Is it Ok to have multiple domains (separate website different content) rank for similar keywords?
-
Is it 'OK' to have multiple domains in the following instance?
Does Google actively discourage multiple (but completely different sites) domains from the same company appearing in the search results for the same and or similar keywords if the content is slightly different? This is where the 'main site' has the details, and you can purchase product, and the second site is a blog site only.
We are creating a separate content blogsite; which would be on a second domain that will be related to one portion of content on main site.
They would be linking back and forth, or maybe the blog site would just link over to the main site so they can purchase said product.
This would be a similar scenario to give you an idea of how it would be structured:
MAIN SITE: describes a few products, and you can purchase from this site
SECOND SITE, different domain: a blog site that contains personal experiences with one of the products.
BOTH sites will be linked back and forth....or as mentioned maybe the blog site could just link over to the 'main site'
Logo would be a modified version of the main logo and look and feel of the sight would be similar but not exactly the same.
MORE INFO: the main site has existed for way over 10 years, starting to gain some traction in an extremely competitive market, but does not rank super high, is gaining traction due to improvements in speed, content, onpage SEO, etc...
So in addition to my main question of is this 'ok' to have this second domain, also will it hurt the rankings or negatively affect the 'main' site? Wondering about duplicate content issues, except it will be slightly different...
-
Thank you!!
-
Yes, it is okay to have multiple domains (separate websites with different content) rank for similar keywords. In fact, there are many benefits to doing so. For example, it can help you reach a wider audience, improve your brand visibility, and boost your website traffic.
Here are some of the benefits of having multiple domains rank for similar keywords:
Reach a wider audience: By having multiple domains, you can target different audiences with different content. For example, you could have one domain for your business website and another domain for your blog. This will allow you to reach more people and attract more visitors to your websites.
Improve your brand visibility: When you have multiple domains that rank for similar keywords, it can help improve your brand visibility. This is because Google will see that your website is authoritative and trustworthy on a particular topic. As a result, your website will be more likely to appear higher in search results for relevant keywords.
Boost your website traffic: By having multiple domains that rank for similar keywords, you can boost your website traffic. This is because more people will be able to find your website when they search for relevant keywords.
If you are considering having multiple domains rank for similar keywords, there are a few things you need to keep in mind. First, make sure that the content on your websites is high-quality and relevant to the keywords you are targeting. Second, make sure that your websites are well-designed and easy to use. Third, promote your websites through social media, email marketing, and other channels. -
@fourwhitesocks In your scenario, having a separate blog site on a different domain related to one portion of the content on the main site should not negatively affect the rankings as long as both sites provide unique and valuable content. As you mentioned, linking back and forth between the sites can also be beneficial. However, it's important to avoid duplicate content issues by ensuring that the content on each site is substantially different.
-
Thank you for your reply! I think the content will be similar but we can author it in a way that is different 'enough'
-
It shouldn't have any effect on Seo or your rank. But avoid to have same content on 2 websites.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
how to improve rank
I have a site, can you help me to:
SEO Tactics | | pixou
improve ranking
get high authority backlinks0 -
What are the SEO ramifications of domain redirection?
Hi Moz Community! I was just trying to set up our global site and got this message: "Redirect detected
SEO Tactics | | Padmagandhini
We have detected that the domain bhaktimarga.org redirects to prodfront-coli.bhaktimarga.mediactive-network.net. We do not recommend tracking a redirect URL. Would you like to track prodfront-coli.bhaktimarga.mediactive-network.net for this campaign instead?"
6358703c-d8ef-4c0a-83a9-c948d370d743-image.png What's interesting is when you go to the site, Bhaktimarga.org, it shows our domain in the URL bar. Is this done for performance and masks the hosting provider domain? I haven't talked to website developers about this yet, but my main question is...Does this have any SEO ramification? Thanks so much,
Padma0 -
Google is ranking only home page not even considering to rank other pages!
Hey Community! I am facing an ranking issue, I am trying to rank on multiple quires with my sub-pages. The issue is homepage is ranking on every single query. Even the homepage's content is not relevant to that query! I have made sure to remove any sort of content relevancy from homepage which i trying to rank with my sub-pages. Business/Website Details: We are a recruitment agency based Pakistan providing manpower around the globe and other recruiting services. We are targeting each country with a sub-page. Even after I have done some necessary things but still there is not effect on rankings. Let me share some examples: Query: recruitment agency for gulf in pakistan Home Page Showing
SEO Tactics | | xShams
1.jpg Page i want to ranking:
2.jpg This issue is not only with this page, it's appearing on multiple quires but I think it should clear the issue I am facing. Now: Any Possible Solutions to this technical or ranking error. Backlinks on this query don't matter because you can check the other search results don't have any backlink data on them. Please share some quick thoughts on-page content. Even I make a page that have the word recruiting/recruitment in it google will automatically rank homepage and not the page i want! Thanks in advance for help 🙂0 -
Unsolved Duplicate Contents in Order Pages of Multiple Products
Hi, I have a website containing 30 software products. Each product has an order page. The problem is that the layout and content of these 30 order pages are very similar, except for the product name, for example: https://www.datanumen.com/access-repair-order/
On-Page Optimization | | ccw
https://www.datanumen.com/outlook-repair-order/
https://www.datanumen.com/word-repair-order/ Siteliner has reports these pages as duplicate contents. I am thinking of noindex these pages. However, in such a case, if a user search for "DataNumen Outlook Repair order page", then he will not be able to see the order page of our product, which drives the revenue go away. So, how to deal with such a case? Thank you.1 -
Content Issues: Duplicate Content
Hi there
Technical SEO | | Kingagogomarketing
Moz flagged the following content issues, the page has duplicate content and missing canonical tags.
What is the best solution to do? Industrial Flooring » IRL Group Ltd
https://irlgroup.co.uk/industrial-flooring/ Industrial Flooring » IRL Group Ltd
https://irlgroup.co.uk/index.php/industrial-flooring Industrial Flooring » IRL Group Ltd
https://irlgroup.co.uk/index.php/industrial-flooring/0 -
Duplicate content
Dear community, We have 15 product specific landing pages. They all share a block called "Why invest in VanEck ETFs?", see e.g., https://www.vaneck.com/de/en/mining-etf https://www.vaneck.com/de/en/space-etf/ https://www.vaneck.com/de/en/esports-etf/
Content Development | | marketing-europe
Can this lead to SEO penalization because of duplicate content?0 -
Can you use no-index to counter duplicate content across separate domains?
Hi Moz Community, I have a client who is splitting out a sub brand from a company website to its own domain. They have lots of content around the theme and they want to migrate most of the content out to the new domain, but they also wanted to keep that content on the main site as the main site gets lots of traffic. My question is, as they want search traffic to go to the new site, but want to keep the best content on the original site too, so it can be found in the nav, if they no-index identical content on main site and index content on the new site will they still be penalised for duplicate content? Our advice has been to keep the thematic content on both sites but make them different enough so they are not considered duplicate - we routinely write the same blog post in 50 different ways for them but their Head of Web asked if the no-index is a route, which means they don't need to pay for and wait for brand new content? They are comfortable in losing traffic until the new domain gets traction. In theory, if they are telling Google not to index or rank the main site content, the new site shouldn't be penalised but I'm not confident giving that advice as I've never been asked to do this before. Thoughts?
Technical SEO | | Algorhythm_jT0