It is important to keep in mind that the Search Visibility metric relates only to the keywords you are tracking, so it isn't exactly correct to say that the Search Visibility score is skewed if you are tracking branded keywords. This is an accurate visibility score for the keywords you are tracking.

You can definitely see the Search Visibility for all of your non-branded keywords by using the filters as you suggested, which will give you a different perspective of your Search Visibility versus your competitors.

However, you could say that, in and of itself, the score is somewhat skewed just by the fact that these are the keywords you have chosen to target, rather than the total Search Visibility for all of the keywords you and your competitors may be ranking for. If your competitors aren't specifically targeting the same keywords you are tracking, you may be ranking better for those keywords, but you may not necessarily be as competitive in the overall rankings for every keyword. Our metrics can only be calculated for the terms you choose to track, so it is really just a view of the keywords you are targeting and not necessarily the full picture of your visibility as a site overall.

Hi there!

I took a look at your campaign and it seems that we crawled a lot more page of the site this week in general than we did the previous week. Two weeks ago, we crawled about 500 pages and this week the crawl jumped up to 2800. So it isn't that there are more duplicate pages on your site now, it is just that we are able to crawl more pages now than we were before, which led to us finding even more duplicate pages that had not been reported before.

As for why we are crawling so many more pages, it could be for a few reasons. If you made changes to the links on your site, the page hierarchy of the site, or if you remove noindex tags or updated the robots.txt file for the site, those things could all affect how we are able to crawl the site.

I hope this helps! Please let me know if I can help you with anything else.

Chiaryn
Help Team Sensei

Hi Hugh,

Regarding the duplicate titles, we only report that if the titles are 100% similar. It may not be considered a huge problem in terms of SEO, but we do still think it is important to report on it as it can have some effect on the pages competing against each other.

As for the duplicate content, campaigns have a 90% tolerance for duplicate content, which means they will flag any content that has 90% of the same code between pages. This includes all the source code on the page and not just the viewable text. Although the pages in question may appear to be different on the front end, they are actually duplicates based on this percentage (at least the example URLs I checked in your campaigns.)

You can run your own tests using this tool: http://www.webconfs.com/similar-page-checker.php

We don't know what standard Google uses, but it's safe to say they are a bit more sophisticated than us - so you might be okay in this regard as long as you have a couple hundred words of unique text per page. Google won't say how much duplicate content is too much, so we think it's better to be safe than sorry.

Update from the Moz Support Team: Please read our update timeframes guide for avoiding delay.

Hey Arthur,

Thanks for reaching out and your interest in Moz Local!

In terms of our direct partners, when you publish a listing using Moz Local, the time it takes our partners to update the listing really depends on how long it takes them to accept the data we push to them and update the information across their servers. This can be anywhere from 1 to 8 weeks but generally is completed by around 4 weeks.

As for our Check Listing tool, that data is pulled live each time a check is run, so we display exactly what the different directories (including our partners) are providing through their backend APIs. It can take those directories up to 8 weeks  (with an average of about 4 weeks) anytime you update the data through the directories and engines directly.

I hope this helps! Please let me know if I can help you with anything else.

Chiaryn
Help Team Ninja

Eric and Andrew are both right on this one; PA can definitely be higher than DA in certain situations.

PA is a measure of how likely a page is to rank against any other page in our index, while DA is the same thing for a domain rather than just one page. You can definitely have one page on a domain that ranks well while all of the other pages aren't doing so great.

Both DA and PA are calculated based on a large number of metrics so, while they aren't mutually exclusive, they aren't directly correlated either. DA is taken into account when calculating PA, so a low DA could bring down a high PA a bit, but it doesn't negate all of the other metrics that would make the PA high.

I hope this helps to clear things up!

Hey Radi,

The link metrics section of your campaign pulls from our Mozscape index, which updates about once a month.

Most new sites and links will be indexed by our spiders and available in Mozscape and Open Site Explorer within 60 days, but some take even longer for a variety of reasons, including the crawl-ability of sites, the amount of inbound links to them, and the depth of pages in subdirectories.

Just so you know, here's how we compile our index:

• We grab the most recent index
• We take the top 10 billion URLs with the highest MozRank (with a fixed limit on some of the larger domains)
• We start crawling from the top down until we've crawled 180,000,000,000 pages (which is about 35% the amount in Google's index)

Therefore, if the site is not linked to by one of these seed URLs (or one of the URLs linked to by them in the next update), then it won't show up in our index.

We update our Mozscape Index every 4-8 weeks. Crawling the entire Internet to look for links takes ~2-4 weeks, but our crawlers are always collecting data. When we need to put the index together, we grab all the data they have collected and start processing, which can take up to 3 weeks to determine which of those links are the most important.

Mozscape focuses on a breadth-first approach. This means that we almost always have content from the homepage of websites, externally linked-to pages, and pages higher up in a site's information hierarchy. But deep pages that are buried beneath many layers of navigation are sometimes missed and it may be several index updates until we catch all of these.

If our crawlers or data sources are blocked from reaching those URLs, they may not be included in our index (though links that point to those pages will still be available). Finally, the URLs seen by Mozscape must be linked to by other documents on the web, or our index will not include them.

I hope this information helps! While the site and links may not be indexed yet, give it some time - maybe we'll see them in OSE next month!

Hey There,

Thanks for writing in with a great question! Capitalization definitely shouldn't matter to our crawler or to Google, so I looked into this keyword with one of our devs and it looks like the rankings for "jobmesse" was collected about 16 hours before the rankings for "Jobmesse" so we believe this is actually a natural fluctuation in the SERP for this keyword. I manually check the current rankings for both version of the keyword, I am seeing that your site currently ranks at #11 and the keyword has a difficulty score of 56%, so it is definitely within reason to see fluctuate in a matter of hours between the rankings.

I hope this helps. Please let me know if you have any other questions.

Chiaryn

Hey There,

The robots.txt shouldn't really affect 403s; you would actually get a "blocked by robots.txt" error if that was the cause. Your server is basically telling us that we are not authorized to access your site. I agree with Mat that we are most likely being blocked in the htaccess file. It may be that your server is flagging our crawler and Xenu's crawler as troll crawlers or something along those lines. I ran a test on your URL using a non-existent crawler, Rogerbot with a capital R, and got a 200 status code back but when I run the test with our real crawler, rogerbot with a lowercase r, I get the 403 error (http://screencast.com/t/Sv9cozvY2f01). This tells me that the server is specifically blocking our crawler, but not all crawlers in general.

I hope this helps. Let me know if you have any other questions.

Chiaryn
Help Team Ninja

Hey Anne,

Thanks for writing in. We haven't had any other users reporting that their callto: or tel: links are showing up as relative links in their crawl diagnostics so I dug into the formatting a little bit. From the research I've done (http://demosthenes.info/blog/536/Adding-Phone-Numbers-To-Web-Pages-With-HTML5-and-Microdata), it seems that the links may be formatted incorrectly as they are missing the + symbol mentioned in the post before the number in the link. I also tried clicking the callto: link on the site from a mobile browser and the link was not handled correctly there either. Basically, nothing happened unless I held the link down and then my browser tried to open the page as a relative link, as well.

Since I am not a web dev, I can't really advise on the proper formatting for these links, so I think this would be a better question for the community as a whole. I am going to change the category of the question to Technical SEO Issues and Web Design, which will allow the community to advise the proper formatting for these types of links.

I hope this helps!

Chiaryn