Should I submit the same blog post on Linkedin as an article with permalink?
-
Hello All,
I just want to know that is it the right way in SEO to submit the same blog post as an article on Linkedin or other social sites or article sites.
-
Hi Bimal,
I understand that you wish to understand how to use an existing good blog content on LinkedIn. Whether to use it completely as an article on LinkedIn or link to your blog or some content with 'read more' link pointing to the blog.
Linkedin can be a good place to promote relevant content as there are real people using it and that too being a social network, it can help promote the content to the more similar audience on the article itself.
Advantages
- Your profile and previous articles get highlighted, increasing the chances that people will read more than just the 1 article. Your own presence and branding gets a boost.
- There are several opportunities that people who liked your article once, will get to see more of your content later, they can also follow you.
- Your reach to potential targets is increased.
Possible Disadvantages
- The articles will face competition from other content, and they might get lost if not backed by LinkedIn marketing strategy for these articles.
- Your readership might remain on LinkedIn and if you don’t incentivize them to visit your website.
DUPLICATE CONTENT OR NOT:
I have done my research and there are many articles which are published both on websites and LinkedIn without getting penalized. Preferably linking them via a permalink is a good solution for Google to realize that the content is coming from same person/ website/ company/brand.I hope this helps and let me know if you have further queries.
Regards,
Vijay
-
Hi Birmal, thanks for your question! To be honest, I'm not sure exactly what you are asking. Did you see the responses from Pau and Nicholas? We'd love to get some clarification about what you are asking so we can help, thanks!
Christy
-
Posting on Linkedin won't directly affect your SEO or rankings. However, if you have a relevant blog post it is a good idea to share it with relevent hashtags to generate more referral traffic to your website.
-
Hi, just add a short description with the link, and include hashtags of the topic. ¿Is this what you were asking?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Anyone know the benefits of sharing articles blogs posts on stumble upon?
Hi ALL, Just wondering if it is worth setting up a stumble upon account and sharing our articles or blog posts? I noticed a few companies in my industry who write alot of blog posts who share their articles to stumble upon. Anyone have any insight into the benefits of doing this for SEO? Cheers
Branding | | edward-may0 -
Is it ok to correct someone who spelled and styled our name incorrectly in a blog post?
A writer recently recommended my company, Swiftype, in a blog post. However, he called us Swift Type, which adds an additional t, splits our name into two words, and uses an additional capitalization. Would it be out of line to email him and gently correct him? I appreciate the recommendation, and will absolutely focus on thanking him for that, complimenting his content (which is fairly good), and just add the correction at the end of the email. While it isn't a huge deal, a search Swift Type brings up the Swift programming language and SwiftKey as first page results, while Swiftype only displays our content (he also didn't link to us, so a user would have to search to find us - reaching out could also be a chance to spur him to link to us).
Branding | | alecfwilson0 -
What happens now? Guest blogging dead?
Today, Matt Cutts published an article on his blog saying pretty much "Guest blogging is dead". Seemed a little harsh to me, but what happens now? Is GOOD guest blogging still allowed or will it be seen as spam too? I even picked up a chatter on Twitter about YouMoz: https://twitter.com/rustybrick/status/425374254465445888
Branding | | FedeEinhorn1 -
Best way to structure a new company blog with multiple existing individual country sites?
Hi, we have a client who have multiple business websites .co.nz, .com.au, .co.uk, .com which all have unique content intending to rank in each country. These sites are on a CMS that has a blog function capability. Should we set up the blog on one of these country sites then link to other sites when appropriate? OR Is it best to set up a new blog on something like Wordpress (or what?) that takes all blog posts from all countries and then links out to the relevant sites when appropriate. So the new blog becomes the content hub and creates its own Google power to then pass when appropriate to the various country sites? Any suggestions welcome especially from people who are currently doing either of these methods, and have experienced the results both positive and negative of the different approaches. NB: there will be about 20 staff creating a blog post on a topic relevant to them per month each once blog is live.
Branding | | OnlineAssetPartners0 -
Is Rel=author appropriate for non-article type pages, a.k.a. business websites
I understand I can use Rel=author with Google+ for article's I write, and I understand I can use the same code for regular websites, which I'm still waiting to see show up in the SERPs, but my question is as follows... Is Rel=author appropriate for regular business websites (since we are business owners, not authors of articles), or is there some other Schema.org tag that should be used which will also show our images in the SERPs? I'd like my business logo to show up in the SERPs for my business page and my personal photo to show up for my blog pages.
Branding | | Twinbytes0 -
Blog - separate domain or current website?
I have created a business blog purely to gain higher rankings for particular keywords which then has links pointing to the product that I am trying to sell. My question... Is it better to have this blog hosted on the same domain or shall I move it to a separate domain which will help with backlinks? Any advice would be appreciated?
Branding | | petewinter0 -
Social Network or Blog? Which is best to start for business purposes?
I am a Realtor and was wondering which is better to start for Lead generation? A social network for local professionals or a blog?
Branding | | bronxpad0 -
Where is the best location for your blog?
This is one querstion I've been thinking about for a while: where is the best location for a blog on your website for SEO purposes? In this case I'm thinking the blog as part of a commerical website. Sub domain: You could put it on a subdomain such as blog.mydomain.com which seems quite popular (blog.kissmetrics for example) but surely this is giving the blog.mydomain sub domain the SEO value and not the www.mydomain sub domain. The one value I see here is that you could host this on another server and so any links to my main website would be from a different IP address. You could also point the sub domain to a WordPress.com blog. Internal: There are two ways the blog could be run internal to the website: 1) if the website is a WordPress.org installation you could just use one category as the blog or 2) a fresh WordPress.org installation in a sub folder such as www.mydomain.com/blog. The benefits I see with #2 is that any guest posters would only have access to the blog and not the main company website and you could make the look and feel of the blog to be more "bloggy" than the main commerical website. External: TBH I don't think there is any benefit to running a blog completely external to the commerical website (such as a WordPress.com blog) unless the company provides online services so that if the main website goes down, the blog will still be running. So, from the above, which is the best way to run a commerical site blog? Or have I missed some other options?
Branding | | Essjay0