Is anyone aware of stats stating how many people abandon pages the deeper they get in a site?
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For example, let's say someone enters via a landing page, and instead of having a form there is a button to a form. What percentage of people will click the button and fill out the form vs if the form was right there on the page? Basically, I am trying to figure out what percentage of users do websites lose for every click a user makes on the site.
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Hello,
If you have access to the analytics of a site you can look in Behaviour and then see the Behaviour Flow. This will break down the pages people land on, how many click through, and how many drop off at each point in their journey.
I hope this is of some help,
Cheers,
Luke
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Unless you test this on your site you will never know for sure. You can easily use some analytics software to do this : HotJar, CrazyEgg, LuckyOrange, etc all can track this data for you.
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