Hi all, I hope there is a search guru out there who can assist with this. I decided 3 months ago that our SEO contractors weren't doing as well as they should be and after long discussion, i reoptimised all pages myself. Most are performing better now but sales and enquiries went through the floor. I have today found ranking information from the week before i made the changes, something i thought i had lost. Now i have this, i have found that one of the two main pages has gone from position 1 to position 38. This explains the problem. I know all things are not equal and in the intervening months, competitors have updated their sites and links, however, this is the security sector and things don't change much, so, all things being equal, would reinstating the old version of the page be likely to reinstate my previous ranking position or thereabouts? or will the MIGHTY GOOGLE punish me in some way for swapping back to a previous page version? We use a CMS system and all revisions are stored. The page in question is www.compoundsecurity.co.uk/security-equipment and the keyword in question is 'wireless alarms'. Any help will be greatly appreciated by this non SEO plebe. Cheers Si P.S. feel free to berate me for not recording all pertinent info about rankings BEFORE i star playing around with the site. It was my first time and i have well and truly learn my lesson.

Hi, I am fairly new to SEO and have just noticed the end of my title text has been cut off by Google in the serps results. Everything i have read tells me titles should be maximum of 70 characters, however, Google is only displaying 54. See below Security systems | wireless | battery powered | Police... Nobody else on the page is showing more than 54 characters. Am i missing something obvious? Any and all help gratefully appreciated. Thanks Si