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Hi all, I just did a site audit, and I noticed that some of my high-traffic pages have a PR 0. The other pages on the site have PR 4 or 5, and yet the PR 0 pages are among the highest-traffic landing pages we have. This simply does not make any sense to me. Any ideas?

Thanks!

Hi, thanks for responding! I'm certainly aware that many directories were affected by Penguin, but we tend to use trustworthy, hyper-specific directories that really do generate new clients for us. Since directories like this (webdesignfinders for web design, for example) are less for the link and more for the lead potential, I thought they might be more likely to be in the clear, post-Penguin.

Is anyone else adjusting their lead-generation strategies to accommodate this?

Hi! My company used to receive dozens of qualified leads from paid listings in directories that were relevant to our services. Lately, these leads have dropped dramatically. For those of you who use directories as a lead source (rather than simply for link building), have you noticed anything similar? How are you coping with this? In your opinion, will lead-generating directories become a thing of the past?

Hey Mozzers,

We're revamping our social media campaign, and I'm looking for a tool that will allow me to schedules social media posts (Facebook specifically) in advance, so I'll only have to knock them out once a week. A cursory Google search has provided me with some options (HootSuite, etc) but I'd love to hear from people who actually use these services.

What's your social media automation tool of choice, and how has it worked out for you?

Thanks!

What an amazing resource! Thank you.

Hi Mozzers!

I'm trying to streamline my company's link building process, and I've noticed we don't have a great way of tracking /measuring our inbound links yet. Obviously methods like Open Site Explorer are great for getting a big-picture view of inbound links, but do you guys use other methods for measuring your link building campaign? What are they?

Thanks!
Meg

Thanks, that really clears things up! For now, our main objective is traffic, so I'll keep the majority of my writing on our blog.

Hey all!

I have a limited amount of time allocated to writing instructional blog posts for my company. When I complete an article I can do whatever I want with it: pitch it as a guest post on an industry blog, or post it on my company's onsite blog.

I know there's not a magical solution regarding the percentage of time one should devote to guest blogging v. focusing on the company blog, but I figured I'd throw the conundrum out to the Mozzers anyway. In your opinion, how many of your writing resources should be devoted to guest posts, and how many should be devoted to maintaining the onsite blog? What if our onsite blog isn't currently receiving a lot of traffic?

Thanks!

Meg

Thanks for sticking with me on this one. I recognize the things that you're talking about and you're correct on all accounts.

Thanks again.

URL sent via private message!

Hey all!

I have a limited amount of time allocated to writing instructional blog posts for my company. When I complete an article I can do whatever I want with it: pitch it as a guest post on an industry blog, or post it on my company's onsite blog.

I know there's not a magical solution regarding the percentage of time one should devote to guest blogging v. focusing on the company blog, but I figured I'd throw the conundrum out to the Mozzers anyway. In your opinion, how many of your writing resources should be devoted to guest posts, and how many should be devoted to maintaining the onsite blog? What if our onsite blog isn't currently receiving a lot of traffic?

Thanks!

Meg