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Full Ecommerce vs seperate shop section

Technical SEO

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paulfoz1609 last edited by

Just wondering is anyone had any thoughts on whats the easiest for SEO purposes. My main focus is to get people to buy our installation services. We could either

a) Have a full ecommerce website and on every product we can advertise the fact that we install the products. As well as creatign additinal CMS pages

OR

b) Create a content driven site promoting our installation services and then having a separate tab at the top which can be very prominent called Shop or Buy online. The customer can then visit that page for DIY products.

Would either option be a better option for SEO purposes/usability for the customer?
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