A follow-up question - when should I be adding keywords to "Lists" vs. "Campaigns"? What are the pros and cons of each feature? The guide doesn't quite address these questions.
Posts made by hppcseo
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RE: What is the difference between Keywords Lists and Keywords Labels?
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What is the difference between Keywords Lists and Keywords Labels?
What is the difference between Keywords Lists and Keywords Labels - Aren't they both just ways to create logical keyword groups?
Also, what does the Tracked label imply - If a keyword is added to a "keyword list" does it also automatically get tracked?