I would like to add to this discussion that although you may not see Quality Score on the Display side, it doesn't mean that it is not a factor for Display. However Quality Score on the Display Network is different than QS for Search.
Posts made by ChristianMaund-Anderson
-
RE: Questions about Adwords Display network.
-
RE: How do I set up Google Analytics to track paid visitors from Bing
adCenter is a little more tricky when setting up utm source links for GA these days - as depending on what you've opted into, it could include Bing and Yahoo traffic, or Bing and Yahoo partner traffic, or both. I would recommend watching your GA statistics before and after you make any switch and test until you are comfortable with the data, both in adCenter and GA.