Welcome to the Q&A Forum

Hi Manutx,

First Click Free looks relatively simple to implement. Essentially all you need to do is allow crawlers with the user agent of "Googlebot" or referrers from Google results to go directly to the article instead of a sign-up form, just as it would do with a logged in member.

I can't find any pre-built Wordpress plugins that handle First Click Free for you, but this piece of PHP may be useful if you could integrate it within your single.php template:- http://www.ryancramer.com/journal/entries/first_click_php/

• Andrew

Hi there,

My best advise would be to obliterate the competition with positivity. Get a logo or photograph in that knowledge graph section, get as many reviews as you can and make your own website as good as possible.

Google will always recommend competitors (or other results you don't want to be associated with) in one way or another. I think the best course of action is to make your site as good and valuable as possible, if your site is optimised and has a high click-through rate you shouldn't need to worry about the competition.

Hope that helps!

• Andrew

Hi Luke,

You raise some interesting points.

I imagine the main problem here is that the web is meant to be open and shared. In almost all circumstances you should only be linking out where somebody else's website provides good value to your users. Nofollow then becomes useful when you're linking out in things like comments, where you as the site's editor can't actually endorse the quality of the linked site.

By swapping that paradigm around it's assumed that every site is "bad until proven worthy" - but because the web is already built up of billions of links that don't have nofollow it's kind of too late for that mentality to work.

Google does take and act on spam reports which you can do so at https://www.google.com/webmasters/tools/spamreport?hl=en if you believe sites are designed to spam.

• Andrew

Hi Joshua,

Assuming that both of the pages are the same in all but name the correct practice would be to create what's called a 301 redirect from "german-shepherd-blog" to "dog-blog".

I believe Wordpress handles this for you when you rename a post. However if you're talking about moving your entire blog on a subdirectory, you may need to write a 301 redirect in your .htaccess file.

Once you've implemented a 301 redirect you're basically telling Google, "Hey, remember german-sherpherd-blog, it's still around but now it lives at dog-blog - could you update that for me please?".

It might take a while for them to get to that, and while they do there may be duplication in your search results but if your 301 redirects have been setup properly they'll both lead to the same destination.

Hi Iskender,

Do you know if you are being penalised by Google? The free Google Webmaster Tools website will shine some light into this.

I wouldn't imagine that these would have any major implications to your ranking but some of your inbound links to seem a little bit spammy to me (in particular some of the blog comments). If that's been part of your SEO strategy, I'd advise against it going forward - just in case.

• Andrew

Hi Demetrios,

It's difficult to say exactly how it'll affect your DA or PA - like PageRank there's a considerable number of factors and contexts that build that ranking.

Domain Authority is in part built up from your MozTrust score. The MozTrust is roughly calculated by measuring how many sites sit between your website and a trusted website. Educational and Government websites tend to be considered trusted websites, so if they link to you directly the MozTrust there is very high indeed.

Be aware though, you shouldn't build your site's success on the back of one or two trusted links. You need diversity and as many trusted relevant sites as possible to "back your credentials up" to Google and other search engines.

I know that's vague, but I hope it helps. Learn about how MozTrust works.

Hi Juan Miguel Callejas Romero,

It looks to me as though those two websites are identical. I would definitely settle on one of those domains and then set a 301 from the 'discontinued' domain to the new one.

If you have a market outside of spain, I'd probably advise you go with the .com. If I'm in the UK and see an .es domain I'm unlikely to click on it. Conversely, if you're exclusively in Spain and as a Spanish resident I see .es in a sea of .com's I'd likely click on that.

In summary: select the TLD which you think will have the best click-through rate (analytics may shine a light on this) and then 301 the other to that domain.

• Andrew

This is a hypothetical question, we're pitching to a potential client tomorrow and I noticed they currently rely almost entirely on AdWords but engage in some pretty sketchy link building schemes.

And so that got me thinking, is there any evidence to show that when a site is penalised for their organic results it has an affect of any kind of paid searches?

I'd like to upgrade to Pro Plus for the white label / own branding option. However, I have just noticed that the "white label" pdf reports still feature "Powered by SEOMOZ" at the bottom of each page.

Is this a mistake?

$2400 / year should be enough to remove SEOMOZ branding completely, surely?

We have links to our key pages at the top of the website:-

• Home
• Our Services
• Work Examples
• About Us

But we have many more pages than this. In the footer of the website we have additional links to the individual services and pages such as FAQs and Customer Feedback.

Does having the links here lessen their effectiveness in terms of SEO?