Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Rel=canonical and internal links
-
Hi Mozzers,
I was musing about rel=canonical this morning and it occurred to me that I didnt have a good answer to the following question:
- How does applying a rel=canonical on page A referencing page B as the canonical version affect the treatment of the links on page A?
I am thinking of whether those links would get counted twice, or in the case of ver-near-duplicates which may have an extra sentence which includes an extra link, whther that extra link would count towards the internal link graph or not.
I suspect that google would basically ignore all the content on page A and only look to page B taking into account only page Bs links.
Any thoughts?
Thanks!
-
Thanks a lot for your reply Stephan!
I would be super intertesting to read a little more around the subject. Do you have any studies or cases you might refer me to which describe the flow of link equity to "page C" from "Page A"?
Many thanks
-
It's an interesting question. I'll extend your example slightly, so that we have:
- Page A, with a canonical pointing to Page B
- Page A also has a regular link to Page C
- Page B does not link to Page C at all
At the crawling stage, Googlebot will parse all of the links on Page A. So in this case it discovers both B and C (if it doesn't know of their existence already). This is uncontroversial stuff—the use of the canonical tag doesn't affect crawling/discovery.
You might then assume that Google—if it decides to obey the canonical instruction, which of course it doesn't always do—will pass all of Page A's link equity to Page B (minus the small fraction), and then no longer count that link from A to C in the link graph. Almost like a redirect, but for bots only.
However, that doesn't seem to happen. The link from A to C is still included in the link graph. PageRank (or whatever's replaced it) may still flow through that link, even though Page A is not to be indexed.
So to answer your original question, the content of Page A will not be ignored, and neither will its links. The unclear bit is how much Google will value that link from A to C.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should I apply Canonical Links from my Landing Pages to Core Website Pages?
I am working on an SEO project for the website: https://wave.com.au/ There are some core website pages, which we want to target for organic traffic, like this one: https://wave.com.au/doctors/medical-specialties/anaesthetist-jobs/ Then we have basically have another version that is set up as a landing page and used for CPC campaigns. https://wave.com.au/anaesthetists/ Essentially, my question is should I apply canonical links from the landing page versions to the core website pages (especially if I know they are only utilising them for CPC campaigns) so as to push link equity/juice across? Here is the GA data from January 1 - April 30, 2019 (Behavior > Site Content > All Pages😞
Intermediate & Advanced SEO | | Wavelength_International0 -
Does Navigation Bar have an effect on the link juice and the number of internal links?
Hi Moz community, I am getting the "Avoid Too Many Internal Links" error from Moz for most of my pages and Google declared the max number as 100 internal links. However, most of my pages can't have internal links less than 100, since it is a commercial website and there are many categories that I have to show to my visitors by using the drop down navigation bar. Without counting the links in the navigation bar, the number of internal links is below 100. I am wondering if the navigation bar links affect the link juice and counted as internal links by Google. The Same question also applies to the links in the footer. Additionally, how about the products? I have hundreds of products in the category pages and even though I use pagination I still have many links in the category pages (probably more than 100 without even counting the navigation bar links). Does Google count the product links as internal links and how about the effect on the link juice? Here is the website if you want to take a look: http://www.goldstore.com.tr Thank you for your answers.
Intermediate & Advanced SEO | | onurcan-ikiz0 -
Pagination parameters and canonical
Hello, We have a site that manages pagination through parameters in urls, this way: friendly-url.html
Intermediate & Advanced SEO | | teconsite
friendly-url.html?p=2
friendly-url.html?p=3
... We've rencently added the canonical tag pointing to friendly-url.html for all paginated results. In search console, we have the "p" parameter identified by google.
Now that the canonical has been added, should we still configure the parameter in search console, and tell google that it is being use for pagination? Thank you!0 -
Should pages with rel="canonical" be put in a sitemap?
I am working on an ecommerce site and I am going to add different views to the category pages. The views will all have different urls so I would like to add the rel="canonical" tag to them. Should I still add these pages to the sitemap?
Intermediate & Advanced SEO | | EcommerceSite0 -
Duplicate Title tags even with rel=canonical
Hello, We were having duplicate content in our blog (a replica of each post automatically was done by the CMS), until we recently implemented a rel=canonical tag to all the duplicate posts (some 5 weeks ago). So far, no duplicate content were been found, but we are still getting duplicate title tags, though the rel=canonical is present. Any idea why is this the case and what can we do to solve it? Thanks in advance for your help. Tej Luchmun
Intermediate & Advanced SEO | | luxresorts0 -
Set up a rel canonical
I have a question. I was wondering, if it was possible to set up a rel canonical. When I can't access the non canonical pages? For example, my site as at www.site.com , but the non cannocail is at site.com is their any way to set thet up without actually edting it at site.com ? Thanks for your help
Intermediate & Advanced SEO | | PeterRota0 -
Do 404 Pages from Broken Links Still Pass Link Equity?
Hi everyone, I've searched the Q&A section, and also Google, for about the past hour and couldn't find a clear answer on this. When inbound links point to a page that no longer exists, thus producing a 404 Error Page, is link equity/domain authority lost? We are migrating a large eCommerce website and have hundreds of pages with little to no traffic that have legacy 301 redirects pointing to their URLs. I'm trying to decide how necessary it is to keep these redirects. I'm not concerned about the page authority of the pages with little traffic...I'm concerned about overall domain authority of the site since that certainly plays a role in how the site ranks overall in Google (especially pages with no links pointing to them...perfect example is Amazon...thousands of pages with no external links that rank #1 in Google for their product name). Anyone have a clear answer? Thanks!
Intermediate & Advanced SEO | | M_D_Golden_Peak0 -
Outbound link to PDF vs outbound link to page
If you're trying to create a site which is an information hub, obviously linking out to authoritative sites is a good idea. However, does linking to a PDF have the same effect? e.g Linking to Google's SEO starter guide PDF, as opposed to linking to a google article on SEO. Thanks!
Intermediate & Advanced SEO | | underscorelive0