The age of the site and authority of the site is also very important. If your competition have an old site and the five back links are of a really high quality, that may very well outweigh your back links. However, if the site is well respected and old, has great content and offers visitors the answers to their search combined with keywords in their URL, they will be very strong!
Posts made by Devonlad
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RE: Trying to understand how a website is getting higher than me with less links