Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How to identify spammy website before making backlinks on them
-
Hi, I search in google but didnt find a proper answer for this! maybe search an incorrect keyword!
The question is, How can I find out a website that I'm going to make a backlink on is a spammy website?
For example I did this guest bloging on this good website: Best Sure-Shot Organic Pest Control Approaches Every Gardener Should Know | Balcony Garden Web
But it seems to be spammy because I use SEO POWERSUIT software that shows this backlink is 20% risk of google penalty!
Is it right!? So how can we rest assured for making a quality backlink? I can not think any other way
-
You can't use how a site looks or feels to you to get an indication of if it is safe or not...
You need to be checking, aside from the MOZ spam score, through something like SEMrush, what their traffic is like. Have they had any penalties that might be affecting them?
Use The Wayback Machine as well to check the history of the site. This can tell you if it was ever a site you would rather not be associated with or if it has been recently purchased because it has good history and links. Expired domains can surface very frequently and people will charge for gues blogging and lins etc.
You should also check who else links to the site. Are there reputable sites that link to it for a good reason?
Just a few more tips to keep an eye on.
-Andy
-
Hi I would say to check few things if you're not sure is the site is spam or not. Mostly, the site impression, feel and looks say it as soon as you land on any site. However, there are possiblity you still remain unsure. I personally use the Google Chrome Plugin to see if the hostname are not suspicious or some wired name. I have MOZ bar plugin again to give domain overview, it also provide me DA and PA, which helps me to understand overall where is that domain stand.
Off course, these all primary elements helps to determin the site we are going to post content or aiming to get back link is not going to harm us anyway.
-
Also check out the Moz trust ranking too so you can make quick judgement calls.
-
Use Moz's opensite explorer or the Moz tool bar to check the website's spam score quickly.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Blog post outreach for backlinks
Hi all, My understanding of obtaining backlinks by way of blogpost outreach is that it's best to include several outbound links to related high domain websites within blog post copy (as well as a link to the website you're marketing, obviously) such as this post https://www.scoopearth.com/why-should-you-use-royalty-free-music-for-youtube-videos/ or this one https://small-bizsense.com/how-to-create-quality-content-for-your-business/. However, I've recently read a few articles that suggest that from a human perspective only having one clear link in the copy, such as this post https://www.clichemag.com/entertainment/movies/the-benefits-of-royalty-free-cinematic-music-for-your-videos/, increases the chance of the reader visiting the site in question. I guess the thinking is that if there's only one link to be clicked on it increases the chances of click-thru, as opposed to the reader possibly clicking on another external link that's only there because of current SEO advice. So is it best to follow SEO guidelines and include several outbound links within guest blog posts, or is it better to only have the one link to your client's site (to focus the readers attention on it)?
Link Building | | JCN-SBWD0 -
Should backlink URLs include www, https, or both???
My business is located at remotebaba.com, and I am wanting several sites to link to it.
Link Building | | udaipabla
I am only interested in home page at this point, and we are using HTTPS for our site. Which one of these should I have other sites link to (Please provide complete justification):
remotebaba.com (my root domain)
www.remotebaba.com
https://remotebaba.com
https://www.remotebaba.com I really appreciate your help!1 -
What are the SEO implications of high quality backlinks from US-based websites to UK-based websites?
Hi everyone, quick question I hope someone could help me with: We're representing a client based in the UK. As part of their overall strategy we've been linkbuilding. At the moment, about 80/90% of the links we've gained come from UK-based sites, with 10/20% coming from US-based websites. The US based websites are very good (think New York Times and genuine, relevant blogs with good readerships). An external search analyst/consultant has contacted the client to say that the US links will be harming the site, because the links are from websites in the US and not the UK. We believe that if 80/90% of the links were from the US this could indeed cause harm as it could indicate to search engines that our client is in the US when it's not (which might compromise their chance of ranking in .co.uk versions of search engines) however because it's only 10/20%, and because the linking sites are very good, we believe that they will getting all of the benefits of the positive metrics without any meaningful negatives. We just wanted to get a few opinions on this to see if people think that we're mistaken, and would be glad to hear any opinions contrary to our own.
Link Building | | GoUp0 -
Back link from site with DA of 72 to a website domain. Clicking on the link redirects to our website not the attended one.
Hi,
Link Building | | JIMBO16
I've ran a back link check and discovered a good back link to a site which then gets redirected back to my company's website. I have a feeling that an old SEO agency has purchased a small website which has a decent link back from a relevant organisation with a high Domain authority and then redirects the domain to our website to get the link juice. What are your thought on this? Is this really bad practise and possibly damaging? Thanks, Jim0 -
More than one link on an external website
Just wanted to clarify my understanding of this... I'm of the understanding that if an external site has more than one link going to your site, then it is only the one link that passes value. If this is the case.... Which is the link that passes value (i.e the first link established or the link that, all factors being considered, is the most valuable for passing authority?) If a second link established on an external website comes from and goes to a different webpage than the first (and is done for the purposes of targeting and boosting a different keyword category/theme), is this then a beneficial practice? If multiple links on an external website all serve to generate solid referral traffic, will this boost rankings, and thereby be a sound practice? Thanks in advance for your help in clarifying this for me!
Link Building | | Gavo0 -
What tool can be used to provide a list of links on a website that points to other websites?
For example: On a website there are items in the news listing that point to articles about a company that appear on online news sites; items that point to collateral hosted by vendors we use, etc. What tool can be used to provide a list of these links?
Link Building | | Scratch_MM0 -
How to get BackLinks?
What is the best site to get backlinks ? Not for free, i mean a paid premium services . I think i need backlinks for the authority of my sites. My sites are indexed, but when i search for different keywords on google, i find them on page 5-7 . I need to see them on page 1-2 . But my site's authority is : 1 .
Link Building | | vende123450 -
Value of RSS Feed for a website?
What sort of value does an RSS feed provide for a website? If you use an RSS feed on your website, what do you use to keep it updated? Can you recycle mention of content / pages in the feed over time? Any good links on this subject?
Link Building | | Linesides0