Welcome to the Q&A Forum

Hi! Does anyone have any data or examples that show a negative (or positive) impact from "too many" sitewide links? Ahref's tool shows the ratio of sitewide links to non-sitewide links. I have seen a website with 97% sitewide links rank very well in a vertical while a website with 0% sitewide links also ranks very well.

I was wondering if the authority of individual pages is diluted when you add new pages (in Google's view). Suppose your site had 100 pages and you added 100 new pages (without getting any new links). Would the average authority of the original pages significantly decrease and result in a drop in search traffic to the original pages? Do you worry that adding more pages will hurt pages that were previously published?

Do you have any suggestions or tips for getting the most out of attending a Mozcon conference or marketing conferences in general?

I've heard that having rel=author enabled on your pages can be great for increasing click through rate but you should not use it on every page on your site. What are the pros and cons of using rel=author on product pages? Do you use rel=author on your product pages or just on your blog articles?

Suppose you have been working in SEO for several years and learned all of the fundamentals of search engine optimization and most of the advanced tactics? How do you continue to grow your knowledge base and maintain the sense of personal growth in your career?

I think the Facebook widget is great for social proof if you have a lot of people who like you. (the widget that shows faces of people who like you) Let's say that you create a resource that gets 100 likes. Do those "Likes" only count at the page level or can they be aggregated into a total "Likes" count that you can show on your home page and on the Facebook widget? Or are "Likes" in the Facebook widget only for people who like your Facebook page? (not those who "Like" your site).

I recently developed a nice article for a career site and they agreed to publish it as a guest post. Once they published the article I noticed they had removed the link back to my site in the byline. What is a best way to approach this situation? Would you ask them to take down the article if they are unwilling to link back to your site?

If you are trying to rank for a keyword phrase that is a question (e.g. how to ___) does it matter if your page is the home page of your site or an article on your site? I suspect that Google would treat question search queries differently and would show preference for articles over a home page in most cases. An article would be more likely to satisfy the searcher by providing the answer to their question, whereas the home page usually doesn't provide specific answers. I looked at one keyword phrase that is a question and only 1 of the first 20 results was a home page. Any thoughts or experience with this?

If you have a great resource on your site that earns a lot of social shares, does that improve the authority of your entire site or just that single page in the eyes of Google?

Hi, I was recently reading how the Penguin update can penalize your site for having too many links because it looks unnatural or over-optimized. It seems that this depends on your niche and how many links your competitors have. If you are comparing your site's inbound linking domains compared to other sites in your industry, what is a safe percentage to exceed your competitors. For instance, is it okay to have 120% more linking domains than your competitors but risky to have more than 200% more than your competitors? Thanks!

Some SEOs might say that there is no such thing as too much good content. Do you try to limit the words on a page to under a certain number for any reason?

Do you have any suggestions if you are being outranked by competitors even though your page has way better content and better links?

Let's say you get a ton of traffic and top ranking for a plural version of a keyword but almost 0 traffic for the non-plural version. Is it a good idea to try to allocate resources to the non-plural version?

I spend a lot of time on SEOMoz and would like to get some other perspectives on SEO. Do you have any recommendations of other good SEO forums? Thanks!

Hi Mozzers, Do you think there are any negative effects of having no images on a page but several hundreds words of text? (There is a logo image and call to action buttons). Thanks!

Is there any risk with placing the same customer quote (3-4 sentences) on multiple pages on your site?

What if the most trusted sites in your niche have relatively low authority? Should you still spend a lot of resources to get those links or go after easier links with higher link authority (as determined by MozRank)?

How do you approach balancing load time with making a page linkworthy? For example, if you create a page with a lot of rich media like infographics, images, videos, and audio, this will probably increase page load time but it will be more likely to earn links.

When linking out to external sources what criteria do you use? Also, do you ever add the URL in plain text instead to conserve link juice?

Suppose that you wrote an awesome piece of content and want to feature short segments of that content on your product pages. Is there any risk (such as duplicate content problems) to quoting a paragraph from another page of your site?

Suppose that a trusted website added you to their recommended links page. Do you worry that linking back to them from a page on your site will diminish the value of the original link?

This could include republishing several articles from another site with permission.

Hi Mozzers! Suppose you accept guest posts on your blog about marketing and a guest blogger wants to use the anchor text "outdoor clothing" in their bio. Is there a risk to my blog if I allow off-topic links in guest posts? Is there a risk that Google would consider guest post links as paid and apply a penalty? Thanks!