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It is a real estate site and the content is a directory of the various condos available in their community. The pages are all unique and have real valuable content, so I don't think there will be any issues with content quality.

There is new content and blogging that occurs regularly on the site. I think that the client's concern comes from some old concepts that if we're only adding content infrequently, but in mass, that it may be seen as spammy.

Thanks Jesse, that was my thought exactly. If anything, I see incrementally adding the content as a negative thing, since it will lead to a less than complete user experience.

When speaking with a client today, he made the comment that he didn't want all of the new content we'd been working to be added to the site all at once for fear that he would get penalized for flooding the site with new content. I don't have any strong data to confirm or refute the claim, is there any truth to it?

I believe Google has, in fact, relaxed on the rules re. sub-domains. But I believe there is one caveat: that if you have too many sub-domains Google starts to apply less value.

So be careful. If you use sub-domains for other reasons you may consider using a folder off the root.

Okay. I'd like to get opinions as to what everyone thinks about domains lately. Here is any example:

The current domain is general in nature, in fact, it's a persons name because they are a real estate agent. So the domain is something like JohnDoe.com. Current stats:

• Has approx. 130 linking domains pointing to it.
• Has over 300 incoming links from these linking domains.
• The link profile is clean and not spammy (not to say there are not a few that might be here and there)
• Was bough in 1994

The new domain would have very little value except it would be keyword rich such as PortlandHomesForSale.com (just an example).

What are your thoughts.

Thank you.

I believe Google has, in fact, relaxed on the rules re. sub-domains. But I believe there is one caveat: that if you have too many sub-domains Google starts to apply less value.

So be careful. If you use sub-domains for other reasons you may consider using a folder off the root.