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Hi Everybody, I'm managing the SEO for an E-commerce site with different desktop and mobile sites (meaning, not responsive). We're changing the way reviews on mobile product pages will be displayed from 'view all' to pagination (due to server load). Basically the above the fold part of the page will always display the product, and below the fold will have x numbers of reviews on each page. But here is where it gets tricky: 1 - A different number of review pages will exist on mobile vs desktop (due to different no. of reviews per page on each device) - so I'm wondering what's the solution regarding canonicals. Usually every mobile page points to its desktop parallel, but now we'll have non-matching pages. 2 - The users will be able to change the no. of reviews displayed on each page. So the number of paginated pages will change accordingly. I was thinking about a solution where all the reviews will be in the first page's html (and only X of them will be displayed on screen), and all the other paginated pages will be created dynamically (with # and won't be indexed, so basically no pagination in mobile). Does anyone think this can be seen as cloaking or has any other thoughts? Thanks, Sarah

Our current product pages markup only have the canonical URL on the first page (each page loads more user reviews). Since we don't want to increase load times, we don't currently have a canonical view all product page. Do we need to mark up each subsequent page with its own canonical URL? My understanding was that canonical and rel next prev tags are independent of each other. So that if we mark up the middle pages with a paginated URL, e.g: Product page #1http://www.example.co.uk/Product.aspx?p=2692"/>http://www.example.co.uk/Product.aspx?p=2692&pageid=2" />**Product page #2 **http://www.example.co.uk/Product.aspx?p=2692&pageid=2"/>http://www.example.co.uk/Product.aspx?p=2692" />http://www.example.co.uk/Product.aspx?p=2692&pageid=3" />Would mean that each canonical page would suggest to google another piece of unique content, which this obviously isn't. Is the PREV NEXT able to "override" the canonical and explain to Googlebot that its part of a series? Wouldn't the canonical then be redundant?Thanks

I check the "Links to my site" section in Google WMT on a regular basis. In the past couple of months I've been seeing more and more weird links, from pretty spammy domains and even a few from weird Iranian domains. It's Needless to say but I have never bought a link or been involved in any link schemes or the like. Like probably everyone in the Internet, I'm in a competitive vertical, and my competitors probably aren't so scrupulous. The question is, do I actively need to disavow suspicious links? Should I contact the domains and ask to remove them? I have usually just ignored these links, and not wasted time in doing anything with them (since weird automated links are always around) but the proliferation in the last couple months has started to worry me.

This may seem like a pretty newbie question, but I haven't been able to find any answers to it (I may not be looking correctly). My site used to rank decently for the KW "Gold name necklace" with this page in the search results:http://www.mynamenecklace.co.uk/Products.aspx?p=302This was the page that I was working on optimizing for user experience (load time, image quality, ease of use, etc.) since this page was were users were getting to via search. A couple months ago the Google SERP's started showing this page for the same query (also ranked a little lower, but not important for this specific question):http://www.mynamenecklace.co.uk/Products.aspx?p=314Which is a white gold version of the necklaces. This is not what most users have in mind (when searching for gold name necklace) so it's much less effective and engaging.How do I tell Google to go back to old page/ give preference to older page / tell them that we have a better version of the page / etc. without having to noindex any of the content? Both of these pages have value and are for different queries, so I can't canonical them to a single page. As far as external links go, more links are pointing to the Yellow gold version and not the white gold one.Any ideas on how to remedy this?Thanks.