Could duplicate (copied) content actually hurt a domain?
-
Hi
I run a small wordpress multisite network where the main site which is an informative portal about the Langhe region in Italy, and the subsites are websites of small local companies in the tourism and wine/food niche.
As an additional service for those who build a website with us, I was thinking about giving them the possibility to use some ouf our portal's content (such as sights, events etc) on their website, in an automatic way.
Not as an "SEO" plus, but more as a service for their current users/visitors base: so if you have a B&B you can have on your site an "events" section with curated content, or a section about thing to see (monuments, parks, museums, etc) in that area, so that your visitors can enjoy reading some content about the territory.
I was wondering if, apart from NOT being benefical, it would be BAD from an SEO point of view... ie: if they could be actually penlized by google.
Thanks
Best
-
Many digital marketers talk about a duplicate content penalty – but it's actually not a penalty. Google rewards unique content, it doesn't penalize duplicate content.
If you are planning to create new sections on your site with content that you already had. You don't have anything to worry as long you present that content in a way that helps users.
Let me give you a basic example let assume that you have 30 hotels websites for a specific area. I good way to promote content is to create a list of the best 10 hotels, the best things to do the best restaurants.
Probably you know what is TripAdvisor well TripAdvisor is just is a huge database of hotels, restaurant and business related to the tourism. They dynamically create content based on the user reviews. Such as the best thing to do, the best hotels in a specific area, cheap hotels and so on.
In that way, they create useful content based on the content that already have
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
SEO for video content that is duplicated accross a larger network
I have a website with lots of content (high quality video clips for a particular niche). All the content gets fed out 100+ other sites on various domains/subdomains which are reskinned for a given city. So the content on these other sites is 100% duplicate. I still want to generate SEO traffic though. So my thought is that we: a) need to have canonical tags from all the other domains/subdomains that point back to the original post on the main site b) probably need to disallow search engine crawlers on all the other domains/subdomains Is this on the right track? Missing anything important related to duplicate content? The idea is that after we get search engines crawling the content correctly, from there we'd use the IP address to redirect the visitor to the best suited domain/subdomain. any thoughts on that approach? Thanks for your help!
Intermediate & Advanced SEO | | PlusROI0 -
Http vs. https - duplicate content
Hi I have recently come across a new issue on our site, where https & http titles are showing as duplicate. I read https://moz.com/community/q/duplicate-content-and-http-and-https however, am wondering as https is now a ranking factor, blocked this can't be a good thing? We aren't in a position to roll out https everywhere, so what would be the best thing to do next? I thought about implementing canonicals? Thank you
Intermediate & Advanced SEO | | BeckyKey0 -
What is best practise for markup in a nav bar, avoid duplicate content.
I'm wondering what's best practise for markup in the nav bar. So if we have <nav> Can we have headers in there, does it help? If we do, would a H1 confuse google as to wether that is the H1 of importance of the one in thein the </nav>
Intermediate & Advanced SEO | | TrueluxGroup0 -
Duplicate content issues from mirror subdomain : facebook.domianname.com
Hey Guys,
Intermediate & Advanced SEO | | b2bmarketer
Need your suggestions.
I have got a website that has duplicate content issue.
a sub-domain called facebook.asherstrategies .com comes from no where and is getting indexed.
Website Link : asherstrategies .com
subdomain link: facebook.asherstrategies .com This sub domain is actually a mirror of the website and i have no idea how is is created.
trying to resolve the issue but could not find the clue.0 -
Best strategy for duplicate content?
Hi everyone, We have a site where all product pages have more or less similar text (same printing techniques, etc.) The main differences are prices and images, text is highly similar. We have around 150 products in every language. Moz's algorithm tells me to do something about duplicate content, but I don't really know what we could do, since the descriptions can't be changed to be very different. We essentially have paper bags in different colors and and from different materials.
Intermediate & Advanced SEO | | JaanMSonberg0 -
HELP! How does one prevent regional pages as being counted as "duplicate content," "duplicate meta descriptions," et cetera...?
The organization I am working with has multiple versions of its website geared towards the different regions. US - http://www.orionhealth.com/ CA - http://www.orionhealth.com/ca/ DE - http://www.orionhealth.com/de/ UK - http://www.orionhealth.com/uk/ AU - http://www.orionhealth.com/au/ NZ - http://www.orionhealth.com/nz/ Some of these sites have very similar pages which are registering as duplicate content, meta descriptions and titles. Two examples are: http://www.orionhealth.com/terms-and-conditions http://www.orionhealth.com/uk/terms-and-conditions Now even though the content is the same, the navigation is different since each region has different product options / services, so a redirect won't work since the navigation on the main US site is different from the navigation for the UK site. A rel=canonical seems like a viable option, but (correct me if I'm wrong) it tells search engines to only index the main page, in this case, it would be the US version, but I still want the UK site to appear to search engines. So what is the proper way of treating similar pages accross different regional directories? Any insight would be GREATLY appreciated! Thank you!
Intermediate & Advanced SEO | | Scratch_MM0 -
Duplicate peices of content on multiple pages - is this a problem
I have a couple of WordPress clients with the same issue but caused in different ways: 1. The Slash WP theme which is a portfolio theme, involves setting up multiple excerpts of content that can then be added to multiple pages. So although the pages themselves are not identical, there are the same snippets of content appearing on multiple pages 2. A WP blog which has multiple categories and/or tags for each post, effectively ends up with many pages showing duplicate excerpts of content. My view has always been to noindex these pages (via Yoast), but was advised recently not to. In both these cases, even though the pages are not identical, do you think this duplicate content across multiple pages could cause an issue? All thoughts appreciated
Intermediate & Advanced SEO | | Chammy0 -
Can PDF be seen as duplicate content? If so, how to prevent it?
I see no reason why PDF couldn't be considered duplicate content but I haven't seen any threads about it. We publish loads of product documentation provided by manufacturers as well as White Papers and Case Studies. These give our customers and prospects a better idea off our solutions and help them along their buying process. However, I'm not sure if it would be better to make them non-indexable to prevent duplicate content issues. Clearly we would prefer a solutions where we benefit from to keywords in the documents. Any one has insight on how to deal with PDF provided by third parties? Thanks in advance.
Intermediate & Advanced SEO | | Gestisoft-Qc1