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Hi guys, Anchor name URLs & anchor blocks: how Google sees them? As far as I know Google hasn't ever recommended anchor name URLs and anchor blocks, mostly when you have one page site, but I have ran into an organic result with an hyper-link to an anchor name URL. anchor name link There is a proper link and there aren't on the page and the code the words "Jump to". It means Google has put those words there and it has also taken the header of that block as anchor text. Why has Google placed that link? The query is "faqs umbrella company", so I thought that Google has seen "faqs umbrella company" like "what is the most popular faq about umbrella companies?" and therefore perhaps the correct answer could be "Is an umbrella company the only option I have? What are the alternatives?". Although, IMHO the most popular FAQ on Umbrella Companies should always be "what is an umbrella company". Unfortunately, that page is only worthy of third Google organic result page and there is no hint of rich snippet or any kind of conversational/KBT optimisation on its source code. no-rich-snippet Someone has any idea of why Google shows that link and if it's something that we can optimise in our pages? Cheers Pierpaolo IhwGwkb.jpg VWORt5F.jpg

Hi guys, I am curious, so am wondering something about the Penny Black SERPs.
Apparently Google shows a value of £1.00 Penny Black SERP From where does it come from? It's not the value Penny Black Value SERP The Wikipedia page hasn't any mark-up about it, actually it has the Price value mark-up of 1 penny Penny Black Wiki Markup Among the rare stamps, also the Inverted Jenny shows a value Inverted Jenny SERP But it's clearly taken from USPS and it's the cost of a new version of this rare stamp USPS Inverted Jenny Indeed, the mark-up matches that value USPS Inverted Jenny Mark-up I've been looking on-line for a new version of the Penny Black, but couldn't find anything. 
The only small piece of information that I've found to correlate one pound with the Penny Black is on the Wikipedia page, but the point is: is Google able to strip those information from that piece? It's not a mark-up, it's not a number and mostly it's not a simple sentence like "The penny black cost was of £1.00" It reads "One full sheet cost 240 pennies or one pound sterling". Penny Black Wikipedia particular Is it Google moving beyond the mark-ups too? Thanks, Pierpaolo 9Cm3MOs.jpg f7XYNtF.jpg 5PpwapB.jpg hYUJswI.jpg 7kbIC4Q.jpg jnu1Gbe.jpg Wzltg0t.jpg

Hi Guys, I know that  is not good having any kind of duplicate content on your site, but SEO is above all "competition", so I have to see what my competitor are doing to find the best way to outrank them. So this is my question: is it good or not having site wide content like "why choose us" just above the footer on every single page? At the moment, I can see many - too many - of my client competitors having the "Why choose us" as site wide content above the footer. The funny thing they don't use a couple of sentences, they have placed  many words and 10/20 internal links, in other words, they have enough stuff to put down a stand alone page. What do you think: this is just a bad SEO practice or it may work, as I can see so many sites ranking well with this kind of piece of junk on each page. I am not going to recommend this to my client, but as am trying to detail every decision I make showing what the competitors are currently doing, my concern is that my client finds it and therefore will ask to have the same shiny piece of garbage above the footer. Thanks, Pierpaolo

Hey there, I was wondering, does product's mark-up help to avoid penalization due to duplicate content? Here is the example: one of my client doesn't supply unique content. Because the major part of the content is technical description of products made by a couple of manufactures, do you think it will help me to link the official manufacturer webpage in a schena.org product mark-up? I know this is the right procedure to add mark-ups, but as on the pages of my client an outbound-link will show up, so I want to tell him this will be the only way to have that duplicate content without incurring in penalisation. I'd like to give him more than one solution, as I'm pretty sure it will never supply us with unique content. Thanks Pierpaolo

Hi guys, I was playing with the new OSE when I found out a weird thing: if you Google "performing arts school london" you will see w w w . mountview . org. uk at  the 3rd position. The point is that page has "Meta Robots: NO INDEX, NO FOLLOW", why Google indexed it? Here you can see the robots.txt allows Google to index the URL but not the content, in article they also say the meta robots tag will properly avoid Google from indexing the URL either. Apparently, in my case that page is the only one has the tag "NO INDEX, NO FOLLOW", but it's the home page. so I said to myself: OK, perhaps they have just changed that tag therefore Google needs time to re-crawl that page and de-index following the no index tag. How long do you think it will take to don't see that page indexed? Do you think it will effect the whole website, as I suppose if you have that tag on your home page (the root domain) you will lose a lot of links' juice - it's totally unnatural a backlinks profile without links to a root domain? Cheers, Pierpaolo

Hi all, I'd know which is the best way to deal with link echoes of former hacked websites that Webmaster tool reports. to clarify: when you download the backlink report from Webmaster tool you'll have a list of backlinks discovered, but if you follow one of those links you will see that on that page there is no link to your website. the source code is also clean, no hidden links or other dodgy technique. Since that the topic is usually miles away from my industry I have to assume at some point that site has been hacked by a spammer who placed that backlink.  In this case what should I do? Ignore it, disavow the domain or what? Moreover, which is the best procedure  when you have to face a site which points a lot of backlinks from only its sub-domains? For example: this dodgy spammy website : http://px949z32.com/ is apparently a desert, but when you do site:http://px949z32.com/ you'll discover 55,200 results! Would be it be enough to just disavow the root domain http://px949z32.com/? 
As I don't want to wait too long before taking any action, my plan is to disavow all those domains without any mercy, although I can't find a current backlink in one of their pages. I will do this, as at the minute my concern is they will be hacked again and I have to face the same issue again and again Thanks to all, P.