Setting country specific top level domain as alias - will site benefit from TLDs authority?

[gracejo]

I have a host of sites that follow a top level domain strategy. For each local site they will be on the top level domain but with their country-languages prefix as the subdirectory. Such as below:

example.com
example.com/uk-en
example.com/sg-en
example.com/de-de

Each local site being on the TLD will benefit them in terms of SEO and it makes it easier to have one strategy.

My question however, if the Netherlands comes on board, they would generally have example.com/nl-en. However they want their primary domain as examplenetherlands.nl and the TLD (example.com/nl-en) set as an alias/secondary domain that redirects to the primary. Will they benefit from any SEO if the TLD is not the primary address?

[gracejo]

Hey Ross,

Thanks for answering!

That is the ideal, however the local team insist making example.com/nl-en as the alias - I'm trying to put together some cons of doing that

Many thanks

[RossKernez]

Hi there,

I think you should redirect examplenetherlands.nl to example.com/nl-en and keep everything in the same domain .com

Ross