List Your Top 3 SEO Strategies to Get Your Rankings Back
-
Hey guys, can you list your top 3 strategies (what you've been focused on - SEO) to get your rankings back, or rank well in general, in Panda. Don't be vague saying link building...we all know that, what type of link building specifically, for example.
Thanks
-
Ooo, Panda, that's caused a fair bit of trouble hasn't it!?
We did the following;
-
Re-formatted and re-wrote a lot of old or 'rubbish' content. Including it's layout and the navigation process
-
Culled any links which looked a bit spammy and tried to obtain links from site with higher MozRank and more credible links itself
-
Updated all our business listings on the major listing sites such as Yell, Google Local, etc. And made sure our domain and addresses on the website corresponded with the business listings. With a view to increase the overall trust of the site.
Hope that helps!
-
-
I had great success on a client side. In a nutshell, here is what I did:
1. Beefed up content on all pages across the site.
2. Zapped tens of thousands of worthless pages
3. Inserted the robots tag and set to "noindex, follow" on all of their pagination pages
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Lightboxes and SEO
Do lightboxes (AKA popup boxes when you click "learn more" type CTAs) have any negative effect on SEO? We are looking at revamping our sites to have more of a tiled approach, and a lightbox with summary content popping out with additional CTAs, directing to pages with more information or free trial pages. Is there any downside to this approach from an organic perspective? is there anything specific to keep in mind when creating these if not?
Intermediate & Advanced SEO | | Chris81980 -
We killed our SEO, but how come some of our keywords are still in the top 1-3
I am looking for the answer for this interesting question: 1. I have a static page with NO information on it, this is almost completelyblank, only a search box on it, which does nothing! The information it contains is absolutely zero, but the page has got a specific URL which is = the keyword i will look for 2. And i have another page which is fully optimized with the help of on page grader (97%) for anoter specific keyword Q, in case of 1: Searching in google for a keyword which is = the page www.domain.hu/keyword, and i will have top 1-3 serp!???? (i say it again, the page contains no information...and the keyword is really frequent, in google adwords it says that this keyword which has got high competition) in case of 2. i have the /url which is completely the same as the keyword, have 97% on page grade, and i see that week by week i can only move upwards a little in the serp. Created unique content a lot, made several changes on this page and like no position changing. So the question is WHY in case 1 i can be with no information in (empty static page) top 1-3 for a really hard keyword, and why i cannot move upward on the list for a not so frequent keyword however i did everything i could??
Intermediate & Advanced SEO | | Neckermann0 -
Home page ranks for most keywords with no SEO
Hi Guys, The keyword I am trying to rank is on seperate page with its own Optimization in place. However the HOME page of website starts ranking for that keywords . The keyword is mentioned on Home page Just once in content description, that's all. What should be my ideal strategy. Deleting the Sub Page, will that improve the SEO of my home page and improve the Rank for that keyword ? Also I can see my Own YELP pages rank better than the actual website for few terms . Any way around this ? A Part from building links to page ?
Intermediate & Advanced SEO | | aus00071 -
HELP! How do I get Google to value one page over another (older) page that is ranking?
So I have a tactical question and I need mozzers. I'll use widgets as an example: 1- My company used to sell widgets exclusively and we built thousands of useful, branded unique pages that sell widgets. We have thousands of pages that are ranking for widgets.com/brand-widgets-for-sale. (These pages have been live for almost 2 years) 2- We've shifted our focus to now renting widgets. We have about 100 pages focused on renting the same branded widgets. These pages have unique content and photos and can be found at widgets.com/brand-widgets-for-rent. (These pages have been live for about 2-3 months) The problem is that when someone searches just for the brand name, the "for sale" pages dramatically outrank the "for rent" pages. Instead, I want them to find the "for rent" page. I don't want to redirect traffic from the "for sale" pages because someone might still be interested in buying (although as a company, we are super focused on renting). Solutions? "nofollow" the "for sale" pages with the idea that Google will stop indexing "for sale" and start valuing "for rent" over it? Remove "for sale" from sitemap. Help!!
Intermediate & Advanced SEO | | Vacatia_SEO0 -
Django and SEO - Multicountry site - Is Django really SEO friendly?
Hi Everyone, Our client is requesting that we use Django for her project. I am really uneasy about this for several reasons. The client wants a multi-country site that is completely SEO friendly. I love Wordpress and if I had to do this project it would be a Wordpress site with WPML + Yoast plugins site. Questions Is Django SEO friendly and what "plugins" should I be using? Is there a multi-country plugin for Django that keeps or adds typical SEO features? Can you recommend any great articles? Any example sites would be GREATLY appreciated Thanks
Intermediate & Advanced SEO | | Carla_Dawson0 -
Victim of negative SEO
Hello, I'm one of those people that got the "unnatural links" message from google. Since i run my site from the very first day and always was a one man business i know all the ins and outs of the website.
Intermediate & Advanced SEO | | Henkiepenkie
Basicly i have never ever used a seo company to submit my site anywhere.
Never ever i used any shady tactic to get better ranks.
The only thing i did was trading traffic/links with real active websites, being daily updated, high traffic, etc etc. So. After i got notified in webmaster tools i started digging into a list (provided by webmaster tools) to find out why i got this message (meanwhile i lost 75% of my se traffic in past 3 months) After searching for hours i found out that in the past 2 / 3 months my site has been spammed on about 150 forums (completely dead forums with nothing but spam on it) There was no logic at all since my site got linked with the most ridiculous and unlogical word phrases.
My site is adult related and all spam links contained word phrases like "bangladesh mobile" or "rock girl" or "animal abuse" or "ringtones" etc etc. if i ever would be so stupid to start spamming my 7 year old strong business i would at least use titles that would make sence. anyway.
I can't do nothing about these forums, i don't own them, i can't erase them and if there are any owners, they simply don't respond.
I made a list of all the forums and send it to google but the only response they come up with is "there are still unnatural links". I hardly believe they did anything with that list i send them. I don't know what else i can do and was hoping that somebody could advice me on what to do here besides sending google messages on a daily base. cheers0 -
Mobile SEO vs. normal SEO?
Hi everyone, I wanted to ask you abour your opinon on mobile SEO. Do we already have two different Indices, one for mobile, one for desktop? Except a few mobile listings I don't see a difference yet. If yes, do I need to do special mobile SEO for my site or is it enough to have e.g. a responsive webdesign which detects the device and shows a different page? Are there any other extra Mobile SEO measures that should be considered? I know of the Mobile Sitemap and directories but is there anything else? Best regards
Intermediate & Advanced SEO | | CrazySEO0 -
What happen to ranking if a website go from 1 to 3 weeks Offline ?
I know sound crazy, but things like this can happen. A client have a legal problem whit his domain name and is posible to be offline for 1 week to 3 weeks. The website is in the travel Sector, and have some good rankings on GOO. I did´t find fresh information on Internet about what can happen to rankins in the case of going offline for a week. So... any of yours have been through an experience like this ? Thanks. Matias
Intermediate & Advanced SEO | | maty0