Why My Domain Authority Dropped
-
See my relevant answer to an older, similar question here:
https://moz.com/community/q/why-did-my-site-s-da-just-drop-by-50
"Keep in mind that PageRank (which is used by Google to weight the popularity and authority of web pages, yes it's still true even after the little toolbars got deleted) does not read, utilise or rely upon Moz's DA metric in any way shape or form. DA is a 'shadow metric'. Since Google took away our view of the simplified PageRank algorithm (TBPR - ToolBar PageRank, which is dead) people working in SEO needed a new metric to evaluate the quality and ranking potential of web pages
Moz stepped in to supply this (in the form of PA / DA) but Google still use PageRank (they just don't show it to us any more). Whilst Moz's PA/DA metrics are a good 'indicator' of success, Google isn't using them (at all) and so they do not directly affect your rankings"
Only someone from Moz can confirm why your DA dropped, but it may have dropped for a reason that wouldn't impact or effect Google rankings in the slightest (so don't panic yet!)
-
No, sir, i didn't make any changes
-
Hello Rishi,
Have you made any changes to the site?
DA is a concept proprietary to Moz, it was recently recalibrated which may explain the drop - https://moz.com/domain-authority-2.0
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does the number of people who click on a link to your site from another domain influence your domain authority?
Say you have a link to your site on the BBC, is it the fact that you're being linked to from a domain of very high authority that boost your own domain authority or is it dependent on how many people actually click on your link from that site? Any insights much appreciated!
Link Building | | loco20 -
What's Your Most Jaw-Droppingly Spammy Link ( or Promo) Request?
Sheesh. I get them every day. But this one takes the cake. It's from a woman I met once in my life on a long run with my running club. That was two years ago. Now she wants me to endorse her -- even though I know nothing about her professionally. But wait, there's more. She's not much of a runner. As it happens, I know a thing or two about fitness -- having edited a fitness magazine and worked on websites for many top fitness and nutrition pros. The idea of an MSW doing fitness programs for people with medical problems raises all kinds of red flags. She sent this Facebook IM: Hi Daniel - hope all is well! I was wondering if you can share my page with your friends, with the following message (or something similar). Thank you so much in advance! My friend XXXXXX, MSW, has been running XXXX Personal Training for the past 18 years. She specializes in exercise programming for people who have medical problems, everything from heart problems to chronic pain conditions. She works on site in her clients' homes in midtown and downtown XXXXXX. Please contact her if you know anyone who would benefit from her expertise.
Link Building | | DanielFreedman
http://www.facebook.com/pagesXXXX
XXXX Personal Training
We specialize in helping people who are experiencing medical issues incorporate exercise into their treatment plan. We work as a team with all other professionals involved in your care, whether that is your medical doctor, naturopath, physiotherapist, osteopath, chiropractor, massage therapist, or...
Page: 141 like this [note from SEOmoz staff: we ask that you keep this post TAGFEE and not include specific names, URLs, or phone numbers in your response. Thanks!]2 -
Can I find out how many of a competitors 25k links are coming from which domains?
Can I find out how many of a competitors 25k links are coming from which domains?You can see in the image I uploaded, the first competitior, Suzuki of Wichita, they have 25,000 total links. dRTAKAt.png?1
Link Building | | Mrupp440 -
Changing Anchor Text and Domain Name on external sites
Hey guys, I was hoping somebody might be help with my current dilema. We have a international website due to go live soon which has changed its brand name. It is International educational website funded by the government is all I can tell you I'm afraid. They have over 40,000 inbound links many of which are images. I'm wondering what i site best approach. To contact the web master of the top PR sites and ask them to change the listing to the new brand? I was also thinking if I was to leave most of them there as they would be redirected anyhow. Could I be clever and add the new brand link to some of these sites without removing the old and reap the benefits of having two links, the old site url and the new site url? Here is the main dilema though, the commission wish to keep the old site live for 6 months before we can redirect. Thanks, Rob
Link Building | | daracreative0 -
2 links going to same domain but different pages
Hi, How is the link juice distributed when you have 2 links in the same article but they go to different pages on the same domain? I know some say if 2 links go to the same page in an article then only the first link passes juice. Would it be better to have 2 articles each having 1 link or 2 articles each having 2 links?
Link Building | | activitysuper0 -
How do I best leverage second EMD domain with same keyword as an important page on my other site?
(Fictional domain names and keywords follow) Let's say I have an Adense site called Diets.com And on that site I've got 10 pages for the ten most popular diets, and each of those pages is optimized for the diet name. Let's imagine one of these pages is called, "The low-carb diet." Then I went out and purchased the domain name LowCarbDiet.com. How do I best use this new domain name? My options seem to be: 1. Build an adsense site on LowCarbDiet.com. But isn't it a problem when the the same owner of LowCardDiet.com and Diets.com are trying to rank for the same keyword? The new site would be trying to rank for "low carb diet" and so would the appropriate page on Diets.com. I think Google doesn't like this. True? 2. Make a one-page introductory informational site with no ads on the new LowCarbDiet.com. Have a prominent link from that site to the appropriate page on Diets.com for the reader to get "further information." This link with the proper anchor text should help boost the page in Diets.com in the SERPs. IF Google doesn't dislike that. SO...is one idea better than the other? Are neither a good idea? Is there a better way to utilize this new domain? It's important because this second domain name's keyword is about to get a huge amount of search traffic. The new, parked domain name is currently registered in the same name as the existing site's name. I could change the registration or privacy it, but I assume Google maintains records of all past registered owners, and if so, I can't really hide ownership.
Link Building | | bizzer0 -
Open Site Explorer - Finding 404s from my competitor's external linking Root Domains
I want to find websites that have linked 404s to my competitors. My goal is to contact webmasters who have linked to my competitors with 404s, but I cannot figure out how to get Open Site Explorer to give me that data. I can easily see this in GWT for my own site, but I need this for my competition instead. Does anybody know a quick way to get this information?
Link Building | | Francisco_Meza0 -
SEO Optimization is causing rankings to drop
The more I improve my site and the more links I try to get it seems that my site is just ranking worse and worse. Any ideas? domain name: www.musillawfirm.com Top Keywords wanting to rank for: Melbourne FL DUI lawyer Melbourne FL immigration lawyer cocoa FL DUI lawyer cocoa FL immigration lawyer
Link Building | | musillawfirm0