Subdomain optimization - advices
-
Hi,
I need some specific advices on which is the best way to optimize the subdomain of a main domain. Besides meta title, description, etc.
Br.
-
Hi Tormar!
I agree with Gaston—the subdomain will be seen as a separate domain, so you should really just optimize it as you would any other domain.
Is there anything more specific you're looking for, here?
-
Hi Tormar,
Remember that googles treats subdomains as an URL, separare from the main domain. What I mean:
acb.domain.com, domain.com and www.domain.com all three are different URLs for google, even more, are different web pages. So there isn't any specific optimization when it's about a subdomain.
My advice: Optimize it as is it a separate site from the main domain.
Hope it's helpful.
GR
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to Optimize With Wordpress SEO Plugin YOAST?
Hi Everyone, I am currently using Moz's page optimization format to improve our website's SEO. https://mathandmovement.com/ This is the format, these are all of the areas that we need to improve for each of our website's pages, according to Moz. include 3 keywords max: <url>www.mysite.com/my-keyword-phrase</url> <page title="">2 keywords max <title>Primary Keyword - Secondary Keyword - Brand</title></page> 2 keywords max: keywords in my headers 2 keywords max: keywords in my headers ![keyword](image file) <focus keyword="">1 with YOAST</focus> We are currently using the free version of YOAST for our SEO. My question to you is this, will our pages still have good SEO if we use appropriate keywords (high monthly volume, below 40 difficulty ranking, High Organic CTR,) and put them in the format above? Or since the free version of YOAST only let's us optimize 1 keyword, will we still rank for the other two/three that we put in our meta and page titles/h1s, h2s, urls, and overall paragraph text? Please also let us know what we can do to improve our SEO! Thanks so much, Emma
Intermediate & Advanced SEO | | emmamathandmovement0 -
Effect on SEO with growing number of subdomains
Since a few days I'm having some concernes on our website structure regarding SEO. Since I can't find similar cases I'm curious if the Moz community maybe have a few thoughts on the issue I'm facing The situation is as follow: For every new client our company (hosting) receives through www.example.com a new subdomain is created. This subdomain is an backup of the original website of the client and is very much irrelevant to our business. Google can also crawl these subdomains and index them. Productvariant 1: clientxxx1.productX.example.com
Intermediate & Advanced SEO | | Steven87
Productvariant 2: clientxxx1.productY.example.com
Productvariant 3: cleintxx10.productZ.example.com So I think above situation is far from ideal and I think it can cause problems. The problems we could be facing where Im thinking of are: no control over content (spam, low quality, bad optimised pages) duplicate sites (the backup on our subdomain and the original one of the client) impossible to make/manage a property for each subdomain in search console. Huge amount of subdomains which could influence crawl/indexation by Google. Maybe there are some more issues we could face where I didn't think of? The most common fix would be to use an other domain for the backups like client1.host-example.com and prevent Google from crawling it. This way www.example.com wouldn't be affected. So my questions basically are: 1. How much will this influence rankings for www.example.com
2. Are there any similar cases and what effect did it have on rankings/crawl/indexation when it got fixed / didn't got fixed?0 -
New g(TLD) advice needed
Hey all, I'm a bit confused by conflicting advice, need some direct input. We're quite experienced in SEO but that doesn't mean we can't get better 🙂 I manage a very old, well established, very generic TLD portal that ranks very highly in MANY keywords. (If you know our domain, I'd appreciate not naming it here) (145 1-3 ranks, 342 1-20 ranks) but there are also many topics we want to improve upon. Lets say, for example, I own gold.com, but I've failed to rank for 'gold events' and I acquired gold.events. What is the thought as to using some of the g(TLD)s versus the original .com? In the example events.gold.com or gold.events or gold.com/events/? I really can't find a consensus on which would bemost effective for SEO purposes. In a more general aspect of the same question, we own MANY "gold.newg(TLD)" domains and are conflicted as to best use of all of them. All advice greatly appreciated. Nat
Intermediate & Advanced SEO | | WorldWideWebLabs0 -
Advice on URL structure for competing against EMDs of a hot keyword
Here is the question, illustrated with an example: A law client focuses on personal injury. Their domain is nondescript. The question comes into the URL structure for an article section of the site (I think I know what most people here will say, but want to raise this anyway). This section will have several hundred 'personal injury' articles at launch, with 100+ added each month by writers. Most articles do not mention 'personal injury' in the titles or in the content, but focus on the many areas in which people can hurt themselves :-). Spreading a single keyword emphasis across many pages/posts is considered poor form by many, but the counter-argument is that hundreds of articles, all with 'personal injury' in the URL, could increase the overall authority of the site for that term (and may compete more strongly with EMD competitors). For instance, let's say Competitor A has this article: www.acmepersonalinjury.com/articles/tips-if-in-car-accident And we had the following options: Option A: www.baddomain.com/articles/tips-if-in-car-accident Option B: www.baddomain.com/personal-injury-articles/tips-if-in-car-accident Of course, for the term "car accident", Option A seems on equal footing with the ACME competitor. But, what about the overall performance of the "personal injury" keyword (a HOT keyword in this space)? Would ACME always have an advantage (however slight) due to its domain? Would Option B help in this regard? The downside of course is that this pushes "car accident" further down in the URL string, making all articles perhaps less competitive on their individual keywords.
Intermediate & Advanced SEO | | warpsmith0 -
Subdomain or Subfolder for Locations?
I have a client who is ranking #1 for every term related to "bathroom renovations (main city)". They have now started to take on dealers/franchisees in neighbouring cities, and each location would now like to be ranking for THEIR cities. Is it better to use bathcompany.com/location or location.bathcompany.com? Considerations: The site has the address and phone number of the main location listed in the header, so if we do /location you will still see the main NAP. Using /location, If someone browses beyond the location landing page, they will venture into pages that target the main city (ex. "Bath Remodelling (Main City)") Using a subdomain will mean that we will need to duplicate content such as their image gallery, and we will have to create new content for their service pages or risk duplicate content. (ex. "shower remodelling (city)") Questions By using /location they will benefit from the strength of the subdomain, while using a new location-based subdomain will this mean we will have to start from scratch in terms of domain authority / link-juice? Will the NAP in the header affect the ranking of these location pages?
Intermediate & Advanced SEO | | ATMOSMarketing560 -
Optimize short tail keyword by optimizing long tail keyword
Many SEO's said that if i have a keyword suppose 'coat stand' that is very competitive and second keyword is 'cheap coat stand' that is less competitive .If we promote long tail keyword (cheap coat stand) than ranking of 'coat stand' will improve.Is it true?
Intermediate & Advanced SEO | | Alick3000 -
Google+ Verification - Site Speed Optimization
So the Google+ Badge verifies our site for Google direct connect. However, the javascript code for the badge itself causes the page to load 3 to 4 seconds longer, which is a big deal. Any ideas for a work around?
Intermediate & Advanced SEO | | inc.com0 -
Robots.txt disallow subdomain
Hi all, I have a development subdomain, which gets copied to the live domain. Because I don't want this dev domain to get crawled, I'd like to implement a robots.txt for this domain only. The problem is that I don't want this robots.txt to disallow the live domain. Is there a way to create a robots.txt for this development subdomain only? Thanks in advance!
Intermediate & Advanced SEO | | Partouter0