403 to filter markets???
-
Hello!
I was running an exercise to investigate the market around the main keyword "Retail recruitment" just for the US.
Looking for key competitors, I've found one of them blocking traffic from any other sources but USA. When you try to access that site from any other country it returns a 403 error code. I think the only reason for doing this is to avoid big companies globally based to actually find them or study them in order to compete.
The URL I'm talking about is http://www.c2recruitment.com/... What do you think? Would be another reason to do so?
I also wonder if they are doing that just to avoid undesired traffic in general as it's a kind of market with high amount of impressions but low CTR.
Third theory is that there's some SEO black-magic-for-local-seo-trick I'm missing. Any thoughts?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Free Local Search Marketing Tools You're Using These Days?
Hello to our wonderful community here! I'm updating an old list of free tools to use in a local search marketing campaign. The original list was created before there were quite so many paid tools in our industry, and it definitely needs an update! I'd like to ask, are there free tools you find yourself using these days in marketing local businesses? These could be related to any aspect of your campaigns. I'd love it if you'd share your favorites with me, especially if they are things you feel others might not be aware of but which are working really well for you! Thanks for any suggestions you can provide.
Local SEO | | MiriamEllis1 -
Community Discussion: Are You Practicing Awareness Of Your Own Marketing Questions?
Good Afternoon Moz Friends! This week, one of my favorite bloggers in the Local SEO industry wrote a post to celebrate his 5 year blogging anniversary. Phil Rozek has brought an incredible level of knowledge to the industry and one of the things I've most admired about his writing is the consistency with which he tackles common, important problems everyone involved is facing. The tip from Phil's anniversary post that I'd like to discuss with you all this this one, about practicing awareness of the obstacles you encounter in your daily work, for the purpose of investigation and possible public sharing of the solutions you discover: "Jot down every idea you have, every question you ask yourself that stumps you, and every question someone asks you that stumps you. Those are yourraw materials. You probably won’t write on all of them, but you’ll want the ability to cherry-pick." As a Moz staffer and a marketer, I can testify to the fact that my brain exists in a whirl of possibilities, questions and a never-ending search for relevant solutions. Never a day goes by in which I don't say to myself, at least once,"I wonder why that's like that? Why doesn't this work? How do I do that? What is that? Why don't I get that?" or something similar about a new product, new technology, Google issue, customer issue, industry issue or what have you. What I've learned is that if I have a question about something that I can't instantly resolve, chances are, I'm not the only one who has that question. If you're a blogger, a copywriter, an email marketer, a social marketer, if you can solve a common problem, you have just discovered something to share. _But,_if you're not practicing mindfulness, little questions that arise in the course of an 8 hour day can come and go. They can simply get lost. This is why I value Phil's common sense suggestion of jotting each mental query down as it arises. A spreadsheet seems like a great idea for this task. Just think of how many talking/sharing points you could accumulate in a month ... and how that could translate into blog posts, newsletters, tweets, etc. Now, I'd like to ask if you've come up with a method for capturing your own thought process when questions arise so that you don't lose track of what might be some of your best queries and ideas. If you have tips to share, the community could really benefit! Thanks!
Local SEO | | MiriamEllis4 -
Digital Marketers Take on Traditional Advertising (Billboards, Radio, TV, etc.)
So I have some questions (probably more of a discussion really) about how to do traditional advertising in 2015. I started working with a local company that has done very well for themselves throughout the years but has lacked in the digital marketing space. Today we are doing a lot better digitally and I have been put in a position that will also affect how we do traditional...which I've never really done before (I'm a digital marketer so why would I?). Here's my question (or discussion item): If we have always done radio jingles (include Pandora here too), cheesy commercials, and traditional billboards and they seem to have done well through the years should we keep doing those? I have 2 issues here as a digital marketer: I have virtually no data on people that see or hear our advertisements because there isn't an Analytics platform for the real world. This means that I can't stay with them, better their experience, or nurture them along the way with my advertising. My thinking here is that I want to get them to my website then -- Please correct me if I'm wrong or if there are other ways of thinking for this out there that make sense. I want to test test test these jingles, commercials, and billboards but I'm unsure how to. How can you tell what's working and what's not? Also, are there others out there doing things like this that can at least show me that jingles work (or do not work)? My impression is that they work because people remember the cheesy jingles and such but also that they don't work because everyone's take on them is "they are so annoying!" -- Again, please shed some light here and correct me if I'm wrong in my thinking. My final note here and MAIN purpose for posting here is because I want to change the way things are done with traditional. It all seems to be the same thing over and over, and I want to get creative with this and push the limits. This is why I have turned to the Moz community, because I think we have those types of minds here.
Local SEO | | HashtagJeff1 -
How to market web design and SEO company locally
Hello, I'm looking for easy (yah right, correct?) ways to market locally my web solutions company. I do web design, E-commerce web design, and I start informational and E-commerce companies for people starting at $1000/month - only new companies, later I'll do a little more E-commerce stuff. Looking for inexpensive, fairly easy ways to market locally. Thanks!
Local SEO | | BobGW0 -
Benefits of "Buffer Websites" Marketing for Real Estate Firm.
A local seo firm has approached us and mentioned that we should incorporate something called buffer websites into our SEO. I work with a Houston based real estate agency that sells single family homes. In a nut shell they suggested that we create 5-10 separate standalone websites that each have 40-50 pages of unique copy for specific targeted keywords of our choosing. The idea would by that all these websites and copy would all point back to our main website and help generate substantial traffic. This concepts seems to have been a couple years ago and now sure if we should go this route. Would we be better off just building unique copy on the main site and not focus on the 5-10 websites we would need to deal with? C
Local SEO | | RETEX0 -
How to market locally for a national brand?
I just got a new client that offers travel information for cities throughout the US and Canada. They have a specific page set up for most locations. I want to promote each page for that community, but the task is very daunting, as you could imagine. It's almost like having a separate client in each city. I've optimized the title tags, meta descriptions, content and so forth, but that's not enough. Engaging in a backlinking and social media strategy for each location is insane - I wouldn't have enough time in the day. Looking for off page promotional ideas that can be scaled nationally. Does anyone have a similar situation with a national brand, or any ideas you'd like to share?
Local SEO | | Masbro1 -
Developing a content marketing strategy for a social security disability firm.
I have a client that I've been working with for a little over a year now and I've been struggling to generate new business from his online presence. Initially, I completely re-designed his website with semantically correct html markup, and used all of typical, site level SEO tactics, i.e., keywords in title tags, h tags, paragraphs, correct NAP, etc. We've only seen very low marginal returns off of our efforts. Part of the problem is that my client is not an attorney, but instead he runs a social security disability advocacy firm. He still performs all of the operations that an attorney performs, but due to the fact that he is not an attorney, we cannot optimize his site for search phrases containing "attorney", which is a common keyword that people would generally use to find the services that my client offers. So I've decided to try a different approach. A content marketing approach. The only reason I prolonged avoided this approach for so long is that, to be frank, I had no idea how to target his ideal clients with content. After talking to my client the other day and recommending this new approach, I uncovered some similarities between his previous clients. Most his clients live in rural areas, and they like nascar, hunting, fishing, etc. So I suggested that I create blog for him, and begin finding some freelance writers that can create some killer content about nascar, hunting and fishing. Admittedly, I don't have a much experience with a content marketing approach, but I want to learn everything there is to know about it. I guess I'm a little unsure about this approach that we're getting ready to try, and would love to hear from some people that have been down this path, and might be able to offer any advice. I really want to help my client's business flourish, and it's now very clear to me that solely relying on an old SEO line of thinking is not doing the trick anymore. Any tips, tactics and strategies would be greatly appreciated. Am I on the right track here? How would we get this content in front of his ideal clients, and market it in such a way that he will get a good return on his investment?
Local SEO | | ScottMcPherson0 -
I'm starting an internet marketing company along with a newspaper company
I'm starting a project for a newspaper company where I just started working as the in-house SEO. I'll have ownership along with the newspaper for this new internet marketing company and could use some advice.Should I build our new site on the newspapers domain with good pr already or start a fresh site from square one. I'm trying to weigh out the pro's and cons and I'm still undecided.This news company has been around since the 50's and the trust is there. But just one sticky situation with an uneducated client could hurt the reputation of the newspaper.Your thoughts please!
Local SEO | | onetwotree0