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let me try to paraphrase so i can understand your answer better, ok?

the satellite site is the perfect match widget domain page, and it is branded to look uniform to the main site for user experience visual uniformity. It has unique content, and some how has many links pointing to it ( how did you perform that feat i wonder?) - with directories or blog articles pointing to those perfect match domains?

so its right now, in the short term, a click from the perfect match domain to the main site, with anchor text coming from that, as well as the prior link going to it, but later, you will change that and just do a 301 redirect to the main site, so user experience will be only the main site, yes?

Using the 301 redirect you may lose about or around 10% as i understand it, link juice.

And important follow up question, when you mentioned building trust, how exactly is that accomplished? By having good content on the main page certainly, and perhaps all the sorts of pages that build trust - company profile, terms of service , faq pages?

Add finally, when you do the 301 redirect ultimately, you will move the content over to the landing pages you are sending them to?

thanks!

Let's say you are doing seo for a company that sells  5000 widgets.

Let's call their site www.mainsite.com ...

They have already set up ( purchased ) many domains such as www.widget1.com which is one of the widgets they have on their main site. so they might have several hundred of these domains. What is the best use of these domains?

Would it be :

• Have those pages be landing pages with content and pictures and optimized with a link to their main site widget page?
• Or have that domain have a 301 redirect to go  their main site, to the particular page showing that widget for sale off their main site?

Miscellaneous sidebar question -

Since both the main site widget page and the widget domain might be in competition and might have duplicate content, what are the ramifications of not using the canonical tag, and what other considerations might there be? How much must be duplicate content before considering using the canonical tag?

I've been reading the docs for using this site and am puzzled by the on page optimization reports, and the tactics for creating the reports.

In no place can i find that you first must use the keywords you have identified to track in the campaign on pages on your web site. Am i missing something?

From just reading how to do your campaign, it would appear that you never have to touch your pages with the keywords you want to track, all 500 of them for one page, if that's what you want to do.

Not knowing how the application works, it is possible to imagine anything, including not needing to do the obvious steps of writing a well optimized page first.

I want to presume that first you optimize your pages with the keywords you want to track, then go ahead and run your campaign. Although this is the obvious thing, I don't see that part of the seo puzzle being mentioned in any of the docs.

Where do i hunt for that part of the equation?

thanks - i had done a bit more research and found the name of the user agent and the  use in the robots file at http://www.alexa.com/help/webmasters

i did not know about 2 - did not know you can collect that data on your own..

and of course 3 - that wouldn't help this client ( or wannabe client... lol )

let's say you have complete control over the webserver, and the hosting server.

is there a way to set it up so that alexa statistics CANNOT be gained?

its an either or, or both. When you have both sites that have links to them ( domain and pages with and without www)

google thinks there are two domains there, and splits the link juice. You can tell if its a problem by using the google operator "site:domain.com" and site:www.domain.com ( sub your own domain name there) to see if you have both types indexed.
If you do have that problem ( the "canonical problem") then you can use a 301 redirect in your .htaccess file ( if you have an apache web server), or if you have a windows web server, then you have to use a few programs in your root directory to accomplish the same thing - to let google know there is only one site. The 301 redirect is a 'permanent' redirect, and hopefully all the link juice one domain has will transfer to the other. You only go to the webmaster tools after you have done the above.

I believe, and have heard,  although i haven't proved it, that Google thinks of pdf's as technical content, which is very good for SEO. That said, its probably good to have a brief html text entry for the pdf, with a link to the pdf. That way you can summarize the content of the pdf, add value to the content of the page, make it relevant etc... But then perhaps you have to consider duplicate content. I believe you can add meta to the pdf if its editable that way, and consider if it is duplicate content, then make the html page meta canonical, and establish the pdf as the original.

I think in Danny Dover's book he suggests no more than 150.

Recently i decided to change my domain name - and although i have written several useful and working .htacess files with 301 redirects, this one became more complicated by the fact that I went through TWO domain name changes, before settling on the second one.

Having seen some issues with the browser not being able to interpret correctly the .htaccess file, i temporarily suspended the .htaccess file, and opted instead for site forwarding.

I don't know the mechanics behind site forwarding, or whether it is seo friendly or just a method for ip addressing, a sort of pseudo domain name server record change.
I let it lie for a few weeks, until the dust settled, and yesterday put back the basic .htaccess file, with a 301 redirect, which directs the original domain name to be forwarded to the new one ( also it has a conditional in place to solve canonical issues). It works fine. But right now i am not seeing the link juice, the domain age, the domain page rank that it has. It has gone to zero, when it used to be three, sometimes four.

I also made the change of address using webmaster tools.

How long ( forever?) will it take to see my old page rank come back, even if it loses 10% from the change? And does site forwarding help or hinder seo ranking?

I believe, and have heard,  although i haven't proved it, that Google thinks of pdf's as technical content, which is very good for SEO. That said, its probably good to have a brief html text entry for the pdf, with a link to the pdf. That way you can summarize the content of the pdf, add value to the content of the page, make it relevant etc... But then perhaps you have to consider duplicate content. I believe you can add meta to the pdf if its editable that way, and consider if it is duplicate content, then make the html page meta canonical, and establish the pdf as the original.

its an either or, or both. When you have both sites that have links to them ( domain and pages with and without www)

google thinks there are two domains there, and splits the link juice. You can tell if its a problem by using the google operator "site:domain.com" and site:www.domain.com ( sub your own domain name there) to see if you have both types indexed.
If you do have that problem ( the "canonical problem") then you can use a 301 redirect in your .htaccess file ( if you have an apache web server), or if you have a windows web server, then you have to use a few programs in your root directory to accomplish the same thing - to let google know there is only one site. The 301 redirect is a 'permanent' redirect, and hopefully all the link juice one domain has will transfer to the other. You only go to the webmaster tools after you have done the above.