Welcome to the Q&A Forum

If your homepage is not penalized an idea that could help you out would be change the urls of the penalized pages and start over on trying to put quality content on those pages, and getting natural quality links to them. Do not run any redirects from the old pages as those will carry your penalty with you.

If your homepage is no longer appearing, you could try to clean up as many of the links as you can. It will be time consuming process but can work. I would only follow a re-consideration notice after trying to clean up all the poor quality links first.

Best of luck and stay away from using low quality spammers!

I think everyone hit this on the head but I had one quick point to drop. It might be good to search over the sites as well to look at the most valued sites that are linking to you with 404 errors. I would try to then reach out to them personally and ask if they could update the link. You often can get a specific anchor text or a link to a page deeper within your website.

Good luck with it!

A couple other options that you could use are Quantcast and Google Adplanner. Google Adplanner will allow you to choose by Country so could be most helpful for you.

Good luck with your research!

I think Ryan hit it on the head. One place commonly forgot about but important is the Better Business Bureau. It is a paid listing that does provide tremendous benefit in ranking for Brand and giving clients comfort for your service.

Local listing sites would also be great places to look to make sure to take ownership of your property.

It appears that you have the Facebook like button setup for the URL. This will help as a social signal for search engines. HEre is a good related Q&A Post about setting up Facebook likes for a page vs a URL.

Besides watermarking I would upload the photo's to TInyEye. This will help you at least find out if people are using your images elsewhere plus helps show your ownership rights to the photos.

You can exclude those by placing them in a robot.txt file. They crawler will obey that and not follow. Learn about Crawl Diagnostics here.

Best of luck in your work!

Brandon

You can get sentiment information from a variety of sources. Hootsuite is one source that provides sentiment data across social media platforms Another option that I have used and like for Free is Social Mention. A paid tool that I don't use but know many use is SM2 or radian6.

Here is a list that I haven't gone thru but have had bookmarked for a bit of time as well. Best of luck and have fun! they scan for negative words, context, etc. Each has a different algorithm and results can be varied but at least it would be applied equally between companies/brands.

Before setting up naming structure, have you done keyword research, mapped out the content to what pages you want rank for what key words? Implement this, add content and deal with on-page issues as a first pass. After making these changes, and seeing what difference this makes if any in rankings.

I would move to consider changing Urls and URL structure. etc. Here is a good post from seomoz  to learn about Redirections and URL Structure.

I hope this helps you out.

Agree are you talking about a specific keyword ? It could make sense that an internal page would be ranking higher than a homepage on a keyword due to on-page content of the page.

I think you have a good list already. A couple that can help as well would be Screaming Frog, it is a webcrawler, you could see page title issues, etc. from this.  Just judging from your list it looks like you have more than enough tools that you are using. The bigger is setting up a process and using it.

Here are a couple blog posts about Website audits that might help you out.

This post goes into detail of the steps, tools,etc that you would want to do a proper website audit. http://www.seomoz.org/blog/how-to-do-a-site-audit

This post is good if you are trying to just do a really short quick audit of a website. http://www.distilled.net/blog/seo/how-to-do-a-5-step-site-audit/

Best of luck with getting a process in place.Gettings solids  Processes in place for all work that you do will help you with doing any client work.

Did you greatly change the page's content, headers, titles etc . when you made the switch to the new domain? Did you keep a lot of the same internal linking as well? All of these are things that I would check into for the page.  Also, make sure that the page is craw-able by a Google bot. These would all be first things that I would look at.