Fair enough! If there are conflicting opinions, I'll be surprised. Google has said since about 2008 or 09 that they are parsing Javascript functionality. Something about creating virtual link structures for spiders, blah blah but that's irrelevant really.

Anyway, good luck!

Well I'm assuming this code is modified and isn't live anywhere as it's kind of a mess and I don't mean formatting-wise. That said, clearly your question is mainly on the div onClick functionality and whether or not that passes link juice.

To my knowledge, so long as the href is in place you will be fine. Google parses Javascript functionality pretty well and this is one of the simpler JS functions around.

So my answer is: yes.

I think, and correct me if I'm wrong Dan, you guys are misunderstanding the question.

He means that if you do actually create a 404 page for all your broken links to land on, will the juice pass from there to your domain (housing the 404 page) and on to whatever internal links you've built into said 404 page.

The answer, I think, is no. Reason for this is 404 is a status code returned before the 404 page is produced. Link juice can pass through either links (200) or redirects (301).

Again... I THINK.

Was this more what you were asking?

Oh definitely redirect those. No question. Hop to!

Whoa dude how'd you get that article from the future like that?

("AUSTIN, TEXAS— Oct. 31, 2013 — 21CT, Inc.")

Okay so beyond my Bill & Ted reference calling out an error in your article, I just want to say that there is nothing wrong with what you call "pull quotes" and they definitely will not negatively affect your SEO.

Repeating a sentence does not qualify as duplicate content. Duplicate content would be a problem if you had this exact same article on another page of your website. In other words, the duplication problems arise between pages, not within pages. Does this make sense?

Pull quotes work fine, it's all about user experience.