Latest posts made by inflatemouse
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5/21/2010
During December 2009 and January 2010 many of you participated in an 18-question survey that Jeff Noethen and I produced to address the job landscape for web workers. We had over 600 responses from around the world, 460 from US, UK and Canada.
Here are some of things we found.
...
12/4/2009
In late October Forum One Networks put out a white paper titled "Online Community and Social Media Compensation." I applaud their efforts, but, I think they create an unrealistic view of the job space in online media. One, I think the surveyed companies over-represent corporate ...
4/15/2008
After reading Gab’s problems with Google I have decided that the community might enjoy talking about some of the decisions that you can make in designing your landing pages with a concrete example....
1/15/2008
Consider one of the most compelling and confusing parts of online economies -- once someone finds your website, what exactly will they choose to do with it? With a little clever planning the answer is: whatever you want them to.Let's say you've have visitors flocking to your website. They're looking everywhere, at all your pages. Now what? You need to create a clear Action Pa...
1/8/2008
Doing business on the Internet means you have an unlimited audience -- it also means you have many competitors. Thankfully you also have numerous options to build your personal path to success on the web. They fall into two rough groups: Traffic and Customers.Building TrafficTraffic is all the people that ...
10/10/2007
Yes, the long-tail can kill your pay-per-click campaign -- especially on Google.The problem, in AdWords, is the minimum bid. You minimum bid is determined by your account history, Quality Score, and the history of the search vertical (the industry associated with your phrases). If you are high volume click buyer ...
9/25/2007
Congratulations SEOmoz Team on all of your big news the past week! To celebrate these bold moves into the future and the SEOmoz Seminar I am hosting a gathering at the ...
9/13/2007
I need a humor break. I responded to buybigtires post about passion in writing by suggesting that connecting disparate concepts helps squeeze some creative juice. In response to my proposal of the title "How Are SEOs Like Jellyfish?" he responded like this:Because we have no spine....are constantly kept in the dark....
8/30/2007
For those of you who have been following SEOmoz for a while I want to take you on a trip down memory lane -- for those who are new a bit of history. Back before YOUmoz there was a stable of non-staff bloggers including EGOL, 2K, Michael Martinez, Guillaume, and GeoffreyF67 (aka Gman).They made up a strong pool of well-spoken people with very different opinions or perspectives on search optimiza...
8/2/2007
Rand wrote an interesting post about 10 questions you should ask to determine your value as an SEO. It's a good read, especially the comments. It's no secret that I've been frequently dissapointed by the level of knowledge of many SEO companies, even those who have a big prese...
I am a fan of motorcycles, tropical locations, and a little dog named Dita.
I started my web marketing career in e-commerce and have been consumed with the pursuit of understanding how the Internet evolves.