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Hi Justin,

Generally I use the rule if the keyword helps to describe the image then yes.

You can get away with putting in a keyword if it's not, but that might skew results in your web stats if people are finding that page wrongly.

Basically the bounce rate is taken into consideration, this is where someone goes to a page then leaves it very quickly, so they bounce off the page.

That counts against you, so you want to make sure that if they find that page with the image on it that it has relevant content to what they were searching for, so in your example Jacksonville-florist might be what they were looking for, but they see a surfboard and think oh that's not what I was looking for and bounce to find something more relevant to the search.

So be careful how you name files, sometimes it's best not to stuff a keyword in where it's not wanted or needed.

Also Paul is right hyphens should only really be used in the file name, but you will also want to use them in a URL.

Google treats Hyphens as spaces, but it also helps with browsers that there isn't a space in the url as they then replace a space with a horrible looking %20 which makes the URL harder to read as a human.

Hope that helps.

Hi Antonee,

Just thought I'd chime as I know just having one response sometimes leaves some doubt, I agree with Darin that it sounds very much like a canonical issue or a crawler one.

In the past we've had some issues similar to what you're experiencing that have been mostly fixed by this approach, but if it's not that it can potentially get quite technical to try and work out why it's happening.

So go with the canonical fix first and if that doesn't work come back and post your findings/results and maybe we or someone else can help more from there.

Hi Steven,

I agree with Adam that editing the .htaccess file directly is the best way to do this, however in the interest of you not having that knowledge there are plenty of wordpress plugins that allow you to do 301 redirects either on the fly or a way that's easier to do.

Here is a link to a search on the wordpress site http://wordpress.org/extend/plugins/search.php?q=301+redirect

My preference generally is to actually search for the plugins within the Wordpress Admin panel in the menu plugins, then go to add new and type in 301 redirect in the search.From there you'll be able to see a large list along with descriptions and reviews that will help you to narrow down what plugin may suit you.

It also makes the installation process easier as you don't have to do the whole download then upload stuff it just downloads directly to your Wordpress installs and you then just have to activate it and in some plugins cases change some settings.

Word of warning though doing 301s should be really thought through before you do them as it makes it permanent so just double check you have the right URLs before you commit them. A client of mine made a huge mistake that took a while to sort out.

Also something to look at and that's plugins like SEO Yoast as that can allow you to use canonical names, which could help with some types of duplicate pages and for some pages that show up in SEOmoz's campaign reports that you don't want or need showing up. I won't go into more detail as that's not what you were asking, but I figured it's related somewhat so point you in the right direction just in case

Hope that all helps.

Hi Justin,

Generally I fill out Title and Alternative text as the main fields the other two are used less often. Make sure that the content adequately describes the image and that the text surrounding it also is related. You'll also want to make sure your file name has the keywords too, but again is accurate to the image.

I would recommend using hyphens over underscores in pretty much anything to do with SEO especially with URLs.

one last thing try to focus on one keyword as stuffing in many can be counter productive.

hope that helps!

I agree this needs to be sorted once and for all as this is getting ridiculous.

Does anyone know a decent alternative to this tool?

Hi Everyone,

I was trawling through You Tube and came across this video from Matt Cuts from Google about the 100 links limit being removed.

http://www.youtube.com/watch?v=l6g5hoBYlf0&feature=relmfu

I then logged into my SEO account as I remember a previous report we did for a competitor where they had quite a number of pages just over the 100 links, but only barely (They are highlighted in SEOmoz as a warning).

Given that google has removed this number from their guidelines and it's clear that a few over 100 isn't as bad as it used to be, is it not about time this was changed or looked at again?

Maybe even put ones like these under a new title such as recommendation rather that the alarmist Warning one unless it's ridiculously high?

I wonder if the SEOmoz team can also find out a better range figure for it instead of the outdated 100?

Regards

Alan

watch?v=l6g5hoBYlf0&feature=relmfu

Having accidentaly entered keywords into my campaign with both upper-case initial letters ("Product Design") and lower-case initial letters ("product design") I find that the rankings are, as expected, identical.

However, the traffic generated by the keywords is markedly different.

Does this mean that the two versions of the keyword should be treated like totally seperate keywords in future?

Indeed, should I be entering all variants of capitalisation into future keyword campaigns (such as "product Design" and "Product design") if I wish to get the full picture in future?

Any answers would be welcome.

David in Scotland

I agree this needs to be sorted once and for all as this is getting ridiculous.

Does anyone know a decent alternative to this tool?