better for SEO to do that, or leave it how it is?
Intermediate & Advanced SEO | | EasyStreet0