How to rank a page on established site quickly
-
Hi,
I'm looking for information about how I can rank an e-commerce category page quickly from a link building perspective. It usually takes me 6-12 months to rank these pages within the top 3 spots with link building, but I would like to get results faster. My site is established for more than 10 years and performs well in Google organic search.
Here is what usually works over a 6-12 month time span:
- 15-40 links within articles on DA 15-60 sites, built within 6-12 months
- More than 75% of the links are from blogs
- Variety of anchor text
- Combination of follow/nofollow
- Deep links to product pages within the category we're trying to rank
- Might be important to note that it was easy for us to get category pages listed in DMOZ categories, when it was still around but it didn't seem to play any role in getting ranked faster.
Note: We only build links on real sites with real traffic and decent performance metrics. No PBNs or other crap sites.
I'd sincerely appreciate it if anyone can make any suggestions or point me towards helpful info.
Thanks!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Quick SEO Audit of my site.
Hello, I hope you are doing great. I am working on a website that is related to flea collars for cats and dogs. And I want you to make a quick audit of the site where am I lacking. It could be great if you can help ASAP. You can view my site here :
Intermediate & Advanced SEO | | Request4peace0 -
How To Rank Our Featured Snippet - What Changes Are Needed On Our Page?
I've read a number of articles that have been helpful, but most of them are specifically still just trying to prove the value of the snippets and more recently show you how to find what search terms to rank for. What I'm really struggling with is exactly 'How do we rank for them, when we already have the #1 position and the featured snippet is going to another site'? Let me break this down a bit more: 1. We are measuring the 'SERP Features' within Moz Pro Tools and I've identified ~300 pages where there is a 'Featured Snippet' but I don't have the feature. 2. In a good portion of these, I'm outranking the site that has the 'Featured Snippet'. So I can compare my site, side by side to the 'Featured Snippet'. Now that I have the question, my ranking and the competition all in front of me. What changes are recommended I implement on our page? Is there a recommended process to follow?
Intermediate & Advanced SEO | | fabfrug0 -
Do 403 Forbidden errors from website pages hurt rankings?
Hi All, I noticed that our website has lot of 403 errors across different pages using the tool http://www.deadlinkchecker.com/. Do these errors hurt website rankings? Thanks
Intermediate & Advanced SEO | | vtmoz0 -
HELP! How do I get Google to value one page over another (older) page that is ranking?
So I have a tactical question and I need mozzers. I'll use widgets as an example: 1- My company used to sell widgets exclusively and we built thousands of useful, branded unique pages that sell widgets. We have thousands of pages that are ranking for widgets.com/brand-widgets-for-sale. (These pages have been live for almost 2 years) 2- We've shifted our focus to now renting widgets. We have about 100 pages focused on renting the same branded widgets. These pages have unique content and photos and can be found at widgets.com/brand-widgets-for-rent. (These pages have been live for about 2-3 months) The problem is that when someone searches just for the brand name, the "for sale" pages dramatically outrank the "for rent" pages. Instead, I want them to find the "for rent" page. I don't want to redirect traffic from the "for sale" pages because someone might still be interested in buying (although as a company, we are super focused on renting). Solutions? "nofollow" the "for sale" pages with the idea that Google will stop indexing "for sale" and start valuing "for rent" over it? Remove "for sale" from sitemap. Help!!
Intermediate & Advanced SEO | | Vacatia_SEO0 -
Weird Page switch for a keyword in Google Rankings
Over this past weekend Google switched the page which usually showed in search results for keyword benchmarking. It went from from http://www.apqc.org/benchmarking to http://www.apqc.org/benchmarking-portal/osb. Also on Google the Rankings for the keyword 'benchmarking' sank from 15 to 47 for http://www.apqc.org/benchmarking Just looking for some theories or ideas or anyone that has had this happen to them.
Intermediate & Advanced SEO | | inhouseninja0 -
Is it ok to add snippet of information taken from other sites on product pages?
Hello here, I own an e-commerce website that sells digital sheet music, and I would like to enrich my product pages with short references to artists/composers related to the product, taken from external websites such as mentions, fresh news, information taken from related videos, cross-references, etc. In other words, I'd like to provide our users with a different kind of informational content that our competitors are currently not offering. We could also think of this like "providing some sort of aggregate content on product pages to enrich the user's experience by providing more information about the product". What do you think are the risks or the benefits of such an approach? And if there are any risks, how to avoid/tackle them? Any thoughts are very welcome! Thank you in advance to anyone.
Intermediate & Advanced SEO | | fablau0 -
HTML5 one page website on-site SEO
Hey guys, If for example, I'm faced with a client who has a website similar to: http://www.symphonyonline.co.uk/ How should I proceed with the on-site optimization? Should I create new pages on the website? Should I create a blog for the site to increase my reach? Please give me your tips on how to proceed with this kind of website. Thanks.
Intermediate & Advanced SEO | | BruLee0 -
Too early? Rebuilt website from .asp to .php... Internal pages not ranking at all!
Am I jumping the gun on expecting results? I recently switched our ecommerce website from .asp to .php (new site went up May 15th) but we did not switch domain names. we seems to be doing better until a few days ago when traffic took a steep drop... (not like we were getting that much in the first place either) I was wondering if I'm doing something completely wrong or do i need to wait longer? Are big swings normal when relaunching a website? am I just being too anxious? The internal pages are getting no juice and I dont know why... I know i need to build on the links to the site? but am I doing something else completely wrong to see the orgranic search results drop down to almost nothing? I'm really new to SEO and would love if i could get another opinion on http://www.moondoggieinc.com. Thanks! Kristy
Intermediate & Advanced SEO | | KristyO0