My answer is only relevant for internal links of course, otherwise Nikolas is on point
Posts made by Gustav-Northclick
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RE: Internal linking question
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RE: Internal linking question
Use breadcrumbs, in that way all of your content will be reached through internal links. I know that it sound easy and it really is.
With breadcrumbs you will get a link back to the previous page and from there the other pages, important to notice is that it's important that you have your content organized in a relevant way so that the breadcrumbs actually goes back to a relevant page for the topic.
See fictional example below where you are on a landning page with little content
Car dealer startpage -> Used cars -> Model-> car
Car dealer startpage -> New cars -> model -> car
The breadcrumbs will make sense and also improve the usability of the site.
/ G
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RE: Meta keywords no longer in use
Search engines may still use it for discovery. Meaning simply answering the question: what should the page potentially rank for?
best, G
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RE: Meta keywords no longer in use
I usually say that if Google does it the others are doing it as well.
So:
The meta keywords tag is not in use for SEO with regard to Google and Yahoo.
I'm pretty sure Bing doesn't either.
Best, G
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RE: Identified blog issues, anyone able to help?
Yes you are correct.
You need to have a summary title on them that indicates that this is page 1 or 2 and so on.
It's a good idea to use rel="next" and rel="previous" .
See more info from google about this:
http://googlewebmastercentral.blogspot.com/2011/09/pagination-with-relnext-and-relprev.html
Best, G
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RE: Meta keywords no longer in use
Here's Googles post about it:
http://googlewebmastercentral.blogspot.com/2009/09/google-does-not-use-keywords-meta-tag.html
Hope this was what you were looking for.
Best, G
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RE: Buying an existing domain with higher ranks for redirecting
A 301 should work fine.
You should in theory gain some linkjuice and rankings from the domain.
However the effects wont be as good as regular do follow links to your site.
But as Marcin says it's still an efficient way...
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RE: URL structure
The timestamp is totally up to you if you think your URL:s will look better without them.
However Google tends to give pages with clear indications of when the information was published a little boosts. And they do mention that freshness is key for content.
So the timestamp is important but I'm guessing that you'll have a timestamp in the article with the standard WP config anyhow so it's really not that essential in the URL. But If you have many articles it can be good to have a time indicator in them, if only for your own use.
To give yo a better example of how the permalink settings could look in WP:
/%category%/%postname%/
If you do it this way you won't have a timestamp in the URL.
* Remember that WP will use only one category in the permalinks so I reccomend you to only have one category for the URL.
Both way works, just choose one and remember that you need to stick to the one you choose so that the inbound links don't loose effect.
best, G
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RE: URL structure
That's correct
- otherwise it would be seen as duplicated content.
But that doesn't create any problems for you.
Just set the structure to:
Maincategory/subcategory/nichecategory/timestamp/article
EG:
For Xbox:
Reviews/xbox-360/timestamp/game-review-name
FOr PS3:
Reviews/Ps3/timestamp/game-review-name
This should work fine
Best, G
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RE: Another deduplication question.
Quick tip:
Usually you can just contact your Hosting company and ask them to do the 301 redirect for you if you feel uneasy tampering with code on the server.
/ G
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RE: Another deduplication question.
BTW, my answer is for a Apache server.... This means don't use it if its Microsoft...
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RE: Another deduplication question.
Hi again!
Here we go:
Just input following to .htaccess file:
RewriteEngine On
RewriteCond %{HTTP_HOST} ^example.com
RewriteRule (.*) http://www.example.com/$1 [R=301,L](replace example withyour site )
This should do the trick for the whole site.
/ Gustav
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RE: URL structure
Nice thread!
As Marcus mentioned, it's good to have cross platform category, there is however another way
You could:
Instead of using cross platform as a category, simply use rel canonical.
In WP this is simple you just choose the categories eg: Xbox360, PS3 and Wii and then choose which one that you want as a main indexed article with a rel canonical tag.
Best
Nice work on the site!
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RE: Another deduplication question.
Hi there!
Use An 301 redirect you can do this in hte .htaccess file.
Submit xml sitemap to Google webmaster tools with the correct adress(with www)
You will soon be rid of the duplicated pages if you do this.
Best
/ Gustav
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RE: How important is sticking to an exact keyword?
Ok Forget keyword density, it only affect the site in a non user friendly way.
This is what you should focus on(in my opinion), I call this the three simple keyword rule.
Here we go:
- The title must have the keyword in it. eg: title: Rules for Friends with Benefits
- The heading shall reflect the title but in a more focused and detailed way, eg: These are the rules for friends with benefits.
- The content delivers the answer to the heading. eg: You will naturally include the keyword in the text content since you structured the article around the heading. Make sure that you start with a summary that reflect the title.
Let's break this down in a descriptive way:
- The title describes the heading and content in a summary way with no more than 65 characters. this keeps it focused and relevant.
- The heading explains the title in a more detailed way.
- The content reflects the title and heading in a descriptive and informative way that has a summary that reflect the title and the full length article reflects the heading.
There we are, now try to follow these rules and you don't need to wonder about the keyword density and you'll automatically create good content that is visible and often better than the competition in the SERP.
Best,
Gustav
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RE: To many scripts in my homepage. This is a problem in SEO?
Summary:
Loadingtimes - matters so make it snappy.
Indexed pages - matters(you need to be as visible as possible)
Check the site from googles cache and choose only text to see if the menus are working properly.
Start by measuring the loading time for the site.
Is it slow?
Is it fast?
Then check your pages on google:
Are all my pages indexed?
My view.
If the sites fast and all your pages are indexed it means your good to go
If your site is slow to load and some pages are missing in Googles index you need to remove the JS scripts in the menu.
When it comes to google translate try to give the possibility for translation instead of autotranslate.
Better to build new content in the language your translating to.
Best
Gustav
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RE: Does it matter what text you wrap in an H1 tag?
The same H1 rule goes for all other headers.
Headers are headers, mixing them in with the text content isn't very helpful in a user perspective.
A quick tip is to try to add questions to the h2 to keep the text SEO and user friendly.
So let's rephrase this into a h2 question:
Interested in commercial landscaping design?
We're the ones to call!
Call us at 1-866-236-7263 or contact us by email.
Hope I could help
Best,
Gustav
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RE: Has anyone used paid services to help improve their site
Spammy mails with info about how to take your site to the top is just what it sounds like, spam...
Usually there's no quick fix, well sometimes there are but...
Companies that send out these mails are probably not what you would want.
A good metaphore: Would you hire a total stranger that promises to fix and upgrade your house for just a penny. Would you believe someone that offer you this?
List of things that could guide you toward a serious Paid SEO partner:
- Full transparancy - what are we doing and why
- Ranking follow up - ranking reports on a regular basis
- Analytics follow up - to find key metrics for your site and business
- Linkbuilding - list of the links and an approval from you as a client before any links are being pointed toward your site.
- A technical go to person that can help you with questions you might have.
- No quirky conracts.
If a company can offer you this, they are most likely serious and can help you.
Hope I could be of some help
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RE: How to Solve Duplicate Page Content Issue?
No probs glad to help!
Best of luck!
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RE: How to Solve Duplicate Page Content Issue?
The tool you used to find these pages seems to work fine ;).
It's simply a crawl so use the seomoz data as it's a crawl of your site
Set a 301 redirect with the complete list of duplicated content, you don't need to delete the pages(it's not deleted anyway since it's dynamically created pages)
/ G
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RE: How to Solve Duplicate Page Content Issue?
Ok! Then we have that cleared
If you already are using URL rewrite there shouldn't be any duplicated content in the manner the list shows.
- But since there is a problem I would check so that you're not using a sitemap that dynamically crawls and creates these urls for the pages.
If that's not the issue:
- We then come back to doing the 301:s by using .htaccess.
/ Gustav
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RE: How to Solve Duplicate Page Content Issue?
hi again!
After reading you follow up question I know a better solution for you
Instead of going canonical which takes much manual labor or doing 301:s since both are simply just temporary fixes for the problem and not the cure.
The best way and what I always recommend our clients is working with URL rewrite. This takes care of this problem completely, however it takes some coding to implement.
If you can handle this yourself and only need hints and guides read below:
- I assume that you use Apache server?
- If so read this: http://httpd.apache.org/docs/2.0/misc/rewriteguide.html
Or:
- Contact the admin for the webshop and ask them to make an URL Rewrite based on the URL structure that you would want to use
- Good structure: root/productcategory/Product
Hope this helped you
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RE: How to Solve Duplicate Page Content Issue?
Hi!
Good question, one I often come across
I would say this is not a real issue for you in the serp. But if you want to fix it and competition is fierce in your field you should of course do it
Step one: Look up your index at google: simply with site:"youdomain.com" and see if there are any duplicated content in the index(chance is slim)
Step two: look up your webshop cms, perhaps there is a function for redirecting dynamic pages to a static page(usually there is)
Step three: If it's not possible to do the 301:s from webshop admin use the .htaccess file and implement 301:s with the url:s you have in the list.
Other comments:
If you would like to clean up these URLs work with 301:s and decide which structure is most important.(base it on the current index)
There are several ways to do an 301: but in this case I would say the easiest way since you have the list is to go to the .htacces and put the 301 redirect list there.
This way could of course be bad for you if the duplicated pages are somehow necessary for the webshop so start to look at the webshop to make certain that you don't mess up any critical part by doing it by .htaccess.
Best regards!
/ Gustav
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RE: Does it matter what text you wrap in an H1 tag?
Ok, now I understand what you meant
I agreee, In my opinion that's not a good way to use an H1 tag.
It would still work for rankings but I would also consider it as trying to cheat google.
It's always better to look at the sentence and restructure it and make it more of a selling copy text, for example:
The largest SEO community!
SEOmoz Pro combines campaign-based monitoring, actionable recommendations, and premium access to the web's largest seo community <a href="">- try it free for 30 days!</a>.
/ Gustav
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RE: New website :301 redirection of a established domain
As long as the 301 is from your old site to the new domain I don't see any harm or reason not to do that.
Main take away: do you get better links to the new domain than the previous?
Do the new domain name makes better sense?
Answer: If above checks out you can do it safely.
Hope I answered your question?
More info:
You say the new domain have a better name then the old? if so use the new domain, it makes the user experience better and people are more likely to remember the site and come back.
It should improve your rankings for a period of time, however the risk is high that after a while your new domain will go back to the same results, perhaps with slightly better results than before but not much.
Remember a 301 is not linkbuilding it's simply a way to tell the searchengines and browsers that your site has moved.
You always loose a little linkjuice when doing a 301.
Also check if the links to the domain is to a subpage or if they're directed to the root.
Good luck! / Gustav
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RE: Does it matter what text you wrap in an H1 tag?
Hi! to specify: Yes, the words in the H1 tag matters
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RE: Does it matter what text you wrap in an H1 tag?
Hi!
The H1 is always important, I've tried several test with the h1 and title tag to see if the correlation still works and improve rankings. In my experience it does.
As long as you don't use css to modify the h1 so that another element of the text below is actually bigger or resemble an h1 it should be fine. Don't try to fool Google by changing the appeareance of the h1 to much(use common sense), remember you can always use an H2 tag below if it makes the content better.
Remember the H1 should always be unique for the page and should not be the same on several pages.
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RE: RSS feeds- What are the secrets to getting them, and the links inside then, indexed and counted for SEO purposes?
If I understand the question correctly you would like your content to be spread to other sites through rss feeds and then be indexed there with a backlink to your site?
Number 1: there must be a reason for the other site to index and create a backlink to your site.
Number 2: these links are almost always "no follow" and therefore need to reach a very high amount of links to be of any real use for you if you want to affect the serp.
eg: You submit your site to several "ping" sites of your choosing that index certain content and then when you publish a new story these sites get pinged from your cms and a nofollow backlink is created for you on that site,
Just make certain that these sites that you ping actually has good content and have fills a puropose for the visitors.
A better way though to keep control over the material is to create an own site running wordpress where you write about your site as a blog. Just put a news section in a sidebar and put your RSS feed in there. wordpress sites are indexed extremly fast and when you own the site you can choose to use follow links in the section on the blog site.
This should lead to a faster indexing and you create backlinks that have a function and furthermore you own the site linking to you primary site.
A short summary:
RSS feeds are good to spread content and attract visitors. They're not a quick way to get backlinks.
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RE: How do I set up Google Analytics to track paid visitors from Bing
Agree, use Url builder tool. That should solve it rather quick.
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RE: Need to duplicate the index for Google in a way that's correct
Thanks Anthony, I was going to try that approach from the start with a small script handling these listing thorugh an xml flow that's more easily controlled when it comes to layout. It seems like handling these listings as ads is the way forward.
Thnx!
Ps.
Do you think this will help the listings to become indexed on the smaller sites as well?
.Ds
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RE: How to measure number of visits from Google News coming from Google Universal Search (NOT referral coming directly coming from news.google.com) with google analyitcs
Maybe my answer is to easy...
Use Url builder from google, then wrap that code in your links on the site.
When you look at Analytics the next time you will see the traffic coming from that "campaign"
Maybe not the best fix but it's an easy one.
Look at: http://www.google.com/support/analytics/bin/answer.py?answer=55518
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RE: Need to duplicate the index for Google in a way that's correct
The problem is that its not common "ads" but joblistings that's running on several sites with identical format and url structure, these listings are all in an own database that we use to pull the listings from. So the thing is: I want them to be indexed since it would drive a lot of longtail traffic to the nisched sites.
I've never used Doubleclick but know how it works. If this is a problem that's possible to solve by using an ad server please let me know
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Need to duplicate the index for Google in a way that's correct
Usually duplicated content is a brief to fix.
I find myself in a little predicament:
I have a network of career oriented websites in several countries. the problem is that for each country we use a "master" site that aggregates all ads working as a portal.
The smaller nisched sites have some of the same info as the "master" sites since it is relevant for that site. The "master" sites have naturally gained the index for the majority of these ads.
So the main issue is how to maintain the ads on the master sites and still make the nische sites content become indexed in a way that doesn't break Google guide lines.
I can of course fix this in various ways ranging from iframes(no index though) and bullet listing and small adjustments to the headers and titles on the content on the nisched sites, but it feels like I'm cheating if I'm going down that path.
So the question is: Have someone else stumbled upon a similar problem?
If so...? How did you fix it.