Here's a way you can try: http://scalablesocialmedia.com/2013/02/recover-facebook-page/
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Posts made by josh-riley
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RE: Over Optimization - Where is the limit?
Agreed. My domain name is our brand name and doesn't touch on our products however that doesn't hurt us. Over optimization is usually just trying too hard to force keywords in where they aren't needed; like name dropping.
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RE: Directory backlink
I agree about the "just make great content and people will find you" mentality. Really, it's that easy? No, it's not. Because people have to find you and links can help.
That said, there's a lot of different ways to get links. Good directories are fine enough. But I also think that's just a small piece of the pie. There's media coverage from online outlets, as another example. A lot of people I know don't just post to directories and call it a day, they actively go out and approach other sites and ask for links. That could be how your competitor(s) are doing it.
Fact is, whether you want to call it link building or whatnot, you have to market your site so people know it's there and can find it. Then if you have good content, and built it well, people can find it.
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RE: Build links to home page or internal to rank internal pages?
I agree - I think it's important to do more than just the home page. I don't agree there's a specific science / ratio to it for a few reasons: if it was that specific, everyone would do it and we know Google wouldn't let it be that obvious because people would game the system.
There's relative factors to consider: some pages on your site may be way more competitive to rank for than others. If your overall domain authority is a little lower, you have to compensate for that. On my site, I can get some pages to rank well pretty much just with on page optimization because it's not a competitive term. There's others that are taking tons of links, strong keyword hierarchy and such to even get into the top 20.
The best strategy for you will (I'd assume) be based on evaluating how competitive your field is and what pages you want to rank for the best user experience to drive conversions. Will just your homepage do that? Do you need other pages w/in your site to offer a better experience?
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RE: Why are my competitors ranking higher?
Again, it's really hard to hypothesize without knowing the specific site because there could be a ton of other things at play you may just not be seeing.
Videos are content so if they have a lot of videos, then they don't have 0 content. Especially if they have a transcript or CC file attached to it that can be crawled. And, if they have a video sitemap and how their hosting is set up all factor in to some degree.
Even with the changes to Google's algo, links are still powerful, especially links from .gov or .edu - just a few of those can mean more than tons of links from regular .com sites.
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RE: Are videos content to Google bot? and other questions.
Videos are absolutely content - and hot content at that. Videos have grown in popularity among Web users. If you mean ads above the fold on a Google search results page, no, that has nothing at all to do with search rankings. If you mean you have ads on your website that are above the fold, I wouldn't recommend that. Unless your goal is to just make money through ads.
Text should go with videos, for numerous reasons. I'd suggest reading up on the overall topic so you can build a strong video SEO strategy: http://www.seomoz.org/blog/video-seo-basics-whiteboard-friday-11080.
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RE: Why are my competitors ranking higher?
Great point - the entire domain has influence. It's not just a page to page comparison.
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RE: Change Crawl and rank report day?
Ask SEOMoz. Their help team is great and really responsive. If (and I don't know if you can) there's a way, they'd be the best to confirm and/or walk you through the steps.
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RE: Why are my competitors ranking higher?
It could be a whole slew of things, as you know, and if you'd share actual domains, it could help uncover reasons. Better on page optimization? Fewer 404 errors or technical hiccups? They may have fewer inbound links but do they have more .edu or .gov which have more credibility? Do they freshen their content more?
Less words in the title tag is a moot point - do they have better keywords? You say "lower inbound links to that page" when if, as a whole, they have a better domain rank (vs just page rank), that can influence.
There's a lot of ways that this can be sliced.
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RE: Has anyone been to SMX or any other SEO Conference?
You cannot underestimate the importance of food selection!
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RE: Why is my crawl STILL in progress?
I've had mine take several days and Moz has told me that's not unexpected (even if it hasn't happened to you before).
If it goes longer than let's say today, contact their help desk. It's possible something got stuck (it's happened to me) and they have a great help team who will get you taken care of. They are very responsible and approachable.
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RE: Has anyone been to SMX or any other SEO Conference?
I went to SMX West last February and I found it to be very valuable. I'd consider myself a middle-experienced SEO; I say that because I am constantly impressed with the technical proficiency of many of the posters in this forum and their depth of knowledge. That said, I felt like there was a good balance of presentations for the different levels of knowledge and it was a great way for me to immerse myself into some more technical and advanced learning opportunities.
I liked the variety of presentations SMX offered as well as the access to experts and general networking. I was able to balance my interests of SEO, PPC and social media and come back with some actionable (key word there) insight to help our performance. I'd attend again, no question.
Although not on the East Coast, this year I want to look at MozCon in Seattle. The SEOMoz team was in Milwaukee this October for a Mozcation and if that's a taste of what their annual, bigger conference is like then I think it'd be a worthwhile investment.
Good luck!
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RE: Can trackingcodes in your url be seen as duplicate content or break other rules?
For whatever reason, the URL you posted isn't formatting correctly for me to be able to see it all (it gets cut off), so I apologize if I can't speak directly to your example.
I will tell you from my personal experience that the way our place uses tracking codes has indeed created duplicate content.
Example: www.domain.com?cid=102is the same content as www.domain.com - so unless you prevent it before these URLs get indexed, you can have a mess to clean up. It comes up in Moz, Screaming Frog, etc.
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RE: Why isn't there any link analysis data in my pro dashboard?
I suggest contacting SEOMoz directly; they are the ones who can look into your settings to tell you if something isn't configured correctly, or if their system may be having a hiccup. They are super nice and quick to respond: help@seomoz.org
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RE: Mutliple Websites for Same Company (different areas of practice)
This was a common practice for some a few years ago and many still do it. My understanding is that search engines started to figure out the interrelation and there's some SEOs I know who consolidated rather than risk being penalized because if it's not done well, it seems spammy.
Part of it also had to do with managing multiple sites, plus the user experience (why are there so many sites for what seems to be one company?) can be compromised.
I've noticed the trend of even major sites, with different business niches, moving under one domain - like Honda or Ford - rather than keep them separate.
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RE: Client is being approached by company claiming to get lots of video views
You were smart enough to know to question this and I hope your client is smart enough to listen to your feedback. Good luck!
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RE: How can I see keyword rankings past 50?
Assuming you want to track keywords for your domain, I personally use RankTracker so I can see my keywords for my domain and they give a ranking between 1-99, then tell you if it's not in the top 100. So it can fill the 50-99 information gap.
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RE: What to do when your SEO education plateaus?
Agreed. The programming and technical education alone could occupy many for a long time.
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RE: Help to raise a charity's Face book profile to raise funds
Syed, oh, I like that photo session idea. See, you are well on your way. Good luck, this sounds like a terrific project!
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RE: Help to raise a charity's Face book profile to raise funds
I agree with Jason and will raise one other consideration: give them a reason to care about the page beyond it being a good cause. Donating is nice, seeing some content is nice, but neither necessarily will catch someone's attention. Can you set up something where people can post to win a chance to have a chat with one of the celebrities? Is there some sort of contest or something you can promote? Think of something unique that will drive the conversations and want people to check the page and engage.
I, personally, have stopped liking most pages because I don't get much reason to actually engage, unless I have a situation I need to address (like, customer service). I want to see a unique opportunity, just because I donated to a cause doesn't mean I want to read their status updates because sharing news doesn't equal engagement.
Just something to think about to get some "hooks" for the audience.
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RE: Side Nav. Vs. Top Nav
Great points; we have top nav and it's never proved to be an issue. I'm working on a project where we've migrating from left to top nav and I anticipate issues because its a change for the user experience and we've already trained them on a different nav.
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RE: What is the best way to point newly built website on new domain name to the original more well known domain?
I agree; it's a little unclear. You need to redirect but you said you don't want to redirect, so maybe if you shared some strategy? Like, why wouldn't you want to redirect, it could help?
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RE: Owning multiple domains across similar fields
How this is done will determine if Google is OK with it and it's debatable because there is opportunity to get yourself into a pinch. To get to your primary question, yes, most likely, assuming you are covering some of the same keywords and industries, you will be competing against yourself for rankings (and possibly confuse your audience).
Multiple sites for one company or brand work best when there's better differentiation between them; for example, Honda has a site for cars and powersports, but a different one for financing. However, Ford pretty much rolls everything under one. So, again, the outcomes will be based on how you do it and what it means for the customer experience.
As for registration, we own a lot of domains and it's never been a problem.
While this is a direction I'd never advocate for, in your case, you don't mention why you want to go down this route, so I don't want to guess at your strategy and goals.
This article has some good details on risks especially in the comments ("Is Google OK with this?": http://www.seomoz.org/ugc/uncover-competitors-using-multiple-sites-for-multiple-first-page-rankings).
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RE: Black Hat :(
At least you are going into this with your eyes wide open. Good luck!
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RE: Adult dating site. How can I get people to share content on facebook or google plus..
I think this is a good article on the benefit of social sharing: http://www.seomoz.org/blog/new-data-the-correlations-between-social-sharing-and-inbound-links at least from an academic POV.
Something I try to keep in mind is that it's kind of all relative. Social matters if it's where your audience is, since even though there is some SEO benefit, it's still about the end user and finding where they are.That's why you'd have a fan page, for them. I wouldn't set up a FB page if your goal is to try to impact your main site - you may not get enough traffic to make it worthwhile and suddenly you have to manage the page, too.
I think a challenge you have is the user being comfortable having an association with adult/dating content visible or tied to their own personal social network connections. This could be a significant barrier (I am speculating; personally, this happens to be an area I wouldn't want my social network to see so I wouldn't like a dating or adult page or share any of its content). G+ isn't too different. So you'd have to look at how to position your site and content in away to overcome that.
My suggestion would be to read up more on social and the benefits to see if it fits with your audience, strategy and long term objectives. Link building is still also a good part of a SEO plan, but like anything how you go about it matters (using best practices, avoiding black hat, etc.).
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RE: On-Page SEO Fixes - Are They Relative?
Agreed. You need to look at individual pages and associate those with those keywords. It's not surprising you're getting "jack of all trades, master of none" type data back.
You can also enter all your keywords into a tool like Rank Tracker and have it pull data so you can see which page on your site ranks for which of those keywords.
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RE: Black Hat :(
Mike, it's a tough situation. It's so important that you are informed about your site and holding an agency (or any partner) accountable is critical. It's tougher once the relationship is over and it is a big deal if you find out you got hosed. It's unfortunate that this wasn't caught earlier.
At the very least, they should be able to give you some sort of overview. I spent most of my career on the agency side and you paid for their services and asking for information on your account isn't out of line, IMHO.
If you can get the data, great, however you know enough to not let it stop you. I mean, if you can hold them accountable, OK, but that won't change your predicament, right?
It sounds like there's plenty of black hat stuff you need to clean up and are smart enough to know to make it a priority before it really hits your site negatively.
And you know for next time -if there is a next time - who not to go to or what to make sure no outside partner does
Good luck!
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RE: Does it make sense to have multiple campaigns for one website?
Glad it was helpful - good luck and I look forward to more Q&As with you!
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RE: Does it make sense to have multiple campaigns for one website?
Welcome! My two cents (and the great thing about this site is that you'll get plenty of opinions) is that I like one campaign per domain. For me, it's really about seeing what's happening within mysite - and, using your example, www.kibin.com/essay-editing is a page within your kibin.com domain.
Focusing on just a subfolder, like your essay-editing section, just limits your overall visibility into what's going on within your site. Personally, I look at the big picture then whittle down into the subfolders and whatnot.
Why do I have that preference? The pages have to live within the overall domain - I look at the relation between them, how they each rank, where I may cannibalize one vs the other, what page ranks well, what doesn't. This is what Moz campaigns are great for.
Moz will tell you which pages rank for which terms. You could learn that, again using your example, a different page is ranking for "'essay editing" than the one you seem to want, www.kibin.com/essay-editing.
(Although, having just looked at your main domain and your essay-editing page, they look exactly alike so there's duplicate content and possible cannibalization going on - or something isn't functioning properly and the page won't load; I didn't dig into it.)
Now, since you can set up multiple campaigns, there's nothing to stop you for doing both, either. You can always try it that way and see what data you see and then tweak as you'd like.
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RE: Google Sitemap only indexing 50% Is that a problem?
Have you done some troubleshooting? If there's that much of a % change, did you check your robots, tags, redirects, etc. to see if any of the technical side may be hindering indexing?
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RE: Is there a ranking delay for highly competive Keywords?
I'm not sure what you mean by ranking delay for highly competitive keywords, so I'll address the second part of your question: there's a lot of tools you can access to determine how competitive a keyword is.
SEOMoz has one you can use, it's keyword analysis tool (located in the "research tools" section of this site) is a good one.
Also, you can use Google's Adwords keyword tool to get a reading on how competitive some words are.
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RE: Email Marketing Resources?
Luke - quite the project you get! I admit, I usually stay away from books since they can get out of date pretty fast for this subject matter, so here's some websites to check out:
We've recently invested in Eloqua for our marketing automation, which is probably too big of a tool for many companies, however they have great email campaign resources. http://www.eloqua.com/resources/
And, Marketo is sorta similar to Eloqua: http://www.marketo.com/b2b-marketing-resources/
This site has some great examples people post for A/B testing, so there's usually good learnings you can gleen: http://www.abtests.com/ and implement.
I also like content Hubspot creates: http://www.hubspot.com/products/marketing-automation/ & http://www.hubspot.com/marketing-automation-information/
Hope that's a decent start!
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RE: Why is google not deindexing pages with the meta noindex tag?
The crawlers have so many billions of webpages to get to. We have more than 50,000 on our site; there's about 8,000 that they check more regularly than the others - some are just really deep on the site and hard to get to.
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RE: Will blocking urls in robots.txt void out any backlink benefits? - I'll explain...
If you block with robots.txt link juice can't get passed along. If your canonicals are good, then ideally you wouldn't need the robots. Also, it really removes value of the social media postings.
So, to your question, if you have the tracking parameter blocked via robots, then no, I don't think you are getting the link juice.
http://www.rickrduncan.com/robots-txt-file-explained
When I want link juice passed on but want to avoid duplicate content, I'm more a fan of the no index, follow tags and using canonicals where it makes sense, too. But since you say your URLs with the parameters aren't being indexed then you must be using tags anyway to make that happen and not just relying on robots.
To your point of "are you sure":
http://www.evergreensearch.com/minimum-viable-seo-8-ways-to-get-startup-seo-right/
(I do like to cite sources - there's so many great articles out there!)
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RE: SEO Keyword Research
Totally normal. For me, what I keep in mind, is that there''s so much great information out there and awesome boards like this where people share experiences, and there's several plans of attack. Long tail can help rank for some short tail but I'd never recommend expecting it to be interchangeable.
For example, "software" is way, way more competitive to rank for since it's everything that falls under software - Microsoft Office, Amazon, Wiki, PCMag, New Egg - and so general that it's hard to get high rankings on that word alone. There's also a HUGE difference in user intent on "software" (I want Windows 8; or, what's new in the software world) and "online invoicing software" (I need software that lets me do invoicing online). Sometimes with long tail, you capture a better/more accurate audience to then give you better conversions.
Good luck
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RE: Ecommerce - how many clicks from the home page should categories be
The goal should be the fewer clicks to get to the RIGHT item. (Which is subjective, for sure.) People will do more clicks to get to better data, however we shouldn't put them through any more clicks than needed - so, if you can do it in two, great, but if you need 3-4, then do 3-4.
The one thing I have noticed is that (depending on how big your site is) more clicks to get to deeper content can make it harder for search engines to get in and crawl those pages, which can reduce ranking opportunity.
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RE: E-Commerce keyword question
I don't think either of those are really the best examples - Amazon ranks well for several factors that don't have to do with keywords and Ebay is too "owned" by people posting content vs. the site manager managing it.
Retail sites like Kohl's do this (ex: womens>womens dresses>womens maxi dresses) and same with bestbuy.com, and REI.
http://www.searchenginepartner.com/Latest-SEO-News/seo-trends-utilysing-lsi-and-the-long-tail.html
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RE: E-Commerce keyword question
I'd target both; short tail words can be harder to rank higher for, and the long tail can help sooner since they are often less competitive.
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RE: Anybody here look at Alexa Rank and or PageRank when doing research?
I agree. Rand did a great column on this subject earlier this year. My takeaway? If it's not accurate, then why bother http://www.seomoz.org/blog/testing-accuracy-visitor-data-alexa-compete-google-trends-quantcast
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RE: Does google like Category pages or pages with lots of Products on them?
Well, you really are the only person who can answer what you think it best for your customer and then your site. You can see where revenue comes from, what products your customers want, etc. I know that, for example, I can get better conversions on better pages than others, so I want the ones that have the best conversion opportunity to rank better than the other ones.
If there's a difference between what pages you want to rank for several big keywords vs what Google has ranking, then that's usually caused by the site not being SEO'd properly to give Google the indicators for what pages you'd like to rank for which terms.
As the SEO director, it may be best worth your while to do a site audit and figure out how to address the bigger issues vs individual key pages?
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RE: Are pagination a bad thing for seo
Pagination can be a great thing for SEO because it helps Google identify the best page for certain results and it can offer a better user experience. I'm not sure what you mean by duplicate pagination results or where you are getting that data from, however, the goal of true pagination isn't having four pages, it's telling Google that THIS one of the four is the main page and the other three have similar content.
While I'm not sure if I am explaining it well, I think this is a great article to cover pagination: http://www.seomoz.org/blog/pagination-best-practices-for-seo-user-experience as is this one: http://www.seomoz.org/ugc/mitigating-mixed-signals-effectively-consolidating-paginated-urls
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RE: Does google like Category pages or pages with lots of Products on them?
Google likes the page it thinks is best to match the search query. Kind of an annoying answer, but that's how Google fancies its algo. That said, both of your pages have the same page title and the same H1. What I mean by that is you aren't necessarily telling that you want that second URL to rank for that specific term because you are also telling it you want your first URL to.
So, create some difference between the two pages to help indicate which page you want to rank for which content. When you don't differentiate, Google will make the choice for you and they rarely pick the page you'd prefer.
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RE: SEO - I just do not seem to get it
It can be hard for small (or even larger) businesses to accomplish some of these things.
However, to be successful, it's what needs to be done - so the question becomes, if you want to do C work, is it fair to expect an A grade?
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RE: How does Google know if a backlink is good or not?
Based on my conversations with Google, relevance is absolutely something to think about - if your site is all about oranges and you get links from sites/even blogs that are all about cars, it's flag because it can look spammy.
Unless it's an outlier and is just one (or two) random links from sites that aren't related in content to yours, you risk harming yourself by connecting your site with unrelated content.
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RE: SEO Keyword Research
Good for you for checking to see if what you are being offered may be worthy. First, how did they get these words? The reason I ask is because the biggest keyword battle I fight is figuring out how our SEARCHERS search, not what we think our customers/potentials use.
What do I mean? I'll use an example. "Benchtop printer" is the company term but people are searching for a "desktop printer." Optimize for benchtop printer and you'll never connect.
So, make sure that whatever you pick maps back to your users/customers. If you don't know, then you are risking everyone on nothing.
As far as this list goes, assuming it's vetted, there's a difference between head, or short tail "software" and long tail "online invoicing software" keywords - long tail DO NOT automatically cover short tail. Even plural terms aren't interchangeable with singular. Head, or short tail, terms are usually way harder and competitive to rank for.
Beyond that, because I don't know how you are grouping your site content or what your hierarchy will look like, I won't comment on what to keep or what to leave. Just picking keywords in no way ensures good SEO.
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RE: Content Duplication for Job Posting
Honestly, then you aren't really giving yourself any options - or the portals you use/systems, etc. aren't.
Since you can't caonical or do 301s or any of the other indicators Google looks for to figure out duplicate content, you can't really tell Google you are the originator. Even if you can't do a regular hyperlink, can you do a non-hyperlink/URL in the posting?
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RE: Off-page SEO and on-page SEO improvements
Great point. Not something that could give the client confidence.
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RE: Creating Print Catalog From Ecommerce Product Database
Actually, if you Google that (free online software that lets you create product catalog layouts) you'll get a lot of options. And that way you can better review what software or set up may be most compatible or easiest for you to use.