Unsolved Why did I stop ranking on a keyword and how will I rank on it again?
-
I often see in my campaigns, that keywords which ranked on a page between spot 1 to 5 on the SERP stop being ranked on that respective page, causing the website to be in the 5th page or worse on Google. I also see that the keyword is not linked to a page anymore. What causes this to happen and how can I solve this from happening in the future?
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Dynamic Canonical Tag for Search Results Filtering Page
Hi everyone, I run a website in the travel industry where most users land on a location page (e.g. domain.com/product/location, before performing a search by selecting dates and times. This then takes them to a pre filtered dynamic search results page with options for their selected location on a separate URL (e.g. /book/results). The /book/results page can only be accessed on our website by performing a search, and URL's with search parameters from this page have never been indexed in the past. We work with some large partners who use our booking engine who have recently started linking to these pre filtered search results pages. This is not being done on a large scale and at present we only have a couple of hundred of these search results pages indexed. I could easily add a noindex or self-referencing canonical tag to the /book/results page to remove them, however it’s been suggested that adding a dynamic canonical tag to our pre filtered results pages pointing to the location page (based on the location information in the query string) could be beneficial for the SEO of our location pages. This makes sense as the partner websites that link to our /book/results page are very high authority and any way that this could be passed to our location pages (which are our most important in terms of rankings) sounds good, however I have a couple of concerns. • Is using a dynamic canonical tag in this way considered spammy / manipulative? • Whilst all the content that appears on the pre filtered /book/results page is present on the static location page where the search initiates and which the canonical tag would point to, it is presented differently and there is a lot more content on the static location page that isn’t present on the /book/results page. Is this likely to see the canonical tag being ignored / link equity not being passed as hoped, and are there greater risks to this that I should be worried about? I can’t find many examples of other sites where this has been implemented but the closest would probably be booking.com. https://www.booking.com/searchresults.it.html?label=gen173nr-1FCAEoggI46AdIM1gEaFCIAQGYARS4ARfIAQzYAQHoAQH4AQuIAgGoAgO4ArajrpcGwAIB0gIkYmUxYjNlZWMtYWQzMi00NWJmLTk5NTItNzY1MzljZTVhOTk02AIG4AIB&sid=d4030ebf4f04bb7ddcb2b04d1bade521&dest_id=-2601889&dest_type=city& Canonical points to https://www.booking.com/city/gb/london.it.html In our scenario however there is a greater difference between the content on both pages (and booking.com have a load of search results pages indexed which is not what we’re looking for) Would be great to get any feedback on this before I rule it out. Thanks!
Technical SEO | | GAnalytics1 -
Blogs Not Getting Indexed Intermittently - Why?
Over the past 5 months many of our clients are having indexing issues for their blog posts.
Technical SEO | | JohnBracamontes
A blog from 5 months ago could be indexed, and a blog from 1 month ago could be indexed but blogs from 4, 3 and 2 months ago aren't indexed. It isn't consistent and there is not commonality across all of these clients that would point to why this is happening. We've checked sitemap, robots, canonical issues, internal linking, combed through Search Console, run Moz reports, run SEM Rush reports (sorry Moz), but can't find anything. We are now manually submitting URLs to be indexed to try and ensure they get into the index. Search console reports for many of the URLs will show that the blog has been fetched and crawled, but not indexed (with no errors). In some cases we find that the blog paginated pages (i.e. blog/page/2 , blog/page/3 , etc.) are getting indexed but not the blogs themselves. There aren't any nofollow tags on the links going to the blogs either. Any ideas? *I've added a screenshot of one of the URL inspection reports from Search Console alt text0 -
Why My Keyword Rank Had a Huge Drop?
Hi guys.. i really need your help.. I have a problem, why after i optimization my keyword with one article each day, after 1 week later my keyword rankings had a huge drop from page 1 down to page 5? (the data from moz.com rankings) How the best way to increase my keyword rank in Google? Is there any other way than to use article? Really appreciated for your help..
Moz Pro | | newbie_SEO0 -
Local Vs Organic Search Keyword Ranking
This isn't a question. It's a simple suggestion that I'm hoping will inspire a change at Seomoz. I love what this site does. What it helps us do as community. What it helps us achieve collectively. This suggestion is based on that love... I think we all can agree that the rankings between local reviews and organic reviews are very different beasts entirely. They should then be treated this way within the Seomoz data with separate reports. The vast majority of reputable small businesses don't care about national rankings, but would rather get to the top of the local charts with their 5-star reviews. Can you imagine the power of a report that is dedicated to helping you shape your client's results to achieve this? I like seeing the results of local in the keyword report, but we need a report dedicated to local search to make a difference in our rankings. With all of the recent chatter on local search, I'm surprised this isn't already available.
Moz Pro | | TheCTC0 -
Keyword difficulty percentage changes from day to day
Hello Mozzers. First time caller, long time listener. Just a quick query I hope. Why do keyword difficulty percentages in the keyword difficulty report change drastically sometimes when the report is run from one day to another? Thanks for your help. Thanks for your help.
Moz Pro | | dctdigital0 -
How can i export a historical ranking report which contains keywords with special characters.
How can i export a historical ranking report which contains keywords with special characters? Previously it only turned the keywords into jumbled format (forgot the tech term) in excel i.e. онлайн чат which are in this case russian characters. The way i got around this was to import it into google docs but that also is now converting it into this format. Due to this i 1 do not know what the keywords are and 2 all my formulas do not work.
Moz Pro | | ColumK0 -
Best Keyword Difficulty Tool?
Hi All, I'm a bit frustrated with the fact that I can only enter 5 words at a time into SEOmoz's keyword difficulty tool. Does anyone know of a better way (or tool) to analyze keyword difficulty for hundreds of keywords?
Moz Pro | | nicole.healthline0 -
Still Getting Keyword Self-Cannibalization
I used the onsite optimization and made some changes to my post, but am still getting the Self-Cannibalization mention in my results. It lists this: "Real Estate Careers | Keller Williams | Career In Real Estate" as the link that is not supposed to be there. This is not a link, but the title of the post. What am I missing?
Moz Pro | | brentmitchell0