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About a month ago I took over a SEO for a small RV company here in Florida. My responsibilities include: SEO, Adwords, Video Production, Inventory Update, Newsletters, Social Media, Etc. I feel a little overwhelmed, but we are a small company and we probably won't be hiring more people. I'm weak in some areas and strong in others. In the SEO area I'm weak. My question is, in the SEO area, where should I be focusing most? I break my SEO responsibilities into a couple areas: Keyword Research (A lot of competition) Back-linking Social Media I know there are more. But where should be my main focus, and how should I go about doing it? Website is http://www.floridaoutdoorsrv.com I would kind of like some one to give me an idea of where I am, and what should I do next. SEOMoz has given me a lot of errors and it's  little overwhelming. Thanks in advance for the advice!

After analyzing one of my competitors I notices they show up in PRweb as one of their top rated back linking sites. My question is using prweb or something similar okay to use for backlinking? Would they help at all? Also, since they distribute content, would I get penalized for duplicate content?

I'm having a lot of these "Warnings" show up. I use an Ecommerce site that automatically makes my URL. Is this something I should be concerned about?

I just submitted my first campaign. And it's coming up with a LOT of errors. Many of them I feel are out of my control as we use a CMS for RV dealerships. But I have a couple of questions. I got a 404 error and SEO Moz tells me the link, but won't tell me where that link originated from, so I don't know where to go to fix it. I also got a lot of duplicate content, and it seems a lot of them are coming from "tags" on my blog. Is that something I should be concerned about? I will have a lot more question probably as I'm new to using this tool Thanks for the responses! -Brandon here is my site: floridaoutdoorsrv.com I welcome any advice or input!