Welcome to the Q&A Forum

Thanks! It is ok to ask them to link to a specific page, though, right? So for instance, if we find a site with info about how to become a firefighter, we could ask them to link directly to our fire training program. That would help our seo of that specific page, wouldn't it?

I work for a community college, with fairly high seo for the college in general. We have no budget for advertising specific programs, so we are trying to optimize individual pages on the website, e.g., physical therapy assistant, welding, etc. Does it make a difference if other websites use our main url, college name, or the college name plus specific program as the anchor text?

Also, I'm seeing some posts here recommending to avoid lots of directory listings. I assume that doesn't apply to industry specific directories, like nursing school directories, right?

I'm still a very new newbie and appreciate your advice.

Thanks, George!

Our college website has many "owners" who want pages of "helpful links" resulting in a large number of outbound links. If we add code to the pages to prevent them from being crawled, will that be just as effective as making every individual link no follow?