Justin
I personally prefer lowercase because to me it looks better. And I prefer hyphens for the same reason, and it seems like these days everyone from WordPress right to the SEOmoz site does it that way.
-Dan
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Posts made by evolvingSEO
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RE: Should me URLs be uppercase or lowercaseposted in Technical SEO
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RE: Broad Vs. Exact Matchposted in Keyword Research
Very attractive if:
Your site and what you offer is aligned with the intention and desires of the searcher.
It gets good CTR and converts.
I wouldn't worry about the low number - 500 well converting visits is way better than 50,000 poorly converting visits.
-Dan
BTW, what's phrase search volume?
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RE: Multiple Keyword Research Questions, Helpposted in Intermediate & Advanced SEO
Hi
Use the keywords that people use to describe what you're offering.
It sounds like you might not have a keyword problem, but rather maybe you're not quite sure what exactly the site is offering, what the architecture is, and what products, services, functions etc you will be offering.
What are people going to be able to do on your site? Why would they want to come to your site? What will it offer that's so engaging and attracts visitors? What's your "unique selling proposition"?
I hope I don't come across as trying to dodge your question, but I think if you can clearly answer these questions, it might make your keyword research much easier.
Also - be sure you're using "exact" and "phrase" match in adwords tool, not "broard" - broad numbers are unrealistically high.
39% is not too high for competition, in my experience.
Also, are you "branding" your website? That's very important these days of course.
Hopefully this gives you some ideas!
-Dan