My traffic keeps going down...
-
My website been through many changes the last 5 months. From migrating http to https, server transfer and more. Everything was double checked all the redirects are perfect (301) to the https pages (we have like 28K backlinks so everything needs to be correct), in a matter of fact the migration to ssl made in October and in November the stats went high. The problem is that at the end of November after the server migration the traffic went down and is stably down till today. We re-checked the redirects in every aspect and more in depth and finished fixing issues around end of January.
Also before 1 week we stopped the functionality of a parameter (product sort) and removed it from the website entirelly and canonicaled the urls that were using it so if google tries to test those urls with the parameter to see a canonical tag and eventually drop them out of index and stop crawling them. Generally we tried to fix the crawling efficiency and speed. The technical SEO was on fire the last weeks.
Still i cant see improvement in rankings, i only see drops.
What is the problem here? Where should i look? Any ideas?
In webmaster tools we have no 404's and no manual actions.
The visibility in Sistrix goes down (check attachment), the ahrefs organic traffic goes down, semrush stats go down...
My website is: https://www.pccdkeys.com
-
Ranking dropped a little bit probably due to server and ssl migration.
Something else that disappeared after the migration is the rich snippets (review stars and price) from the google results. Tho rich snippet results are showing correct in site operation mode (site:www.pccdkeys.com). So it seems that migration caused this loss and i hope google will get rich results back after a short period of time in organic results. My schema structure is the best compared to the competition and it will help a lot when it comes back.
Meta descriptions were not touched from us what do ever.
Unique content added in 70% of total but we are working to make it 100%.
-
So Traffic is dropping not rankings? Traffic drops may be to your meta descriptions. You said you were working on technical seo. Have you drastically changed your descriptions? if your keyword rankings are still high but traffic is half, this may be the issue. Remember those descriptions can increase or decrease click through rates.
-
In general the organic traffic decreased from 500 per day in to the half after the migration. Now it seems (after 4 months) that it comes back again in a slow rythm. We will see.
We fixed the crawling budget a little bit and the technical SEO the previous months so now we wait and hope.
-
When you say rankings are dropping... How far? I took a look at semrush and it seams there are plenty of keywords ranking between 3 and 5.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Huge drop in rankins, traffic and impressions after changing to CloudFlare
Hi there, In October, one of our customer's programmer made a change on their website to optimize its loading speed. Since then, the all the SEO's metrics has dropped. Apparently, the change was to move to CloudFlare and to add Gzip compression. I was talking with the programmer and he told me he had no idea why that happened. Now comes 5 months later and the SEO metrics havn't come back yet. What seems so wierd is that two keywords in particular had the most massive drop. Those two keywords were the top keywords (more than 1k of impressions a month) and now its like there is no impressions or clics at all. Did anyone had the same event occur to them? Do you have any idea what could help this case?
Technical SEO | | H.M.N.0 -
Organic search traffic has dropped by 35% since 18 September, we don't know why.
Organic traffic to our website has dropped 35% since 18 September 2017 to date. From 1 January to 18 September 2017 organic traffic was up by just under 1% over all (Google up by 1.32%). Paid search traffic over the same time has remained steady. There is nothing we can think of that we've done that has caused the drop. We had an issue with Google page speed test failing when running a test but we resolved this issue on 20 November and in that time we've seen an even greater drop (44% in the last week). The drop is seen across the 3 main search engines, not just Google, which points toward something we've done, but as mentioned, we can't think of any significant change we made in September that would have such negative effects. There is little difference across devices. Is anyone aware of a significant event in September in the search engine world that may have influenced our organic traffic? Any help gratefully received.
Technical SEO | | imaterus0 -
Combine two websites or keep them separate after Penguin 3 ranking drop and gain
Since 1995 we had one website which combined our wedding and portrait photography business.(website A) Three years ago we created a new website and new domain name for the portrait photography side. (website B) We did not delete the portrait information from website A. Both sites were ranking well on page one. After Penguin 3 website B is no longer ranking at all. Website A is still ranking well and one of the original portrait pages on the website A is now ranking on page one also. I am wondering what to do and considering the below options: 1. Should I go back to a combined wedding and portrait site? (and delete website B) 2. Should I create a "301" from the original portrait page on website A that is now ranking, to website B that is no longer ranking, and delete all portrait content from website A? 3. Will having a combined wedding and portrait site be harder to rank as they are competing against each other, or will they help each other rank? Any comments or advice greatly appreciated. Thanks
Technical SEO | | annaberg0 -
We have been keeping other sites on our domain while we build them for clients and not taking them off afterwards
So when I look in wmt its telling me our site is about fish oil etc when we are web designers. We have blocked these pages in robots text and removed them. WMT is showing 500 errors in crawl errors and telling us we have health issues on our site. what should we do and how do i bulk select these errors is wmt to mark as fixed (if they are fixed)
Technical SEO | | duncan2740 -
Enable Keep-Alive your views please
Hi i am working on my site at the moment www.in2town.co.uk and i am going through y slow as well as http://gtmetrix.com/reports/www.in2town.co.uk/upnmEWvO to make my website faster and better and it is telling me to enable keep alive. Now i am not sure what this does but i have contacted my hosting company and they are asking me if there are any settings that i want. my site is in joomla and it is a magazine site, can anyone let me know if it is a good idea to enable this or not and if so what settings should i be looking at. my site is updated all day long so i need to make sure this is write for me. many thanks
Technical SEO | | ClaireH-1848860 -
I had a massive ogranic traffic drop in the past 72 hours (80%). What should I do? I
I am very very worried as my organic traffic suddenly came to pretty much a halt last Friday. We have been working very hard on content in the last 2 years and have 0 duplicated content with many thousand travel guides, tips and other travel related info. We are also publishing a successful travel blog which used to get quite a bit off traffic. Everything stalled last Friday and since we are operating in the travel industry which is very competitive, this will be very hard on us. In fact, I fear that we will not survive this drop for more than 2-3 months. How do we find out about what happened and what can we do to get our SERPs back? Thanks!
Technical SEO | | madsuh0 -
Is having "rel=canonical" on the same page it is pointing to going to hurt search?
i like the rel=canonical tag and i've seen matt cutts posts on google about this tag. for the site i'm working on, it's a great workaround because we often have two identical or nearly identical versions of pages: 1 for patients, 1 for doctors. the problem is this: the way our content management system is set up, certain pages are linked up in a number of places and when we publish, two different versions of the page are created, but same content. because they are both being made from the same content templates, if i put in the rel=canonical tag, both pages get it. so, if i have: http://www.myhospital.com/patient-condition.asp and http://www.myhospital.com/professional-condition.asp and they are both produced from the same template, and have the same content, and i'm trying to point search at http://www.myhospital.com/patient-condition.asp, but that tag appears on both pages similarly, we have various forms and we like to know where people are coming from on the site to use those forms. to the bots, it looks like there's 600 versions of particular pages, so again, rel=canonical is great. however, because it's actually all the same page, just a link with a variable tacked on (http://www.myhospital.com/makeanappointment.asp?id=211) the rel=canonical tag will appear on "all" of them. any insight is most appreciated! thanks! brett
Technical SEO | | brett_hss0 -
It's imposible to keep track of rankings?
Hello, here something interesting I'm Using Rank Tracker from SEOMOZ And from the link-assistant's Rank Tracker as Well... I need to track Google.com and Google.co.ve (venezuela) so I did... i got my keyword an here are my results. 1 Keyword A at google.com (united states) Rank Tracker SEOMOZ = pos 6 Rank Tracker OTHER = pos 6 Manual Query on google.com = 9 (I used the exact url seomoz tells me its using) 2 Keyword A at Google.co.ve Rank Tracker SEOMOZ = pos 8 Rank Tracker OTHER = pos 7 Manual query on google.co.ve = pos 8 So.... Why it's that?, so far I think that google.com for me down here (it actually says "Español") it's a different index? for latinamerica? only spanish pages? maybe it's because there's a couple of minutes between looking with one tool and the other... any help, would be great... Dan
Technical SEO | | daniel.alvarez0