Blog Posts
11/5/2007
Recently I have seen an increase in costs for our brand variation keywords, for example if “bluewidget” was our brand name I saw an increasing cost for “blue-widget” and “blue widget”. I checked this out by searching for “blue-widget” and “blue widget” and couldn’t see any other advertiser. Then, after 2 hours of head scratching I f...
10/31/2007
(This is my first post to you blog so go easy one me!) Today I came into work and straight away started to run all my usual reports, went to make a cup of tea and when i came back to my desk i almost fell off my chair. We dropped 20 places! We had dropped position on our second highest keyword by 20 places (on Google.com.au for Australian sites...
Fairly new to SEO, working with online advertising for over 1 year now and am loving every minute of it, would love to be able to concentrate on search only but I am also across display, affiliates and email marketing