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Wow - thanks for the answer EGOL!  This makes good sense to me and helps me firm up in my mind that this is a good direction to keep going on.  Thanks again!!  Kevin

Right on!  Thanks Kurt!  That would just feel right to do it like that... sometimes gets confusing on what out-weighs what for prioritizing SEO, but I really think you nailed it on the head!  Thanks again!

Awesome!  Thanks!!  Great link too!  I think you and Kurt are on the same page here with simplicity and keeping it unique.  Thanks again Ashkan!

Not sure which approach would be more SEO ranking friendly?

As we are a music store, we do instrument repairs on all instruments.  Currently, I don't have much of any content about our repairs on our website... so I'm considering a couple different approaches of adding this content: Let's take Trumpet Repair for example:

1.  I can auto write to the HTML body (say, at the end of the body) of our 20 Trumpets (each having their own page) we have for sale on our site, the verbiage of all repairs, services, rates, and other repair related detail.  In my mind, the effect of this may be that: This added information does uniquely pertain to Trumpets only (excludes all other instrument repair info), which Google likes... but it would be duplicate Trumpet repair information over 20 pages.... which Google may not like?

2. Or I could auto write the repair details to the Trumpet's Category Page - either in the Body, Header, or Footer.  This definitely reduces the redundancy of the repeating Trumpet repair info per Trumpet page, but it also reduces each Trumpet pages content depth... so I'm not sure which out weighs the other?

3. Write it to both category page & individual pages?  Possibly valuable because the information is anchoring all around itself and supporting... or is that super duplication?

4. Of course, create a category dedicated to repairs then add a subcategory for each instrument and have the repair info there be completely unique to that page...- then in the body of each 20 Trumpets, tag an internal link to Trumpet Repair?

Any suggestions greatly appreciated?  Thanks, Kevin

I feel really silly asking this question to begin with, but... as a music store, we have a lot of "smalls" for products, like a guitar pick.  We sell picks for $0.50 each, or a single clarinet reed at $0.79.  Some believe this is too small, finicky, and cumbersome to have listed for sale on our site.  To me, I wholeheartedly disagree with the notiion of excluding "smalls" for a plethera of SEO, customer service, & online SALES reasons... Also we offer USPS shipping to offer low shipping costs on small goods.  Can I really be wrong about this?  Thanks, Kevin

Some may think this is not good to do for us, because it tarnishes the image of the site as being: "These guys are pawing off old stuff and not carrying up to date products.  It would be a waste of our time to try to sell it off of our site." ... even though 89% of are items are new and up to date products.

(My feelings on this would be the opposite: I want all the old crusty stuff up there because it makes it available to a much bigger market area.... called "The World".  lol! To me, if it's not moving in our market, it means we bought the wrong item for our market and we need to offer it up to "The World".  Maybe I'm way off here, but are there any other spins on thoughts on this? )  Thanks, Kevin

For instance, should we list replacement parts for a music stand?  Or parts for a trumpet, like a valve button?  To some, this seems like a cluttery thing to do.  I suppose another way to ask would be, "Should we only list the high quantity selling items that are well branded and that everyone shops for, and leave the rest off the website for instore customers only to buy?"  (FYI: Our website focus is for our local market mainly, and we're not trying to take on the world per-say, but if the world wants in, that's cool too.)

(My thought here is that if a customer walks into our retail store and they request an odd ball part or item... we go hunting for it and find it for them.  Or perhaps another Music Store needs a part? To me, it's ALL for sale,... right?  Our retail depth, should be reflected in our online presence as much as possible,... correct?  I'd personally choose to list the odd balls on our site, just as if a customer was standing in the store.  Another side thought is, if we only list the main stream products... we are basically lessening our content (which could affect our rankings) and would be inviting ourselves into a higher competitive market place because we wouldn't be saying anything different than what most other music store sites out there say.  I believe we need to show off our uniqueness,... and product depth (of course w/good SEO & content too) is really kinda it, aside of course also from good expert people and a large facility.  But perhaps that's a wrong way to look at it?)  Thanks, Kevin

Some of our products on our site only have 40 characters of description... each item/category is it's own unique web page with basic info like Brand, Model, What it is, Price, & Quantity in stock.  For searchers knowing what they want, they can quickly find us via the basic info & see that we have it in stock.  But for someone surfing our site, it's not all that attractive or informative as you are scrolling down the category list.  Collecting the picture & info can be a slow and time consuming process, but something we'd love to be all caught up on one day.  Would it be wiser to take these pages off, or keep them on until they are fully updated with pic & more detail?

(My thought is that even though they don't contain a lot of individual detail depth, they still add a substantial quantity of basic related content to the category page that they reside in.  This basic info on these items are also given a chance to burn into the web search engines over a longer period of time.  As time goes by and their content is improved, they will get re-crawled/re-indexed with their new information depth.  Also, even though they don't look all that pretty, it shows off our product depth... if we only listed the items that looked spectacular, then a lot of our categories would only contain a wimpy 3 out of 30 items that we actually have for sale.  That feels like a huge misrepresentation of how much selection we actually have to offer.  But perhaps this is wrong thinking?)  Thanks, Kevin

I feel really silly asking this question to begin with, but... as a music store, we have a lot of "smalls" for products, like a guitar pick.  We sell picks for $0.50 each, or a single clarinet reed at $0.79.  Some believe this is too small, finicky, and cumbersome to have listed for sale on our site.  To me, I wholeheartedly disagree with the notiion of excluding "smalls" for a plethera of SEO, customer service, & online SALES reasons... Also we offer USPS shipping to offer low shipping costs on small goods.  Can I really be wrong about this?  Thanks, Kevin

Awesome!  Thanks!!  Great link too!  I think you and Kurt are on the same page here with simplicity and keeping it unique.  Thanks again Ashkan!

Right on!  Thanks Kurt!  That would just feel right to do it like that... sometimes gets confusing on what out-weighs what for prioritizing SEO, but I really think you nailed it on the head!  Thanks again!