Avoiding keyword cannibalization with branded keywords
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Hi,
What's the best way to avoid different language sub-domains competing with each other in SERPs (en.domainname, dk.domainname etc.) when using the same branded keywords across each domain? The site uses a mix of branded and non-branded keywords, but the branded ones come up A LOT, across many different pages and across all the language subdomains so I'm worried about keyword cannibalization and over-optimization.Any advice would be much appreciated!
Thanks,
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It's not that the content is duplicated, I don't see the need to use canonical. It's the problem of trying to optimize each language when my branded keywords are the same, and are not only used across the different languages, but also across the different pages of each language. This is because there are certain branded concepts we're ranking for (and trying to rank for). But my concern is the over-use of these keywords and ultimately the different pages and subdomains competing with each other.
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Your sub-domains will be different websites altogether and when you submit them in webmasters you can mention the language & geo for each of them. I guess doing this will not impact the ranking of your brand keywords.
I would also suggest you to read this - https://moz.com/community/q/subdomains-or-subfolders-for-language-specific-sites
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Google has some great guidelines on how to deal with this (with search console).
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