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Questions created by Emily.R.Monrovia

When to re-write and redirect a blog url?

urlredirect optimization content marketing seo tactics content development redirect

What are best practices for rewriting (and then redirecting) blog URLs? I refresh old blog posts on our blog every month and many of them have URLs that are too long or could be improved. However, many of them also already get decent organic traffic and I don't want to lose traffic due to a URL redirect. Are there any best practices or "rules" I can follow when deciding whether to re-write and redirect blog URLs?
Thanks!
Content Development | | Emily.R.Monrovia

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Welcome to the Q&A Forum

Browse the forum for helpful insights and fresh discussions about all things SEO.

Emily.R.Monrovia

@Emily.R.Monrovia

Questions created by Emily.R.Monrovia

When to re-write and redirect a blog url?