Thanks, Tom. I appreciate the comment. Our tech guru is ready with the proper 301 redirect, so I feel confident there. Even if it is a small benefit, I feel like it's best practice anyway, so I'm glad you agree!
Posts made by ericav
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RE: 301 Redirects From a URL without Keyphrases to one With Keyphrasesposted in On-Page Optimization
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301 Redirects From a URL without Keyphrases to one With Keyphrasesposted in On-Page Optimization
I have a client that sells services. Each service offered currently has a URL structure like this:
www.companyname.com/product/asp$view-id-page3022-item-24
These pages are pretty old, and I would love to have a more user-friendly URL like this:
www.companyname.com/product/purple-swatch-watch
If I rename the URL and do a 301 redirect, what impact will that have on search? Ideally, this page will be optimized for "purple swatch watch", but the current URL structure is so... well, you know.
My apologies if this has been answered before. I tried looking through archived of 301 issues, but lost hope after my first 10 or so attempts at answered didn't help this specific issue.