How about TOO long a meta description tag? The Meta is way too long. Google isn't even pulling it on some pages, just skipping over the meta that is called out in code, and using the first line or 2 of the body text. I can see the google meta tag when I search, then I view the source code and the meta is different. They don't match!

I have read that maybe google is doing this because the meta doesn't match the rest of the page? So they decide which meta to use? Ever heard of such a thing. And yes, I see no H1 or H2 in the content....going to fix that too.....

Is it damaging to have TOO long a title tag these days? i.e. well over character limit. I learned that title tags should be around 70 characters. I am new at this, but have a client that has three times that, with the same three keyword phrases repeating 3-4 times. And then NO h1's or h2's in the text......advice? Rookie here