How would you set up campaigns?
-
Hi Guy's,
I have a question about campaigns,
We run a eCommerce website with several categories with sub cats/ i.e.
natural hair care
Natural Shampoo
Natural Conditioner
Natural Treatments
natural Skin Care
etc etc
My question is this... do you use campaigns to separate the sites sections up? or do you run one campaign, trying to get my head around the best way to target my sections for performance/keywords etc...
Thanks
Daniel
-
It is certainly a long process, my friend. The best advice anybody can give you is to keep your nose to the grindstone, create incredible content, and figure out creative ways to get links from the most authoritative websites in your niche.
-
Thanks for the Answer, that's what I thought that's fine then just wanted to make sure I was on the right track my site is so new it's hard to know what's working and what's not! the only keywords I have in the top 50 are for my domain! just have to sit tight I guess
Thanks
Daniel
-
Ah, gotcha. Personally, I only have one campaign per client I work on. I don't have multiple SEOmoz campaigns to focus on different keywords for one website. I suppose you could organize it that way if you want to, but I think most of us have multiple clients or are working on multiple websites, so our slots are very precious.
-
Thanks for the reply, my question was related to "how to set up campaigns in SEOMOZ"
you say do the whole site optimization stage first, that's kind of what I am doing.
Thanks
Daniel
-
I'm a bit iffy on how to answer this, because your question sort of seems like you are talking about PPC campaigns, but the question is posted under Technical SEO. If you're talking about PPC, these would certainly all have their own Ad Groups.
If you're talking about SEO, on the other hand, things are a bit different. The way people typically organize their SEO tactics is to do the whole on-site optimization stage first and foremost. After that, specific link building campaigns would be run for a number of different high-value keywords.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved Can I exclude subdomain from a Campaign?
Also, I would like to track a subdomain without the root domain, is that possible?
Moz Pro | | AndreVa0 -
Can using url builder for campaign tracking impact link equity?
We have used the URL builder tools for building custom links that are placed on our referrer websites mainly for campaign tracking in Google Analytics, but when you use a shortened link on another website how does that impact the the link juice or equity? Is there any negative impact on the link rankings? Or should you provide the specific landing page url to the company that will be posting a link to your site?
Moz Pro | | CSobus0 -
Is There a Tool to Link Moz Keyword Rankings With Google Adwords Campaigns?
I wanted to know if there is a tool or other way to automatically link my Moz keyword rankings with my Google Adwords account for the purpose of allowing me to "pause" Adwords campaigns for keywords for which I rank well in the SERP's and to "activate" Adwords for keywords for which I do not rank well. Since these rankings can change from week to week, it would be great to be able to turn on and off Adwords for specific keywords depending upon my rankings that week.
Moz Pro | | hildebrandlaw0 -
Howcome my target country (Kuwait) don't appear while im trying to create a campaign? www.google.com.kw.
im in kuwait and already getting good results in the local google search engine, but howcome you dont have my local search engine in your country list www.google.com.kw when using your rank tracking tool thank you PGFHRAlGu
Moz Pro | | WeKnowDigital0 -
Can i set up additional logins on my account?
I'm looking pass over some of the work involved in fixing up my SEO issues and would like to give access SEOmoz to someone else without giving my login details. Is there a way of setting up a secondary account on a PRO licence?
Moz Pro | | CarlS0 -
Should I setup separate campaigns for my website and blog?
Both the website and blog are hosted on the same domain, just wondering if I should setup separate campaigns under SEOmoz for each? If so, why would this be helpful? http://www.tatango.com http://www.tatango.com/blog
Moz Pro | | Tatango0 -
How do I delete a url from a keyword campaign
I have a couple of urls that are associated with the keywords in my campaign. They are no longer valid so how do I remove them?
Moz Pro | | PerriCline0 -
What causes Crawl Diagnostics Processing Errors in seomoz campaign?
I'm getting the following error when seomoz tries to spider my site: First Crawl in Progress! Processing Issues for 671 pages Started: Apr. 23rd, 2011 Here is the robots.txt data from the site: Disallow ALL BOTS for image directories and JPEG files. User-agent: * Disallow: /stats/ Disallow: /images/ Disallow: /newspictures/ Disallow: /pdfs/ Disallow: /propbig/ Disallow: /propsmall/ Disallow: /*.jpg$ Any ideas on how to get around this would be appreciated 🙂
Moz Pro | | cmaddison0