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No, DA is how well the pages on the website may rank. It is domain specific. PA is how well the individual page may rank, irregardless of DA. We all know that pages on a more trusted site have a better chance of ranking higher for more competitive terms.

Your first example is correct. You could have a PA of 60 and a DA of 10 on a site.

I don't think I agree with your second one though. Page metrics are still better correlated with rankings than domain metrics. It would be better to have a link on a high PA page than a high DA domain, though sites with a higher DA will often have more pages with higher DA.

But with your two, I would say that a DA70/PA30 is better than a DA35/PA40, because a PA30 is not too much less than a PA40, but that DA is powerful.

Hey Max -

This is a question that we get asked quite often. Let me refer you to these two pages:

What is Domain Authority - http://www.seomoz.org/learn-seo/domain-authority

What is Page Authority - http://www.seomoz.org/learn-seo/page-authority

Basically, DA is the strength of the whole domain, based off of links. PA is the strength of the page and likeliness for it to rank according to links. If the page has a bunch of links to it, yet the overall site does not have many more links, the PA of that page will be higher than the DA of the entire site.

Hope this helps.

Hi Utahtiger -

You won't be penalized in one sense for having your keywords in your URL again, but you may end up hurting your rankability for the term because you will have two pages optimized for those keywords. I think it would be better to focus on one of the pages (your homepage) for that keyword. This way you can point links to that page that are optimized for that term, instead of having to build links to two pages.

Don't hurt yourself with your onsite SEO. It's more important than a lot of people think

Just a thought. I'm not sure you have to have two separate GA accounts in this case. Since you have two separate WP installs, couldn't you take the code that's on the main domain and also apply it to the /blog/ installation, using whatever plugin you're using?

The main issue you're running into, I think, is that the GA installation on the main site doesn't automatically work for the /blog/ because of two different installations.

In short, a direct link is MUCH better than a link that redirects. Links that redirect through an internal URLdon't work like a 301 redirect. A 301 redirect will take you directly to the page. These redirects stall on the intermediary page for a few seconds. I'd bet no link juice is passed.

Google will follow the link, yes. But not in a "passing link equity" sort of following.

If it's a large website, I'd say it's definitely worth it for the referral traffic, but I wouldn't expect it to help your rankings.

Did you consolidate many domains into the .com, or just move the domain over completely from .co.uk to .com? In which countries have your rankings dropped? I am guessing UK.

The backlinks you have are not on great websites. Have you tried to get listed in places like the UK's version of the Better Business Bureau? Put in some work doing some guest posting and I bet your rankings will go up.

My guess is that if your rankings have dropped mostly in the UK, that it's the loss of the .co.uk ccTLD, which is definitely not an insurmountable hurdle, just might take a bit more work.

Oh I see now. I honestly thought your site was myclient.co.uk. I see my mistake!

If OSE has picked up the 301, when you type in your old domain it will say something like "That URL redirects to (new url). Would you like to see that URL?"

Also, to spot-check server header responses, I use this tool: http://www.seoconsultants.com/tools/check-server-headers-tool/

Hey Andrew -

From what I'm seeing in the OSE index and in my browser, you moved the content over to your new domain but did not forward your old domain. I know you said that you had a lot of links to your homepage on www.myclient.co.uk, and since you did not 301 this page and older pages, you've lost all your links.

Can you explain why you did not 301 your old domain?

Perfect