I have a client whose business name can be abbreviated. In the previous version of the website they referenced all 3 naming standards. We are in the process of setting up a new website and my question is - do we use one name throughout the website or incorporate the other abbreviations to catch all options?

@webduh Please stop adding links to my post. They have no SEO value.

@seoman10 Hi, I didn't add these links, somebody else did.

@Artem7525 Thanks for this.

@seoman10 Thanks!

In my latest site crawl, the domain authority dropped 10 points for no apparent reason. There have been no changes to the site. The only change I have made this month is to block referral spam to the site. My competitors' DAs have stayed the same too.

website name: https://knowledgefront.co.uk/

Any ideas?

Hi,
I'm looking to add some external links to a website. The homepage has a section showing the logos of clients the company has worked with. Is it worth making these logos links to the clients websites? Some of the clients are household names.

However, I've noticed that very few websites do this.

Would it add any value?