Link Building with links in footer of Word Press Themes- Is This BLack Hat??
-
I See lots of free word press themes with links in footer like Kids Headphones | Colombia Classifieds | Broadway Tickets Is this a valid white hat link building method? What if the theme looked like a particular industry and the links related to the industry would that be better?
-
Hi Joel,
you might want to consider reading questions more carefully before you reply.
This has nothing to do with removing links but building an distributing a theme with links in it!
![😕](https://moz.com/community/q/assets/plugins/nodebb-plugin-emoji/emoji/android/1f615.png?v=4jds23d1a2r ":\")
-
If you put a base64 obfuscated link in the footer of your WordPress then I'll hunt you down and gut you like a fish ಠ_ಠ
The problem with those footer links is that they look spammy to both users and to search engines. Your theme could end up on all manner of sites with links to things they're irrelevant too, even if you try and skin the theme to be relevant.
Ultimately it's no longer a good way of building links, not least of all because people have such a huge choice of themes now even exceptional ones don't find many homes. Plus, even if you make a condition of using the theme, a lot of people are going to remove them.
As Riggz said it would only really not look bad if you were a design company, but it's been abused so much in the past I would think that they're almost entirely discounted by search engines.
-
I've actually wondered the same thing... In that particular example, it seems they are injecting a wide variety of keywords into the footer, and it looks kind of fishy.
In general the only link I put in the footer (beside quick links to less visited areas of the website) would be credit for the web company in some way, "Site by X", 'Website Design by X", "Hosted on X CMS" (only using 1 of these per site).
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should I build a blog on is.edu ?
is.edu is offering free subdomains recently, I want to know does it worth the effort to build a few PBN on their free subdomains?
White Hat / Black Hat SEO | | Mar284920 -
Key word Ranking are going down
Hi, my website's Keywords Ranking are going down, I am very new to SEO, I don't know what's the reason please help me out....my website is www.tourspackagedubai.com. Thanks
White Hat / Black Hat SEO | | tariqsalam0 -
How Can I Safely Establish Homepage Relevancy With Internal Keyword Links?
My website has roughly 1000-2000 pages. However, our homepage is lacking relevancy as to what it is about. One way that I'd like to tackle this problem, is by updating many of our pages with internal linking. I often hear, use exact keyword links with caution, but have assumed this mainly referred to external backlinks. Would it be a disaster to set up our single most relevant keyword on about 300 pages and point it to our homepage? There are breadcrumbs on our site, but the home link uses an image (It's a picture of a house, if you're curious.) Am I better off just to change that to our most relevant keyword? I could use any advice on internal links for establishing better homepage relevancy. Thank you!
White Hat / Black Hat SEO | | osaka730 -
How to deal with link echoes of former hacked websites?
Hi all, I'd know which is the best way to deal with link echoes of former hacked websites that Webmaster tool reports. to clarify: when you download the backlink report from Webmaster tool you'll have a list of backlinks discovered, but if you follow one of those links you will see that on that page there is no link to your website. the source code is also clean, no hidden links or other dodgy technique. Since that the topic is usually miles away from my industry I have to assume at some point that site has been hacked by a spammer who placed that backlink. In this case what should I do? Ignore it, disavow the domain or what? Moreover, which is the best procedure when you have to face a site which points a lot of backlinks from only its sub-domains? For example: this dodgy spammy website : http://px949z32.com/ is apparently a desert, but when you do site:http://px949z32.com/ you'll discover 55,200 results! Would be it be enough to just disavow the root domain http://px949z32.com/?
White Hat / Black Hat SEO | | madcow78
As I don't want to wait too long before taking any action, my plan is to disavow all those domains without any mercy, although I can't find a current backlink in one of their pages. I will do this, as at the minute my concern is they will be hacked again and I have to face the same issue again and again Thanks to all, P.0 -
Infographic as white hat linkable asset -> How do I do this right?
Hello, In my niche, nobody almost no-one links to content directly related to the niche. In a topic relevant to our customers, though, there is a page of statistics by a super authority that has 250 root domains linking to that page. I'm thinking about doing an infographic on it's statistics, and having a short article with it that has better graphical appeal than the super authority. How do I do this right? I'm not looking to do link building. There are 20 references for this super authority's article. Do I need to include all of their references and would that be duplicate content. If it attracted 10 good links it would be worth it. There's nothing like this yet. Your thoughts? Thanks!
White Hat / Black Hat SEO | | BobGW0 -
Have I created link spam.....
Howdy fellow Mozzers.... Since Googles Penguin Update I am overly cautious when reviewing our link profile. I spotted 2 domains linking to us yesterday, 80+ links from each domain to our homepage. This looked superstitious, site wide links effectively. At first inspection I couldn't spot the links....they turned out to be two individual comments, but as the site had a plugin with "most recent comments", 1 link became 80. The link is an exact match of the individuals name who made the comment. And is a result of filling out the comment form. Name: Website: Comment: By filling out the name and website the name becomes the anchor text for the link to the website. Long story short...do you think this is penguin esq. link spam? Is it not? Or is it just not worth the risk and remove them anyway???
White Hat / Black Hat SEO | | RobertChapman0 -
Article submission, and how to build backlinks for Ecommerce? [HELP]
Hi guys, I have a question, for high quality backlinks apparently you go to these article websites where you submit your site such as Ezine etc etc, however is it just one article you submit to these as it'll look like duplicate content? Also can I have it on my site first? How does it work? Also I run an ecommerce website, how can I build backlinks to each product, theres over 200+ products and 1.6k subcategories. I would like to rank for as many as possible but getting an SEO company to do this would cost to much. Any ideas on how I should go about it?
White Hat / Black Hat SEO | | InkCartridgesFast1 -
40,000 High Value Links - Sold?
I'm a developer spending ever more time on SEO for SMBs. I've never had cause to buy links. Not one bit. I've done ok. Until now that is. Now I am getting my arse kicked into last year. By, I think, a top SEO company. Really, you know these guys and they are whiter than white. But what they have achieved seems an impossibilty to me using white hat techniques. Maybe they are from another planet than me. Or maybe something else is going on. In six months they have built 40,000+ links. These are unbelievably high quality links in their thousands. Really top notch. Keyword rich anchors slap bang in relevant content on great, great sites such as newspapers, univertsities, government, corporate, charity etc. Nothing spammy at all. Amazing. I was skimming but I found nothing to question at all until link 800 which was a cloaked link on a well known review site's product page. But generally the high quality sustained. Gradually, some began to feel somewhat worked into the content, although worked very well. 2000 links in and there are still magazine and review sites, still page authority 40+. There are still local government sites at 10,000 links when the export file ends. I go dizzy at the thought of the remaining 30,000. How far down could this quality have gone? Gulp. I am in awe, intimdated...and a little suspicious. How on earth do you do that with a pure white hat on? Actually, whatever colour your hat - how on earth do you do that? Rand's position is clear. He doesn't do it. Other's are less unambiguous. Comments like "I do it, you do it, we all do it" go unchallenged. Even on a recent link buying question here on SEOMoz most comments say don't do it but one advocates "Paid, targeted, individually prospected links". Am I too suspicious - a fool trying to rationalise my relatively pathetic link building? Honestly, you should just see these links. Of course, maybe some of you have. 🙂 Come on, please don't tell these guys simply worked hard. But maybe that's the harsh truth I cannot face. I have to say I cannot see the site generating an income to pay for the man hours needed for 40,000 high-value, white-hat links but then what do I know. Tell me, what do you think: Is it possible to build 40,000 very high value links in six months using pure white hat techniques - or is there another way? Phil
White Hat / Black Hat SEO | | Phil_2