Thank you iybi!
That made it a lot more clear. So when I have used Moz page grader, that was for the starting page only and not all the subpages? I have been using it constantly and monitored. Few days ago I got as the picture show. My problem then was "Am i creating and using the right keywords in the niche for norwegian users and google-norway"?
Going to watch the video you linked for sure.
Thank you very much!