Questions created by MackenzieFogelson
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Joomla Plugins for SEO
Any input on which Joomla plugins could help us to facilitate the SEO on a client's site? Wordpress has some simple all-in-ones but we're not as familiar with Joomla and it doesn't look like that's the case. Thanks!
Intermediate & Advanced SEO | | MackenzieFogelson0 -
Redirecting to an exact match root domain: good, bad, or neutral?
We have a client who wants to secure an exact match domain for their new website, but it's very long. They're wondering about securing an additional domain that is much shorter for marketing purposes (business cards, email addresses, etc). We would then 301 redirect the short domain to the main domain. Are we going to see negative SEO implications from that?
On-Page Optimization | | MackenzieFogelson1 -
Should I worry about duplicate content errors caused by backslashes?
Frequently we get red-flagged for duplicate content in the MozPro Crawl Diagnostics for URLs with and without a backslash at the end. For example: www.example.com/ gets flagged as being a duplicate of www.example.com I assume that we could rel=canonical this, if needed, but our assumption has been that Google is clever enough to discount this as a genuine crawl error. Can anyone confirm or deny that? Thanks.
Moz Pro | | MackenzieFogelson0 -
What's the best practice for tracking broad match traffic?
We use the Pro Web App for our keyword/ranking reporting. First, am I correct in assuming that this uses exact match to report the traffic? That being the case, is there a way in Moz (beyond entering endless permutations of our targeted keywords) to track traffic we're getting out of broad match searches? For example, say we optimized for and are tracking the keyword "lambada dancing llamas" for a company called Llarry's Llamas. Let's say that Moz reports little to no traffic for that keyword, but GoogleAnalytics indicates that we've gotten traffic from "larrys dancing llamas", "dancing llamas", "llarry llamas" and so on. So, obviously we're getting broad match traffic out of the lambada llamas, just not a lot of exact match, which is all that the Moz app shows. How do other people track this kind of traffic?
Moz Pro | | MackenzieFogelson0 -
How do I balance conflicting keyword research tools?
We've been using Wordtracker for years to find viable long tail keyword options. Lately, we've begun to doubt the true usefulness of this tool. We have implemented good optimization efforts using relevant keywords that Wordtracker suggests as reasonably well-searched with relatively low competition. Even when we rank well for these words, we get no traffic for them. Subsequent checking of these words in Google AdWords reveal that Google has found no searches for these words at all. Suspicious, we've begun cross-checking our keywords in AdWords and the Moz Keyword Difficulty tool. But now I keep getting contradictory reports. For example, a keyword I recently checked reported thus: In Wordtracker: high competition and low search In AdWords: high competition and decent search In Moz: only moderately competitive Who do I believe? How do other people weight the opinions of the various keyword research tools?
Keyword Research | | MackenzieFogelson0 -
If my keywords aren't driving any traffic to my site, why am I still ranking for them?
In several of our campaigns we have watched our keywords steadily climb the rankings without ever registering so much as a blip in the traffic data column. If these keywords aren't driving any traffic to our site, how are we still ranking for them?
Moz Pro | | MackenzieFogelson0 -
Can I get a list of all links on a given domain?
Sorry, this is actually kind of a tripartite question: I was looking at the Competitive Link Analysis on one my clients' campaigns. Sometime between June and September their total links went up by about 120,000. We have no idea where those links came from (although the numbers would indicate that they're mostly internal). Question 1: In none of the other tools can I figure out how to list these links on a domain level. Is there a way to get a list of all links for our given domain? I've been playing around with the page-by-page and even that doesn't show me everything. For example, I'm looking at OSE for their homepage and it lists 45 links for a page that it claims has 151 total. Question 2: How did it pick those 45 to display out of the 151 possible? If these are only external links, why do half of them come from one of our subdomains? Also... Question 3: If our client hasn't made any major changes recently, why has the number of internal links gone up so dramatically? Thanks.
Moz Pro | | MackenzieFogelson1 -
How can I change (specifically, decrease) the reporting/crawling frequency of the keyword ranking?
It always seem to compare the standings based on the week before, which confuses the issue when I'm only reporting monthly or quarterly. Is there currently (or might there be in the future) a way to set this so that the comparison is based on a time period that I specify?
Moz Pro | | MackenzieFogelson0