Hi robert, first of all i want to say a big wow and a big thank you, this is the advice and help i have been looking for, for such a long time. I want to break things up so i can understand them and tackle them and ask questions, if this is ok.
First of all the following which you have said:
Beyond that update, you should know that each article (page) needs its own meta description. This is NOT a place for saying lifestyle magazine over and over and should be limited to about 155 characters. When creating a new page, you want to insure a quality meta description is there: Think what would you want to read on the SERPs that would make you want to go to this page? If I look at yours, where it is not Joomla, it appears someone is trying to say Lifestyle Magazine over and over which is not a good meta description. NOTE: The meta description does not influence SEO with the exception of any influence that CTR has. CTR - click through rate - is influenced by the meta description. Look at what some of your top competitors have and you will see why someone would click on them.
I am going through the site:www.in2town.co.uk and tackling anything that does not give out the right description. i was not aware of this so many thanks.
With reference to the meta tags and description, what i have been using is sh404sef to give the page meta tags and user friendly url's, do you feel that i should be going through all my content and add the meta tags myself or just the meta description?
here is the line for my meta description under my source code for the following page http://www.in2town.co.uk/news/coronation-street-update/coronation-street-evil-frank-found-not-guilty-of-rape
<title>Coronation Street Evil Frank Found Not Guilty Of Rape</title>
so i am not sure if you feel i need to alter this. here is the same from female first which is a very good site
there page is http://www.femalefirst.co.uk/celebrity/Katy+Perry-226057.html
<title>Katy Perry comforted by dancer - Female First</title><meta<br>name="description" content="Katy Perry is being comforted by a hunky dancer following her split from Russell Brand." >
any advice and comments on this would be great.</meta<br>